Naventive Brand Strategy

02/27/2026

Some partnerships don’t start with a contract. Erin Maccabee and I have been building alongside each other for years (14 to be exact.) Refining messaging. Debating ideas. Studying what actually works. Creating and executing vision. Caring deeply about doing work and living a life that means something. Now we’re making it official.

Erin is joining Naventive as Partner and Director of Brand Media & Content Strategy.

Erin brings heart to strategy. She understands that behind every brand is a person trying to communicate something that matters. And she knows how to help them say it clearly.

I'm grateful to build this next chapter together.

03/03/2025

For a while I've been the cobbler with no shoes. I build brands, websites, and sales funnels for clients I love working with.

I finally got around to mine naventive.com 🤓

The website of digital marketing consultant Rob Maccabee and his firm Naventive.

05/28/2024

You don’t need a website, you need a sales system.

05/27/2024

Looking to scale your business with digital ads? I'm teaming up with Columbus to teach you the best ways to get started.

Our workshop is designed for beginners, making it easy to start your journey into digital marketing. We'll walk you through the basics, showing you how to craft ads that connect and convert.

Get your spot here https://clients.ohiosbdc.ohio.gov/workshop.aspx?ekey=11440040

🎯 Here’s What We’re Diving Into:

Digital Sales Funnel Basics:
Get the lowdown on mapping out customer journeys that aren’t just functional but phenomenal. We’re talking about funnels that smoothly guide your customers from "just looking" to "take my money!"

Crafting Your Irresistible Offer:
Learn the secrets to offers that don't just talk the talk but walk the walk. This isn’t about selling; it’s about creating value so magnetic, your audience can’t help but want in.

Demystifying Major Ad Platforms:
Whether it’s Google, Meta, or LinkedIn, discover which platform will launch your business into the marketing stratosphere and how to dominate on each.

How Ad Managers Work:
Take a peek behind the curtain and become the wizard of your ad empire. We'll break down the nuts and bolts of managing your campaigns like a pro.

Digging in the Data:
Become a data detective—know what numbers to chase and what to chuck. We’re making data less daunting and more doable.

Get your spot here https://clients.ohiosbdc.ohio.gov/workshop.aspx?ekey=11440040

05/08/2024

National Anthem Boy

05/08/2024

02/13/2024

Happy Mardi Gras! On deck with Basics Brass Band at Gallo's Kitchen and Bar from 6-8pm, then head over to the Columbus Mardi Gras Festival at The Summit Music where we'll kick it with MojoFlo other party people.

01/10/2024

There are 3 things every business needs to create a predictable growth system.

And it all starts with a plan.

This coming Tuesday, January 16 at 10 am, I can help you create a clear, concise game plan for the 1st quarter of 2024. This plan will help you feel more productive, confident, and excited to grow your business in 2024.

Register here for The 90-DAY GAME PLAN WORKSHOP http://grow.naventive.com It's free😇