Radial: The Business of Wellness

03/28/2023

https://radialgroup.link/what-ive-learned-from-wellness-clients-v61

Sometimes the greatest teacher of how to work with health and wellness businesses is working with health and wellness businesses. Here are some of the most valuable insights I've picked up along the way.

I've learned a lot from Radial's clients--but not the fitness tips and diet advice you might expect.

03/21/2023

https://radialgroup.link/why-scaring-people-into-wellness-seldom-worksq31

Sometimes health, fitness, and wellness businesses want clients so badly that they go after them badly.

Here's what to do instead and why it matters.

Does your wellness business's advertising reach people who see your real value? Or does it angrily try to force bad prospects into action?

02/20/2023

https://radialgroup.com/10-ways-to-tell-if-your-developer-is-a-straight-shooter/

Unlike a lot of other mature industries, health and fitness is still a bit of a "wild west town" littered with rumors of "gold in them thar hills." We recently blogged about how that sometimes attracts unscrupulous types.

Today, our Dallas-based ethical health marketing experts at Radial Group show you how to spot the cowboy in the white hat--your straight-shootin' web developer. Yee-haw!🤠

How to tell if your developer's dealing honestly with your health & wellness business or hiding ill intent behind technical jargon & excuses.

02/20/2023

https://radialgroup.com/10-ways-your-google-ads-contractor-may-be-ripping-you-off/

If you're a health, fitness, or wellness business, it's important to find someone to help you advertise your business. But it's even more important that they do it ethically, transparently, and don't waste your money. Here are 10 ways to tell if your Google Ads contractor is taking your business for a ride.

                          

Is your fitness or wellness company's trusted Google Ads incompetent, unethical, or turning in half-hearted efforts at full price? Here's how to tell.

01/20/2023

https://radialgroup.com/10-reasons-your-fitness-or-wellness-business-loses-customers-what-you-can-do-about-them/

Maybe it's not what your health, fitness or wellness business did, but what it didn't do.

Sooner or later, someone's going to walk away from your fitness or wellness business. Here's what you can do about that...and what you shouldn't.

10/20/2022

This month's Free Friday Success Hour webchat is TOMORROW, Fri 10/21 at 9:30 AM Central. Ask us anything about sales and marketing for your health and wellness business!

Free weekly online chat answers your most pressing sales, marketing & business strategy questions. Get your questions ready!

09/30/2022

Are potential customers for your health & wellness business "checking out" instead of checking YOU out? Fix your message.

Are potential customers for your health & wellness business "checking out" instead of checking you out? Maybe they've gotten too used to seeing your message. Here's how you can change that.

09/28/2022

A quick sales funnel troubleshooting guide for fitness & wellness businesses.

If marketing for your health & fitness business isn't delivering leads, the problem isn't leads--it's what you do with them. Here's how to fix that.

09/22/2022

This month's Free Friday Success Hour webchat is TOMORROW, Fri 9/23 at 9:30 AM Central. Ask us anything about sales and marketing for your health and wellness business!

Free weekly online chat answers your most pressing sales, marketing & business strategy questions. Get your questions ready!

09/16/2022

You had someone "search-optimize" your health, fitness, or wellness website. And yet, stuffing it full of keywords didn't magically turn visitors into customers. Here's how to fix that.

If your fitness or wellness website gets plenty of clicks but few conversions, it may be because it doesn't address buyers' lingering doubts.

09/14/2022

Their yoga studio is always busy. Yours is...um....peaceful, I guess? You're probably following outdated SEO advice. Here's how to do local SEO in 2022.

https://radialgroup.link/optimize-wellness-website-for-local-seo-lxl

09/08/2022

Letting your customers tell your story is one of the best ways to promote your health, fitness, or wellness business.

Expert ways to ask for, get, and use online reviews to help sell your health, fitness, or wellness business to members.