Hicks Marketing and Revenue Solutions

Name: Hicks Marketing and Revenue Solutions
Address: Dallas, TX, US
Telephone: +19726749810

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Hicks Marketing and Revenue Solutions

Hick's Marketing is the Digital Marketing Solution made with your objectives.

We help you figure out what kind of marketing you need right now, to have your desired end goal actually happen and then work with you to get those marketing tasks done.

06/27/2026

Ryan Petersen, CEO of Flexport called remote work "white collar fraud," got his viral moment, and admitted in the same interview that was the point. He's also holding headcount flat, doubling his AI spend, and telling operations people to move into customer-facing roles or get rebalanced out. Which of those two stories do you think he wanted you talking about?

Ryan Petersen, the CEO at Flexport, said he believes that working from home introduces too many distractions and can hurt workplace culture.

06/10/2026

This video is one of the clearest explanations I've seen of what's actually happening to the internet right now.

AI search answers the question before you ever reach the source — which kills traffic, which kills the economics of creating content, which means less fresh human knowledge for AI to learn from. The machine starts eating its own output.

How much does your business rely on Google search and do you agree with the prediction Rand Fishkin makes?

For decades, publishers depended on search engines to send readers to their websites, where advertising helped fund the creation of online content. But the rise of AI-powered search is changing that model. Researchers like Rand Fishkin say “zero-click” searches are increasingly keeping users ins...

01/25/2026

Zoom out and this is a predictable inflection point: once an assistant becomes a daily habit, it starts to look like a distribution channel—and distribution channels get monetized.

What to do with that? Stay tuned.

https://www.bloomberg.com/opinion/articles/2026-01-20/chatgpt-and-openai-are-starting-to-look-a-lot-like-facebook-and-meta?accessToken=eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJzb3VyY2UiOiJTdWJzY3JpYmVyR2lmdGVkQXJ0aWNsZSIsImlhdCI6MTc2OTM1Nzc1NiwiZXhwIjoxNzY5OTYyNTU2LCJhcnRpY2xlSWQiOiJUOTVCNlZLR0lGUEkwMCIsImJjb25uZWN0SWQiOiI0NUFGNzhEOUJBRkU0MUZDQUVFRjFFOTc5RTMzQjI3MyJ9.NEb2zO-SLoEq1clxqd1bd_VbK02gjqwkOzJU2nl1mas

Having burned through about $8 billion of cash in 2025, OpenAI seems in desperate need of revenue. Now it’s jumping into what Chief Executive Sam Altman described in 2024 as the company’s last resort: showing ads in ChatGPT. Doing this so soon after that dismissal speaks to the financial pressur...

12/18/2025

AI tools are starting to send real traffic to websites. It’s still small compared to Google, but it’s growing fast—and it changes what “search” means for a business.

Because in an LLM answer, you don’t just need to rank. You need to be easy to understand and safe to recommend.

Practical shift:

•Stop writing pages for algorithms. Write pages that answer real questions clearly.

•Make your offerings painfully specific (who it’s for, what it includes, what it costs, what makes it different).

•Keep your key pages updated regularly.

•Build proof outside your website (reviews, mentions, forums, YouTube, community chatter).

SEO isn’t dead.

But “being findable” now includes being quotable. What’s your content plan to drive traffic and inbound leads in 2026?

Do marketers need to completely rethink their search strategies, or is AI search optimization simply a complement to traditional SEO?

11/19/2025

It's not just for teenage boys anymore. 85% of internet users now watch YouTube each month. Is your business there?

35-to-64-year-olds emerge as YouTube’s long-form ‘content super-consumers,’ according to Ampere Analysis

11/17/2025

Most of the headlines about AI are about big companies with big budgets and “AI roadmaps.” Meanwhile, small-business owners are doing what they always do: experimenting until something works.

No labs. No strategy off-sites. Just simple, specific problems and a willingness to tinker.

That’s what we’re seeing with the owners we work with, too. The payoff isn’t in “using AI” as an idea; it’s in shaving hours off the back office so you can put that time into sales, service, and thinking.

If you’re a small-business owner, where have you quietly put AI to work in a way that actually shows up in your numbers or your time?

Big companies have teams to guide tech strategy—smaller firms noodle until something works.

10/13/2025

“Make it go viral” sounds exciting—and is now a waste of effort. Feeds are fragmented, outrage still beats delight (and we’re all tired of it), and most impression spikes don’t convert to sales. The win doesn’t come from a public moment; it comes from persistent and consistent relevance inside the places where decisions get made.

Modern virality is private. It’s the clip a partner DMs to a buyer. The marked-up screenshot that gets forwarded to a CFO with “can we try this?” The one-pager that addresses a real problem. Design for transmission, not applause.

Stop optimizing for strangers who clap and disappear. Optimize for the 1,000 people who can buy, refer, or green-light—and make it effortless for them to pass your work along. That’s attention that matters now.

Spontaneous original content, shared by people all over the world, made the internet a fun place to be. It’s more complicated now.

09/29/2025

If AI keeps the clicks, what single page on your site would you bet your next lead on—and why that one?

The rise of ChatGPT and its rivals is undermining the economic bargain of the internet

05/12/2025

What makes a newsletter worth paying for and how many do you subscribe to?

What makes a newsletter worth paying for?

More people are spending money on newsletters from their favorite writers. They’re also having trouble keeping track of how many they subscribe to.

03/26/2025

I’ve been watching something shift: more and more people are skipping Google and going straight to AI tools like ChatGPT and Perplexity for answers.

That matters—because if your business depends on showing up in search results, you’re about to become invisible unless you adapt.

AI tools don’t serve up a list of links. They summarize. They decide what matters. And unless your name, business, or ideas are part of that summary—you’re out of the conversation.

That’s why thought leadership isn’t just “nice to have” anymore. It’s how you stay findable in a world where no one’s really searching. When your ideas are clear, original, and consistent, they start showing up in the places that matter—without relying on algorithms or paid traffic.

The game isn’t about getting clicks. It’s about becoming the answer.

Are you showing up in the places where people are no longer searching—but still deciding?

Ads and search-optimized junk made a mess of the go-to engine. Now ChatGPT, Perplexity, Claude—and even Google’s own AI—do it better.

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+19726749810

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