Content by Kristin

Content by Kristin Social Media & Brand Strategy | Content Creation
At Content by Kristin, we help you create with intention by centering the people you're trying to reach.

IT’S LAUNCH DAY ✨💛📱Your Content Playbook is now LIVE and I am SO EXCITED to finally share this with you.✨ 5 modules✨ 6 d...
07/31/2026

IT’S LAUNCH DAY ✨💛📱

Your Content Playbook is now LIVE and I am SO EXCITED to finally share this with you.

✨ 5 modules
✨ 6 done-for-you templates
✨ lifetime access
✨ everything I know about building an audience without burning out

This Playbook is for you if:
💛 you’re a business owner posting on vibes, not strategy
💛 you’ve always wanted to learn more about social media
💛 you’ve got the ideas but no system to actually execute them
💛 you’re ready to stop guessing and start growing with purpose

Head to the link in bio to learn more about how to access Your Content Playbook!

And if you signed up for the waitlist, check your inbox right now, there’s a little something waiting for you 🥰

Thank you to everyone who inspired this and supported me in the creation of it! Consider this the first of many ways that I genuinely want to help YOU grow with intention 💛

07/17/2026

Is there something about the way you film your videos that just feels off? Like anything, you can think of filming UCG videos as an art ✨

Here are 4 tips on how you can create cleaner videos so that they stand out to brands, partners and viewers!

Which tip are you trying first? 👀

07/07/2026

If we’re being brutally honest, here are 5 things that are going to change the way you think about social media 💭

1. Building an audience takes time: There’s no shortcut that gets you a real, engaged audience in 30 days. If someone’s promising that, they’re selling you a fantasy. Not a strategy.

2. There is no perfect strategy: What works for one brand can completely flop for another, even in the same industry.

3. You cannot rely solely on social media for sales: It’s a relationship-builder. It can drive sales, but only after thoughtful messaging and a product worth buying.

4. Just like anything, social media has do’s and dont’s: You have to learn them. Platforms have norms. Algorithms have logic. Audiences have expectations. Ignoring them isn’t “authentic,” it’s uninformed.

5. Everything has a purpose: Every post, every caption, every CTA should be doing something if you’re truly looking to grow. If you can’t say what a piece of content is for, you may need to modify.

All said with love, of course ✨🫶🏼💛 Which of these stood out the most?

We had an amazing time both attending and capturing such a special event right in our neighborhood 💛Houston Harwood’s ey...
07/06/2026

We had an amazing time both attending and capturing such a special event right in our neighborhood 💛

Houston Harwood’s eye is sharp, and we are so grateful! Thank you for sharing!

HAPPY JULY! 💛Every month we pull back the curtain on client results, not just to celebrate the numbers (though, yes, we’...
07/01/2026

HAPPY JULY! 💛

Every month we pull back the curtain on client results, not just to celebrate the numbers (though, yes, we’re celebrating), but because the why behind them is where the real strategy lives.

💭High views tell you content is reaching new people.
💭Rising link clicks tell you they trust it enough to act.
💭Traffic source tells you whether that reach is earned or borrowed.
💭And interactions? That’s the truest signal of all — proof people aren’t just watching, they’re building a relationship with the brand.

This is the framework behind every client win we post.

Swipe through to see it in action ➡️

Want to learn more about what analytics mean? Content by Kristin is launching “Your Content Playbook” later this month! If you’ve been wanting to get a grasp of social media and the foundations of a successful presence, sign up for the waitlist here and get $100 off this all-encompassing guide 💛

https://kristins-secret-content-club.teachable.com/p/contentbykristin-waitlist

06/16/2026

Everyone tells you to “post everywhere.” But that’s actually the fastest way to burn out before you’ve built anything 💭

This is Part 3 of my Social Media Foundations Series, and today I want you to pick ONE platform. Just one.

Not because the others don’t matter, but because growth is a system, not a sprint across five apps at once.

When you concentrate your energy, you learn the platform’s actual mechanics: what makes people stop scrolling, what makes them stay, what makes them come back.

Master one. Build the foundation. Then expand with intention 💡

What’s your favorite social media platform? Drop it in the comments ⬇️

your fav social media manager is logging off for the weekend and you should too 🫶🏼this is your reminder that rest isn’t ...
06/12/2026

your fav social media manager is logging off for the weekend and you should too 🫶🏼

this is your reminder that rest isn’t laziness. likes don’t determine your value. and that social media should be fun. it’s literally part of the creative process.

the best ideas don’t come from a burnt out brain. see you monday ✌🏼

06/10/2026

Are you talking to too many people? Or no one at all?

This is part 2 of my ✨social media foundations✨ series, and today we’re talking about finding your audience!

Ask yourself these things:
💭 Who do your picture buying your product/watching your content?
💭 What spaces do they spend the most time in?
💭 What do they resonate with the most?

Before posting into a void, you have to understand who would be willing to listen.

In the next video, we’ll talk about picking a social media platform 💡

06/08/2026

Are you ready to start taking social media more seriously? let me help you 🫶🏼

Over the next few weeks, we’re breaking down the ✨foundations✨ of understanding social media and building an intentional presence.

FIRST THINGS FIRST: YOU NEED AN IDENTITY!

A common mistake I see often from both business owners and personal brands, is that they lack cohesion. How is anyone else going to know what you offer if it’s not clear right off the bat?

Start with these 3️⃣ things:
1. how people should feel when they see your brand
2. key elements that belong to your brand
3. what industry you’re in and what you have to offer in that industry

In the next part, we’ll talk about finding your audience 💭

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Evansville, IN

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