Meckler Marketing Consulting

Meckler Marketing Consulting Our mission is to create effective marketing solutions for companies looking to grow their business.
(1)

Yesterday I spoke to my NRG networking group about a question more business owners should be asking. Is AI sending you c...
08/05/2026

Yesterday I spoke to my NRG networking group about a question more business owners should be asking. Is AI sending you customers, or quietly skipping right over you?

To make the point, I ran a live experiment. Same question, every week, for five weeks: "Who are the best plumbers in Fargo?" Three AI tools. One real, well established local plumbing business with a near perfect rating from thousands of reviews.

The results were all over the map. One week that business ranked #2. Another week it dropped to #11. One tool skipped them completely, then ranked them #1 the very next week. Two of the tools also got basic facts about the business wrong.

If your customers are starting to ask AI who to call before they ever open Google, this matters. Your visibility isn't something you check once. It shifts week to week, and what these tools say about you isn't always true.

I'm offering a handful of free AI visibility checks for local business owners who want to see where they actually stand. Comment "AI" or send me a message and I'll run yours.

Here's a small marketing move that costs nothing and works surprisingly well.Update your Google Business Profile hours b...
07/29/2026

Here's a small marketing move that costs nothing and works surprisingly well.

Update your Google Business Profile hours before every holiday. Not the day of. A week ahead.

Most local businesses either forget or update the day of, which means Google has already served outdated hours to people searching. The customer drives to your location, finds you closed, and doesn't come back.

Takes ten minutes. Saves you customers. And there's a stretch of holidays coming up that most businesses are about to miss again.

Set a recurring reminder on your calendar for the week before Labor Day, Thanksgiving, Christmas, and New Year's. That one small habit puts you ahead of most of your competition.

The ad reports look great. The phone still isn't ringing. What's actually going on?This is a pattern I've been seeing mo...
07/22/2026

The ad reports look great. The phone still isn't ringing. What's actually going on?

This is a pattern I've been seeing more often lately. A business increases its ad budget, watches the traffic numbers climb, and then looks up a few months later and realizes sales haven't moved. Sometimes they've even gone down.

The problem is almost never the budget. It's usually a gap between the ad and what happens after someone clicks it. Wrong audience. Landing page that doesn't match the search. Tracking that measures traffic instead of revenue.

I broke it all down in a new blog post. If you've been quietly worried about your ad performance, take ten minutes and read it.

The link to the article is in the comments.

I don't know how to say this without it sounding like a brag, so I'll just say thank you.Meckler Marketing was recognize...
07/20/2026

I don't know how to say this without it sounding like a brag, so I'll just say thank you.

Meckler Marketing was recognized with six 2026 CommunityVotes Fargo awards this year: Gold in Marketing & Advertisement, Silver in Web Design, Bronze in Digital Marketing, and Top Pick recognition in Advertising, Graphic Design, and Social Media Marketing.

These awards mean a lot because they come from actual people in this community deciding who to vote for. Not an industry panel. Not a pay-to-play list. Real Fargo folks.

To every client who trusted us this year, and everyone in this community who took the time to vote, thank you. This one means a lot.

Why are your competitors showing up everywhere online and you're barely showing up at all?Most of the time it's not abou...
07/16/2026

Why are your competitors showing up everywhere online and you're barely showing up at all?

Most of the time it's not about who has the bigger budget. It's about who has an actual strategy. A lot of local businesses are doing marketing activity (posting, running ads, updating their website occasionally) without a plan tying any of it together. So the effort adds up but the results don't.

Real marketing strategy starts with knowing who you're trying to reach, what they're actually searching for, and what needs to be true for them to choose you. Once those pieces are clear, the tactics get a lot easier to prioritize.

If your marketing has felt like a lot of effort for not enough return, let's talk.

You're doing everything right. Good service, happy customers, professional website. And Google still can't find you.This...
07/08/2026

You're doing everything right. Good service, happy customers, professional website. And Google still can't find you.

This is one of the most frustrating patterns I see with local business owners. The business itself is strong. The customers who find them are satisfied. But new customers aren't showing up like they used to, and a look at Google search results shows why. Competitors are ranking above them for the exact services they offer.

The good news is this is diagnosable and fixable. It's usually a handful of specific things: how your Google Business Profile is set up, whether your website loads fast on mobile, whether your content actually matches how people search in Fargo.

I broke it all down in a new blog post. If your visibility has been slipping, take ten minutes and read it.

(Link in comments)

Most agencies only want to work on websites they built themselves. We're different.If you already have a website and jus...
07/01/2026

Most agencies only want to work on websites they built themselves. We're different.

If you already have a website and just need someone reliable to host it, maintain it, and be there when something needs to change, we can take over. You don't need to rebuild anything. You don't need to start over. We work with what you already have.

A lot of Fargo business owners are sitting on websites their original developer disappeared from years ago. They assume they're stuck with it until they can afford a full rebuild. That's not true.

If that's your situation, give us a call.

Likes don't pay the bills. Followers don't either.A lot of local businesses I talk to are doing the work on social media...
06/25/2026

Likes don't pay the bills. Followers don't either.

A lot of local businesses I talk to are doing the work on social media. Posting consistently, engaging with comments, growing their audience. But when it comes to actual leads or sales coming from that effort? Crickets.

That gap between engagement and revenue isn't a content problem. It's a strategy problem. There's a missing layer between "people see you" and "people buy from you," and once you fix that, the same posts that used to fall flat start producing actual results.

I broke down how to close that gap in a new blog post. Worth a read if your social media feels like a lot of effort for not much return.

(Link in comments)

Someone landed on your website this morning. They were gone in four seconds. Want to know why?It probably wasn't your pr...
06/18/2026

Someone landed on your website this morning. They were gone in four seconds. Want to know why?

It probably wasn't your product. It probably wasn't your pricing. It was likely something boring: the site loaded too slowly, or didn't look right on their phone, or made them work too hard to find what they came for.

These are fixable problems. And they're costing Fargo businesses real customers every single day.

If you've been meaning to take a closer look at your site, I'm happy to give you an honest read on what's working and what isn't.

You betcha we voted. Today's the day, Fargo. Mayor, City Commission, Park District, these local races shape our neighbor...
06/09/2026

You betcha we voted. Today's the day, Fargo. Mayor, City Commission, Park District, these local races shape our neighborhoods more than just about anything, and they get decided by a smaller crowd than people think. A lot of good folks put their names on the ballot this year. Go show up for them.

Did you get your sticker yet?

Address

Fargo, ND

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

Telephone

+17013716500

Alerts

Be the first to know and let us send you an email when Meckler Marketing Consulting posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Meckler Marketing Consulting:

Shortcuts

Share