Toast & Co Media LLC

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Working with Tiffiny on her beta launch was everything I love about what I do—strategy, ex*****on, and making the entire...
02/18/2025

Working with Tiffiny on her beta launch was everything I love about what I do—strategy, ex*****on, and making the entire process feel easy and stress-free.

We built a full webinar funnel from the ground up, including:

✔️ Facebook ad strategy, creative, and campaign management

✔️ High-converting opt-in and sales pages

✔️ Full email sequence—registration, reminders, and sales

✔️ Webinar slide deck collaboration to refine messaging

✔️ Seamless integrations to ensure everything ran smoothly

Tiffiny is a powerhouse coach helping women step into their confidence and set boundaries that change their lives. She came in with a strong vision, and together, we built a launch that felt aligned, strategic, and effective💪

 Next step: Evergreen funnel!

Brandon Lucero is the person who took my broad marketing knowledge and refined it into an expert-level ability to build ...
02/17/2025

Brandon Lucero is the person who took my broad marketing knowledge and refined it into an expert-level ability to build webinar funnels in my sleep.

One of my favorite chapters in my career was joining Brandon’s team in 2018. We were gearing up for the launch of his brand-new course, and I naively asked, “Great! Can I see the course?”

His response? “Well… it’s in my head.”

That was my first introduction to Beta Launches—a strategy I now swear by🕺

Despite starting with a course that at the time lived in Brandon’s head, we generated $1.3M in sales within the first 9 months and went on to scale the business to multiple seven figures with an incredible team.

is truly a messaging and demand-generation wizard🧙‍♂️🪄and after years of learning from him and launching with him, it feels full circle to be supporting his 2025 launch and working with some of my fave humans again!

Earlier this week, a client casually said, “Well, you’re an entrepreneur yourself, so you get it.” And I had a moment of...
02/01/2025

Earlier this week, a client casually said, “Well, you’re an entrepreneur yourself, so you get it.” And I had a moment of… wait, what? 

Because I don’t actually see myself as an entrepreneur. But I guess… technically, I am.

Since 2016, I’ve worked with small business owners and online entrepreneurs.

And for years, the entrepreneurs I worked with would ask me, “Would you ever start your own business?”

Absolutely not. That was my answer every single time.

I didn’t think I had what it takes. I didn’t want to put myself out there (still don’t, but here we are 🙃). I just didn’t see myself as “that kind” of person.

And yet… Toast & Co exists. I was able to make this my full time job that pays the bills and support my lifestyle.

It’s funny the stories we tell ourselves about who we are and what we can (or can’t) do.

I see this all the time with clients too—
💡 “I’m not a salesperson” (but they’re amazing at connecting with their audience).
💡 “I’m not good at marketing” (but they have the best stories that draw people in).
💡 “I don’t think I can charge that much” (even when they’re delivering massive value).

Sometimes growth isn’t about becoming something new—it’s about realizing you already are.

Anyway, happy Saturday! 😎

Ever feel like your Facebook Ads are draining your budget with little to show for it? 🤔 The culprit might be your CPM 
W...
12/18/2024

Ever feel like your Facebook Ads are draining your budget with little to show for it? 🤔 The culprit might be your CPM 

What’s CPM? It’s the price you pay to show your ad to 1,000 people. And here’s the thing—if your CPM is too high, it can throw off everything in your campaign: from your Cost Per Lead (CPL) to your overall ROI.

But don’t worry—high CPMs aren’t always bad. In fact, they can be a sign you’re targeting a premium audience that’s ready to buy. What matters most is how your funnel converts and if the return on your investment makes sense.

Here’s the key takeaway: Your CPM isn’t just a number—it’s a signal. It can tell you whether your audience, creative, or strategy needs tweaking or if you’re on track for scalable success. 🚀

Swipe through the post for insights on:
✔️ What CPM is and why it matters
✔️ How it impacts your campaign performance
✔️ What to do if your CPM is high
✔️ Why high CPMs aren’t always a bad thing

Ready to make your ad spend work smarter, not harder? Let’s chat! Book a free discovery call today and let’s turn those insights into results. 💡


Kimberly has been so wonderful to work with! We started in the spring this year and one of my favorite things about her ...
12/18/2024

Kimberly has been so wonderful to work with! We started in the spring this year and one of my favorite things about her is her brilliant mind. I feel like I get to learn so much about ecotherapy, ecology, and psychotherapy by working with her.

That and she truly is such a kind soul✨

Oftentimes we’re REALLY good at what we do, but we don’t know what to do when it comes to marketing our programs and services.

There’s a billion and one marketing strategies out there and for a lot of folks it’s not just about getting a massive following or building a multiple seven figure sales funnel (while those are very thrilling to do!)… sometimes it’s about creating content and messaging in a way that aligns with you and your brand over hitting mega metrics.

And you can still see success that way 🫶

This summer, I started working with Velera to fine-tune her webinar funnel for her Confident Leader program, which targe...
12/11/2024

This summer, I started working with Velera to fine-tune her webinar funnel for her Confident Leader program, which targets high-end clients. 

Despite working primarily with cold email lists, she recently shared a huge win: securing a $17.5k consulting and training package! 🎉

Now that we’ve dialed in her messaging, funnel, and positioning—and have the data to back it up—we’re gearing up to launch Facebook ads in the new year. This next step will help us reach fresh audiences and scale her results even further.

Velera’s journey is a perfect example of the power of testing, refining, and building confidence in your funnel before driving more traffic. It’s been an absolute joy collaborating with her and seeing her vision come to life! 🙌✨

📣 Welcome to Toast & Co Media! 🍞✨Hi, I’m Taylor! 👋 Founder, digital marketing strategist, and your go-to partner for Fac...
12/11/2024

📣 Welcome to Toast & Co Media! 🍞✨

Hi, I’m Taylor! 👋 Founder, digital marketing strategist, and your go-to partner for Facebook Ads and funnel magic. I’m thrilled to finally share this space with you!

Here’s what you can expect from this page:
✨ Actionable tips to make your ads WORK—not just run.
✨ Funnel strategies that align every piece of your marketing to drive real ROI.
✨ Behind-the-scenes peeks into how I help online business owners scale with confidence.

Whether you’re a solopreneur, course creator, or service provider, my goal is to help you turn your marketing efforts into a powerful, growth-focused engine—without wasting time or money.

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Golden, CO

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