Elevate My CX

Elevate My CX Spy on your competitor’s customer journey, spot moments of vulnerability in your customer experien

5 Smart Reasons A CX Shopper Should Audit Your Entire Customer Journey (Not Just Your Website)
12/17/2021

5 Smart Reasons A CX Shopper Should Audit Your Entire Customer Journey (Not Just Your Website)

Do you just see one doctor for all of your health and physical needs? NOPE. Of course not. (Except when you were a perfect baby and saw the same Pediatrician until you cut your eyebrow open jumping off the bed headfirst into your dresser.)

Greatest enemy: Push notifications on my iPhoneClothing style: Any shirt that doesn’t have baby spit upReligion: Coffee ...
06/22/2021

Greatest enemy: Push notifications on my iPhone

Clothing style: Any shirt that doesn’t have baby spit up

Religion: Coffee with vanilla french cream

What I'm working on: Innovators Can Laugh: part comedy show, biz story and podcast. Check it out at https://www.innovatorscanlaugh.com

5 Smart Strategies to Rapidly Improve Your Post Purchase Customer Experience (even if you have a tight budget)
02/17/2021

5 Smart Strategies to Rapidly Improve Your Post Purchase Customer Experience (even if you have a tight budget)

You know the product is “right”, with great quality and everything. And you’re sure you followed up with a discount coupon for their next purchase. But still, when you look at your overall business, you find that you are not generating the kind of repeat purchases, referrals, and customer test...

Two CX Metrics You Must Track to Achieve Customer Success
02/05/2021

Two CX Metrics You Must Track to Achieve Customer Success

Here are the two metrics you need to track to achieve great, best-in-class customer experience, plus my recommendation on the best tools to help you monitor and improve them.

Do you know the two CX Metrics You Must Track to Achieve Customer Success?
01/28/2021

Do you know the two CX Metrics You Must Track to Achieve Customer Success?

Here are the two metrics you need to track to achieve great, best-in-class customer experience, plus my recommendation on the best tools to help you monitor and improve them.

The 5 Core Elements of a Good Online Mystery Shopper
01/02/2021

The 5 Core Elements of a Good Online Mystery Shopper

Why seek an online mystery shopper? The total market share of online U.S. retail sales recently became higher than general in-store merchandise sales for the first time in history. Sure, there are categories like auto and restaurant sales where sales are much higher in person, but now that we’re i...

3 Invisible Elements Your CX Strategy Needs to Achieve Success (One is Truly Unique)
12/23/2020

3 Invisible Elements Your CX Strategy Needs to Achieve Success (One is Truly Unique)

You may believe that Customer Experience is only about the experience the customer has during the time he/she uses the product or service. If so, you are forgetting about critical, elements that affect whether or not the journey even begins or will continue on post sale.

Here are the Top 3 Email Automation Campaigns That Customers Like (+ The One They Delete Without Reading)
12/17/2020

Here are the Top 3 Email Automation Campaigns That Customers Like (+ The One They Delete Without Reading)

You know the product is “right”, with great quality and everything. And you’re sure you followed up with a discount coupon for their next purchase. But still, when you look at your overall business, you find that you are not generating the kind of repeat purchases, referrals, and customer test...

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