J Turner Research

J Turner Research The Only Multifamily Specific, All-In-One Platform Designed to Improve Resident Experience. For a company to get better, customer feedback is critical.

You can elevate your reputation strategy with our exclusive solutions, designed to help your multifamily organization manage every aspect that impacts it. J Turner Research specializes in offering real customer insights that empower multifamily owners and management companies to enhance customer satisfaction, increase closing ratios, improve their online reputation, and optimize resources. Each mo

nth, it surveys more than 388,000 residents and prospects and tracks the online reputation of more than 122,000 properties across the nation. J Turner Research offers a holistic approach to research, understand, and utilize customer insights to a company’s advantage. The company collaborates with its clients to promptly identify and address challenges impacting resident and prospect satisfaction, online reputation, employee performance, and their overall business. All customer insights are delivered through the company Dashboard. Equipped with several cutting-edge features, the J Turner Research Dashboard outlines key customer service management metrics that enables clients to make timely and effective management decisions. Additionally, with its unique Online Reputation Assessment™ Score, J Turner Research brings clarity to a property’s online reputation by standardizing how the ratings are measured across multiple ratings websites. The J Turner Research team is consistently evolving and innovating to outpace industry needs and exceed client expectations. As an industry advocate, the company has produced more than a dozen trendsetting national research studies and white papers that unravel emerging trends, shifting demographics, best practices, and new market opportunities. Through speaking engagements both at the national and local level, J Turner Research focuses on education, training, and partnerships for growth throughout the industry. Additionally, it is a member of the leading national and local industry associations. Headquartered in Houston, the company was established in 2003.

There's always more beneath the surface in New ORAleans.When you visit the J Turner Research booth at Apartmentalize, yo...
06/11/2026

There's always more beneath the surface in New ORAleans.

When you visit the J Turner Research booth at Apartmentalize, you'll uncover hidden insights that reveal what really drives ORA performance. Explore the streets of New ORAleans, discover the story behind the score, and test your knowledge for a chance to win prizes.

Will you uncover all the secrets waiting around the corner? 👀

Schedule a time to meet us: https://ow.ly/PcUy50Z6KkX

06/10/2026

For student housing operators, move-in day is more than just handing out keys.

The first impression students have can influence referrals, reviews, and leasing decisions for the entire year.

Watch the full episode of The Multifamily Review to learn what the latest move-in research uncovered. https://ow.ly/uFRv50Z9XKJ

A huge thank you to The Dinerstein Companies and the team at Aspire Post Oak for hosting a recent ORA App resident focus...
06/04/2026

A huge thank you to The Dinerstein Companies and the team at Aspire Post Oak for hosting a recent ORA App resident focus group! 🙌

Listening directly to renters helps us continue refining ORA as a powerful operational evaluation metric for apartment communities. Every insight shared helps us better serve residents and support communities committed to delivering exceptional living experiences.

Thank you to everyone who participated and made the conversation so valuable. 💙

There's always more to discover in New Orleans.And this year at NAA Apartmentalize, there's more to discover in New ORAl...
06/02/2026

There's always more to discover in New Orleans.

And this year at NAA Apartmentalize, there's more to discover in New ORAleans, too.

Visit Booth 2218 to explore an immersive experience that reveals the operational and resident experience factors influencing ORA performance. Along the way, you'll uncover hidden insights, test your knowledge, and even unlock rewards.

Because understanding the score is good.

Understanding what's driving it is better.

See you in New ORAleans. https://ow.ly/PcUy50Z6KkX

Your star rating may be lying to you.At  , Tyler Marker and Turner Batdorf are hosting a roundtable on what actually dri...
05/29/2026

Your star rating may be lying to you.

At , Tyler Marker and Turner Batdorf are hosting a roundtable on what actually drives leases today in an AI-powered renter journey. Join them in this discussion on June 2nd during Breakout Session #1

Proud to make this our second conference appearance as The Secret Marketing Society since AIM. See you in Baltimore.

05/28/2026

Online reputation is becoming more fragile than many operators think.

Millions of historical reviews have already disappeared across the industry.

Watch the full episode of The Multifamily Review to learn why this matters: https://hubs.ly/Q04jfBNP0

Apartments.com has changed how property ratings are calculated, moving away from a blended rating model and toward rente...
05/27/2026

Apartments.com has changed how property ratings are calculated, moving away from a blended rating model and toward renter ratings only.

For multifamily operators, this shift may impact how communities are represented online, how rating movement is interpreted, and how ORA® Score performance is evaluated moving forward.

Read the blog to learn what changed, why it matters, and what it could mean for your communities: https://ow.ly/Ml9P50Z17Qp

Star ratings are no longer enough to understand a community’s online reputation.Today’s renters are more skeptical of hi...
05/26/2026

Star ratings are no longer enough to understand a community’s online reputation.

Today’s renters are more skeptical of high ratings and more likely to read review content before making a leasing decision. That means negative reviews, especially those tied to major resident concerns, can shape prospect perception even when a property has a strong overall rating.

In this blog, we explore why multifamily operators need to look beyond ratings and focus on the actual content behind resident feedback.

Read the blog on Multifamily Executive to learn why reputation strategy should be rooted in service, sentiment, and operational insight: https://www.multifamilyexecutive.com/property-management/are-star-ratings-losing-their-power-multifamily

05/20/2026

In today’s market, small operational issues can have a major impact on resident satisfaction and reputation: https://ow.ly/AIC650YWgoM

The “little things” matter more than ever.

Watch the full episode of *The Multifamily Review* to learn why.

Apartments.com recently updated how property ratings are calculated, removing the previous blended model that included C...
05/18/2026

Apartments.com recently updated how property ratings are calculated, removing the previous blended model that included CoStar building ratings and moving toward renter ratings only.

This change affects how multifamily operators should interpret:
• Rating movement
• Resident sentiment
• ORA® Score performance

At J Turner Research, we’ve updated the ORA® model to reflect this shift and help operators better understand their online reputation performance.

Read our latest blog to learn what changed, why it matters, and how your communities may have been impacted: https://ow.ly/Ml9P50Z17Qp

Address

Houston, TX

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+1 281-558-4840

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