03/23/2026
Advertising in ChatGPT puts paid placement beside the answer, not inside it. That means you can buy visibility, but you still have to earn trust.
What to do now:
✳️ Audit how AI summarizes your company, your services, and your differentiators
✳️ Standardize your positioning across your website, sales team, and public profiles
✳️ Publish proof that supports your claims, like reviews, case studies, and clear outcomes
✳️ Prepare for paid tests by tightening your offer and your target audience definition
https://hubs.la/Q0458Q4J0