09/09/2026
The Arc of Southern Chesapeake is one of our oldest and best clients. They do amazing work supporting people with a wide range of intellectual and developmental disabilities.
We’re proud to help them in any way we can.
For some time, we’ve created social and email content to promote new episodes of The Arc’s podcast, “See Me. See My Ability.”
Earlier this year, they came to us with a problem.
The podcast’s growth had stagnated. They wanted to reach more people. To help more people.
So we conducted a 360-degree audit — from the podcast’s content and branding to how each episode was marketed.
In the end, we recommended more than a new look. We recommended a new direction.
We rebranded the podcast as Navigating Neurodiversity, refocusing its biweekly episodes as a direct, valuable resource for families and caregivers.
We developed the new name, logo and overall design aesthetic. We’re crafting episode titles and descriptions designed to connect with people searching for exactly what these conversations provide. And we created customized resources that make it easier for guests to share their episodes with their own networks.
It’s early yet. One episode in.
But that first episode of Navigating Neurodiversity earned more listeners in its first seven days than any episode all year — a jump of more than 50%.
That’s a start.
And if there’s anyone in your life caring for someone with a disability, we hope you’ll tell them about Navigating Neurodiversity. The next episode drops September 15!
https://arcsoch.org/podcast