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Have you met your WHITE WOLF YET? I once heard this concept, and it made me think a lot. I can’t remember the author of ...
06/19/2024

Have you met your WHITE WOLF YET?

I once heard this concept, and it made me think a lot. I can’t remember the author of this sentence.

“People who have a trauma, it’s as if in the back of their minds there lives a wild animal, a WHITE wolf.

A few words, a few situations that are often THE SAME, wake up this white wolf. And when this White Wolf wakes up, he wakes up furious, violent, he starts BITING YOU, and when you’re being bitten by YOUR WOLF.

You start biting whoever YOU think woke up your wolf!!! And it becomes a CARNIFICINE, in the end YOU are completely bloodied, the person YOU BITE IS BLOODY TOO.

AND THE WOLF? The Wolf remains white, calm and goes back to the bottom of the cave “his mind” until he is woken up AGAIN...

BUT THERE IS another way to deal with your wolf... When the wolf wakes up, if you STOP AND LOOK INTO THE DEEP OF THIS WOLF’S EYES, it will stop biting you. And what you see in the depths of this wolf’s eyes is you seeing yourself as a child.

You begin to see the origin of your TRAUMA, you see the wolf cub itself, being born, and the child you see is a sad child who makes you cry.

Then you’re no longer the aggressive person. And as you look at the child and continue to cry, the white wolf withdraws.

At the end of it all, you end up weeping, and the WOLF LOVES IT. It’s sad, but it’s much better than having that blood everywhere, YOURS AND THE PEOPLE NEAR YOU. The Wolf went back to sleep, and you were a crying child.”
And how are you looking after your wolf? Did you realize when this wolf woke up what had happened? If you feel like it, post it in the comments.

ALWAYS take care of your white wolf.

Onde está seu LOBO BRANCO ? Ouvi um dia este conceito, e me fez refletir muito. NÃO me lembro o autor desta frase. “ As ...
06/19/2024

Onde está seu LOBO BRANCO ?

Ouvi um dia este conceito, e me fez refletir muito. NÃO me lembro o autor desta frase.

“ As pessoas que tem um trauma, é como se no fundo da cabeça destas pessoas morrasse um animal selvagem, um lobo BRANCO.

Algumas palavras, algumas situações que constumam SER AS MESMAS, acorda este lobo branco. E este Lobo Branco quando acorda, ele acorda furioso, violento, ele te começa a TE MORDER, e quando vc esta sendo mordido pelo SEU LOBO.

Você começa a morder quem VOCÊ considera quem acordou o seu lobo!! E isso se torna uma CARNIFICINA, No final você VOCÊ esta completamente ensanguentado, a pessoa que VOCÊ MORDEU ESTA ENSANGUENTADA TAMBEM.

E O LOBO? O Lobo continua branquinho, tranquilo e volta la para o fundo da caverna “ sua mente” até que ele vai ser acordado NOVAMENTE...

MAS EXISTE outra maneira de você lidar com o seu lobo... Quando o lobo acordar, se você PARA E OLHA NO FUNDO DOS OLHES DESTE LOBO, ele para de te morder. E o que você vê no fundo dos olhos deste lobo é você se vendo quando criança.

Você começa a ver a origem do seu TRAUMA, você vê o proprio lobo filhote, nascendo, e a criança que você vê, é uma criança triste, que te faz chorar. Ai você já não é mais a pessoa agressiva. E no momento que vc esta olhando a criança, e continua chorando, o lobo branco vai se retirando.

No final de tudo você termina CHORANDO, e o LOBO ADORMECE. É TRISTE, mas é muito melhor do que ter aquele sangue para para todos os lados, SEU E DAS PESSOAS AO SEU LADO. O Lobo voltou a dormir, e você foi uma criança que chorou.“

E como você esta cuidando do seu lobo? Você ja percebeu quando este lobo acordou o que aconteceu? Se sentir a vontade, coloque nos comentario.

Cuide SEMPRE DO SEU LOBO BRANCO.

O Poder do Subconsciente - Joseph Murphy ✨📚Recomendação de livros para abrir sua mente sobre os desafios da vida! Neste ...
06/17/2024

O Poder do Subconsciente - Joseph Murphy ✨📚

Recomendação de livros para abrir sua mente sobre os desafios da vida!

Neste livro o Autor Joseph Murphy ensina de uma forma muito clara como nosso subconsciente pode transformar nossa vida.

Com técnicas simples de pensamento positivo, visualização e afirmações, ele mostra como podemos alcançar nossos objetivos e melhorar nossa saúde e bem-estar.
As histórias e exemplos são super inspiradores!

Quando vocês lerem, deixe aqui nos comentarios o que achou deste livro.

“Is it time to develop processes in your company? Imagine your company as a well lubricated machine. Just as a machine n...
05/06/2024

“Is it time to develop processes in your company? Imagine your company as a well lubricated machine. Just as a machine needs well-adjusted parts and an efficient system to function smoothly, your company also needs well-structured processes to operate effectively. Think of processes as the internal mechanisms that keep your business moving smoothly and consistently. From customer service to product or service production and delivery, each step should be carefully planned and executed.

For example, if you own an online store, your processes may include everything from order management and inventory to shipping logistics and post-sale support. Envision each process as a vital gear in the machinery of your company, working in harmony to achieve your goals.

Developing well-defined processes not only increases operational efficiency but also ensures consistency and quality in all areas of your business. Additionally, clear and documented processes facilitate scalability, allowing your company to grow sustainably. So, if you’re ready to take your business to the next level, it’s time to focus on developing and refining internal processes.

Discover how this can drive long-term growth and stability for your business. 🚀✨ ”

What’s your biggest challenge from these 6 rules? Leave it in the comments!
04/16/2024

What’s your biggest challenge from these 6 rules?

Leave it in the comments!

Is it time to develop processes in your company? Imagine your company as a well lubricated machine. Just as a machine ne...
04/15/2024

Is it time to develop processes in your company? Imagine your company as a well lubricated machine. Just as a machine needs well-adjusted parts and an efficient system to function smoothly, your company also needs well-structured processes to operate effectively. Think of processes as the internal mechanisms that keep your business moving smoothly and consistently. From customer service to product or service production and delivery, each step should be carefully planned and executed.

For example, if you own an online store, your processes may include everything from order management and inventory to shipping logistics and post-sale support. Envision each process as a vital gear in the machinery of your company, working in harmony to achieve your goals.

Developing well-defined processes not only increases operational efficiency but also ensures consistency and quality in all areas of your business. Additionally, clear and documented processes facilitate scalability, allowing your company to grow sustainably. So, if you’re ready to take your business to the next level, it’s time to focus on developing and refining internal processes.

Discover how this can drive long-term growth and stability for your business. 🚀✨

Have you ever heard of “customer focus,” but have you stopped to consider the power of “customer’s focus”?  This is the ...
03/27/2024

Have you ever heard of “customer focus,” but have you stopped to consider the power of “customer’s focus”? This is the first secret that separates ordinary businesses from extraordinary ones!

🎯 Customer Focus: It’s often imagined as putting the customer at the center of all operations. This means offering products and services that meet their needs and desires. It sounds logical, right? But let’s go beyond...

🔍 Customer’s Focus: Now, imagine seeing the world through your customer’s eyes. It’s like entering their mind, understanding their deepest motivations, concerns, and passions. 💡 Instead of assuming what they want, you investigate, ask, and actively engage to discover. It’s like becoming a market detective, seeking valuable clues to create truly impactful solutions.

🚀 Examples and Analogies: Think of a food delivery app company. A customer-focused business may focus on offering fast deliveries and a variety of restaurants to choose from. But a customer’s focus business may realize that their customers actually value more than just speed - they want a personalized experience, healthy and sustainable options, and a personal touch in the delivery service. By understanding the true customer’s focus, this company can develop innovative services that not only meet but exceed customer expectations.

🔑 Key to Success: By understanding the difference between customer focus and customer’s focus, you open the doors to true innovation and differentiation in the market. It’s the first step to creating a company that not only sells products but transforms lives and leaves a lasting legacy.

Maximize Clicks is for those just starting out. It's your first choice. This is what will form the conversion history.If...
10/12/2023

Maximize Clicks is for those just starting out. It's your first choice. This is what will form the conversion history.

If you already have conversion history. Then you can explore new bidding strategies.

Maximize Conversions is for those who already have conversion intelligence in their account and want to run a new campaign using this bidding strategy. It's a little riskier because you might have to spend more money

The same goes for Target CPA. You need conversion history to set a cost per acquisition. In other words, you will leave it to the A.I. Google's choices about bidding in auctions, within this stipulated limit.

Now, the next two are for those who have a wide range of products and need to think about the return on investment. In other words, we are basically talking about e-commerce.

E-commerces should use Maximize Conversion Value or desired ROAS to get more results from the money invested in Google.

If you have any doubts, you want to know more. Send me a direct.

Take advantage and follow to check out more valuable content that will teach you how to get more performance from paid ads.




Let's go straight to an example.You have a practice. You don't accept health insurance.YOU NEED TO PUT THIS INFORMATION ...
10/10/2023

Let's go straight to an example.

You have a practice. You don't accept health insurance.

YOU NEED TO PUT THIS INFORMATION IN YOUR GOOGLE ADS AD!

🤔 But, Saluf, this way I'll scare the customer away!

No no go. You are segmenting the purchasing audience.

Otherwise you will spend money for nothing. With clicks that didn’t turn into sales.

It's critical that you stop "donating" $$ to Google.

The more you map and define your target audience, the more you will be able to make high-converting ads.

When I say that a good ad CONNECTS AND SEGMENTS. That's because the ad needs, of course, to have good copy, but more than that it needs to speak directly to those who are ready to buy or hire from you.

And I say more! An ad with bad copy made for the right audience sells more than a well-written ad made for the wrong audience.

Take advantage and follow to check out more valuable content that will teach you how to have better performance in paid ads



Want to know what I do to increase the CTR of an ad?Increasing the ad's click-through rate is essential for them to sell...
10/09/2023

Want to know what I do to increase the CTR of an ad?

Increasing the ad's click-through rate is essential for them to sell many more. So I listed for you 5 strategies that will help you!

1. Don't create an ad that speaks to two different audience groups. Separate audiences through the terms you use in your campaigns.

2. The more specific your ad is, the better the audience will be attracted. Segmenting your audience is essential to increase click-through rates.

3. Use a persona's desire or pain to create your ad. Get to know your persona to understand what motivates them to consume from you.

4. Use ad extensions to make it more powerful as a complement. Do not use any extension in any way.

5. Use the information your Commercial has to make better and more persuasive ads.

If you have any questions let me know.

One of the biggest nightmares for advertisers is having their account suspended!Why? Because it stops you from advertisi...
10/09/2023

One of the biggest nightmares for advertisers is having their account suspended!

Why? Because it stops you from advertising and you lose money in the meantime. But the problem is not knowing the reason for the suspension or not understanding what happened.

And until this is clarified, a lot of people think that Google is to blame for everything, that there's a bug where everyone has a suspended account.

Maybe so, but maybe not! You're doing something wrong and you need to fix it urgently.

If your account has been suspended due to an outstanding balance, it's essential to resolve this as soon as possible and it's quite simple. Some payment has been missed and Google is charging you for it.

Have you ever had your account suspended, or are you going through this now? Send me a message on Direct and I'll help you sort it out.

Take advantage and follow to check out more valuable content that will teach you how to get more performance from paid ads.




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