06/26/2026
Virat Kohli’s ONE8 Brand Sells 1.5 Lakh Pairs in First 24 Hours
Cricket legend Virat Kohli’s lifestyle brand ONE8 has achieved an explosive launch. The brand sold 1.5 lakh pairs of shoes within the first 24 hours, generating a staggering ₹150 crore in revenue.
The massive response reflects Kohli’s enormous fan following and the strong market demand for celebrity-backed premium footwear. The launch event saw enthusiastic crowds, marking a major milestone for Kohli’s entrepreneurial journey.