12/30/2025
oh hi. it’s been… months since i’ve posted here.
after a few days off, some deep cleaning, and reorganizing my house, i realized it was probably time to give my business a little TLC too. so i did some website updates, published a new blog, and now here i am posting before i inevitably start archiving half my old content.
as usual, i’m rarely showing up here but always working behind the scenes.
2025 might not look like my “most successful” year on paper. i intentionally scaled back to give more attention to my daughter and honestly… how did she turn one this year?? but at the same time, i somehow balanced it all while continuing to help photographers grow their businesses. and holy smokes, the people i worked with this year were just *the best*.
i say this all the time, but i truly don’t know how i get so lucky with my clients. i think a lot of it comes down to those discovery calls and making sure we’re actually a good fit. every single person i worked with felt aligned, kind, fun, and just genuinely good to work with. it makes this feel way less like a job, even when i’m deep in content planning at night having a very real mini breakdown.
anyway. still very much in business over here.
i have one spot open for social media management and i’m also booking instagram audits and coaching calls. if you’re feeling stuck or want clarity on how to optimize your IG heading into the new year, reach out. 🤍