PR for Writers

11/18/2017

Give your film or book the best chance to succeed and find its audience. But be smart about it: You need to understand exactly what is and how it works.

Give your film or book the best chance to succeed and find its audience. But be smart about it: You need to understand exactly what PR is and how it works.

11/06/2017

Happy Monday! We chatted with the General Manager of Bart's Books about the storied institution and the magic of books.

Based in Ojai, California, Bart’s Books is a bookstore unto itself. I was first introduced to Ojai by actors who were in my first play, Bang! A Love Story. That’s going back a few years now, and although my wife and I have visited several times since then we somehow never got around to visiting …

11/03/2017

Great crowd here at tonight's Beyond The Trailer event, thanks for giving us the opportunity to share our insights on film promotion as featured speakers!

10/30/2017

Join us and AMA Los Angeles this Thursday in Hollywood for tips from industry pros on how to promote your film!

Beyond The Trailer: Movie Marketing Strategies and Promotional Tactics Presented by American Marketing Association (AMA) Los Angeles Want to learn how to create an effective PR and marketing campaign for your film? Actually, that’s a rhetorical question. I can tell you, the answer is YES. You want t...

10/28/2017

No tricks here! Just a little advice for filmmakers this weekend

Making a film can be a magical experience, but the mistake many filmmakers make is to focus solely on the production and forget about next steps, specifically marketing and securing distribution.

10/24/2017

Want to reach a broader audience and build your brand? Don't make these mistakes!

If you want to reach a broader audience and build your brand as an author, there are a few common PR and marketing mistakes you want to avoid.

10/18/2017

Step number one: Start early.

You can make an amazing film but if you don’t find some way to get it in front of the public, only you, your family, and your closest friends will know about it.

10/09/2017

Social media is great, but traditional PR is crucial for success in filmmaking!

Technology and the digital world have caused huge changes to what was once considered business-as-usual in the entertainment world.

10/06/2017

We caught up with James Elden to discuss theatre, acting, writing, directing, and noir in the City of Angels.

James Elden is producer, director, actor, and self-publisher of the PL.A.Y Noir series staged annually in North Hollywood by his company, Punk Monkey Productions.

10/05/2017

This is not a time for writers to be timid or hesitant.

Fiction can generally reveal truth more powerfully than fact. And in these times when the definition of what we once knew as facts and truth is melting every bit as fast as glaciers, fiction is perhaps more needed than ever. These are chaotic and unsettling times of walls, fear, and suspicion. The r...

09/27/2017

When it comes to PR you need to know what stories to tell, how to tell them, when to deliver them, and to whom you should tell them.

A mediocre writer who promotes will generally be more successful than the talented writer who doesn’t.