dozanü innovations

dozanü innovations Award-winning marketing company delivering marketing, accessibility, and technology solutions for prestigious corporations and government agencies.

Do Marketing Right. Start at dozanu.com Welcome to dozanü innovations! Founded in February 2017 by Michelle Lapides and Katherine Lees, we are an award-winning full-stack marketing company and a 2024 Business to Watch. Our mission is to drive inclusivity and innovation in marketing, providing services such as fractional Chief Marketing Officer services, fractional marketing team support, accessibi

lity solutions, and our pioneering PIVOT tool for seamless website accessibility. Based in Austin, TX, with satellite offices in Washington, D.C., and Los Angeles, CA, we have a global presence. Our team of marketing experts brings alternative perspectives and a firsthand understanding of the importance of accessibility in today's rapidly changing digital world. Affiliated with respected organizations such as the American Marketing Association, Austin Chamber of Commerce, National LGBT Chamber of Commerce, National Association of the Deaf, and Texas Association of the Deaf, we hold certifications as a Texas Historically Underutilized Business (HUB), Minority Business Enterprise, LGBT+ Owned Business, Women-Owned Business, SBA Women-Owned Small Business, and Disability-Owned Business Enterprise. dozanü is also proud to be listed in the Valuable 500 Directory. Partner with us to do marketing right! Discover more at www.dozanu.com

04/30/2026

73,000 activations.

73,000 times someone chose to access information in their language— in under 6 months.

We didn’t create the demand. We removed the barriers.

Because language access has been fragmented—text here, audio there, signed languages often missing.

So we built PIVOT differently.

Signed. Spoken. Written. All at the source. All at once.

That’s universal design in action.

The internet made information global. PIVOT makes it understandable.

We’re just getting started.

Experience PIVOT in action at: www.goPIVOT.me/sense-colorado

Visual descriptions and ASL to English transcript by accesszanü (acccesszanu.com):

dozanü innovations co-founders, Michelle Lapides and Katherine Lees, are dressed in all black dozanü and PIVOT branded merch. Both are standing in front of a neon sign of dozanü icon mark, they both are signing in American Sign Language (ASL), and English captions appear on screen.

M +K: 73,000

M+K: (Talking to each other) Tru-biz? Wow!

M: We didn’t expect this.

K: But we knew there was a gap.

M: In less than 6 months, PIVOT reached 73,000 activations.

K: You, the users did.
You clicked. You explored. You chose how you wanted to engage with information.

M: This is 73,000 times someone chose to access information in a way that actually works for them.

K: And it proves something we’ve been saying from day one—people want language access at the source.

M: The demand for language access is real.

M+K: The internet made information global—PIVOT makes it understandable.

Award-winning is exciting. Industry validation is even bigger.We’re proud to share that PIVOT (.me) is officially a w3 A...
03/30/2026

Award-winning is exciting. Industry validation is even bigger.

We’re proud to share that PIVOT (.me) is officially a w3 Award Winner in Emerging Tech & Immersive Experiences — Silver.

This recognition is more than a milestone.

It’s proof that the future of digital experiences is shifting toward scalable multi-modal language access, seamless UX, and inclusive innovation built directly into the experience.

Built to deliver signed language video, spoken language audio, and written translations directly at the source, PIVOT helps organizations create digital experiences that are more understandable, more intuitive, and more inclusive for everyone.

As our CEO Katherine Lees (.pei.k) said:
“Multi-modal language access isn’t a feature—it’s the future of digital experiences.”

And as our CMO Michelle Lapides () shared:
“Great UX is what turns access into understanding—and that’s where real impact begins.”

The standard is changing.

And we’re proud to help define what comes next.

Learn more at goPIVOT.me

Visual Descriptions by :
Slide 1: Silver w3 trophy on dark gradient. Text: “The Standard for Language Access.” PIVOT is announced as a w3 Award Winner.
Slide 2: Dark gradient with judging panel logos. Text: “What This Means.” Explains the award as global recognition for digital innovation.
Slide 3: PIVOT interface visuals with signed video, audio, and text icons. Text: “What is PIVOT? A scalable multi-modal language access platform.”
Slide 4: Leadership portraits and quotes from Katherine Lees and Michelle Lapides under the header: “Words from the Leadership.”
Slide 5: Closing trophy visual. Text: “The Standard is Changing.” CTA: “goPIVOT.me.”

03/15/2026

Happy SXSW! Austin is buzzing with innovation.

Day One delivered and we made some great stops at:

Manychat Creator Hub Club
The Female Quotient FQ Lounge
Fast Company Grill
SXSW

Strong start to the week. See y’all tomorrow! 🤠

Visual Descriptions and American Sign Language (ASL) to English Transcript by access zanü:

Michelle Lapides, co-founder of dozanü innovations, is dressed in an open western denim button-down layered over a white shirt, paired with black pants and a wide-brim ivory felt hat. Sunglasses are clipped at her neckline as she stands in front of a large SXSW sign.

Hey! We just finished our Day 1 of 2026 SXSW!

What a great day! We went to total of three activations today! The first activation of the day was by ManyChat.

(Series of photos from the ManyChat activation event)

Then we hopped to the FQ Lounge hosted by Female Quotient.

(Series of photos from the FQ Lounge)

We just left the 3rd activation hosted by the Fast Company, called the Fast Company Grill.

(Series of photos from the Fast Company Grill)

So many great conversations, discussions, and panels. It has been exciting, see you tomorrow!

(Series of variety photos throughout the day)

“We don’t need marketing. We need outreach.”We see this often, especially from state agencies and mission-driven organiz...
03/03/2026

“We don’t need marketing. We need outreach.”

We see this often, especially from state agencies and mission-driven organizations.

But here’s the truth:

Outreach isn’t separate from marketing.
✓ It’s marketing in action.

Marketing isn’t just campaigns or creative.
✓ It’s reach.

It’s ensuring the right people can access, understand, and engage with your message.

If it doesn’t reach the communities you serve, it’s not working.

At dozanü innovations, we support organizations in expanding their reach, strategically and sustainably.

Because when reach expands, impact expands.

Marketing IS outreach.

→ If that is where you’re headed, let’s talk: [email protected]

Image descriptions by :
Slide 1: Graphic with dozanü innovations logo at the top. Two speech bubbles read: “We don’t need marketing.” and “But we need outreach.” Large bold text states: “MARKETING IS OUTREACH” with a highlighted “IS.” Subtext reads: “If it doesn’t reach, it doesn’t work.”

Slide 2: Dark gradient background with bold white text: “Marketing isn’t just campaigns, it’s reach.” Below: “If it doesn’t reach the communities you serve, it’s not working.” Large emphasis text reads: “Reach is the strategy.”

Slide 3: Slide titled “The Misconception.” Text explains: “Most organizations separate them: Marketing = Awareness. Outreach = Community Engagement.” Closing statement: “That split is the problem. Outreach is marketing in action.”

Slide 4:
Slide titled “The Education.” Text explains that marketing is not just messaging but distribution, access, and engagement. Bullet points highlight: connecting with real audiences, removing barriers, and building trust beyond the default market. Closing line: “That’s effective marketing.”

Slide 5:
Closing slide with large “MARKETING IS OUTREACH” headline. Text reads: “We support organizations in expanding their reach, strategically and sustainably.” Call to action: “If that’s where you’re headed, let’s talk: [email protected]”

02/06/2026

February 9 marks dozanü innovations’ golden birthday, nine years of building differently.

Nine years ago, dozanü was founded to challenge how marketing was being done—because we weren’t seeing ourselves, or our community, represented in it. What began as a marketing company has since grown into a multidisciplinary firm spanning marketing, accessibility, and technology—built by design, not by accident.

To celebrate this milestone, dozanü’s co-founders, Michelle Lapides and Katherine Lees, will be going live for a candid conversation reflecting on:

★ What it takes to build and grow a Deaf-led company
★ The lessons, milestones, and pivots along the journey
★ Where dozanü is headed next—and why this work matters now more than ever

Whether you’ve been part of our journey since the early days or are just discovering us, we’d love to have you join the conversation.

→ Monday, February 9
→ 12:00 PM CST
→ Instagram Live on

Consider this your official invitation to celebrate with us.

See you live on Monday. ✨

Visual Descriptions by :
Short promotional video inviting viewers to an Instagram Live event. The text reads, “You’re cordially invited to celebrate with us!” and includes an Instagram Live icon. Two circular headshots are shown side by side, labeled Michelle and Katherine. Event details read, “Feb 9 at Noon CST.” The Instagram handle “” appears at the bottom, with a large gold foil number 9 balloon flying from the bottom to the top of the frame.

02/03/2026

START HERE: Meet dozanü innovations ✨

If you’re new around here — welcome. We’re dozanü innovations, a Deaf-led, disabled-owned inclusive innovation company blending marketing, accessibility, and technology to help organizations reach more people and drive better results.

We don’t believe accessibility is an add-on. We design it from the inside out — across strategy, creative, digital experiences, and scalable technology. Our work helps brands communicate clearly, connect authentically, and expand reach across multilingual and marginalized audiences.

What we do (+ love):
✔ Accessible marketing + inclusive communications
✔ Website design + development
✔ Language access + enterprise accessibility
✔ Digital advertising + social media
✔ Consulting for scalable impact

Why dozanü?

Because culturally fluent, accessible marketing performs better.

Because inclusive design drives growth.

Because reaching the disability community — the largest minority group in the world — isn’t niche, it’s smart business.

If you’re ready to do marketing right — the kind that’s understood, relatable, and built for real people — you’re in the right place.

→ Swipe through.
→ Save this post.
→ And when you’re ready, let’s build something impactful (and accessible) together.

★ Learn more: dozanu.com
★ Contact us: [email protected]

Visual descriptions by access zanü:

Slide 1: dozanü co-founders, Katherine + Michelle smiling and waving at the camera against a colorful gradient background. Large text reads “HELLO! We are so happy to see you here!”

Slide 2: A team meeting scene with people gathered around a table using laptops. Text reads dozanü! We are dozanü innovations” with subtext highlighting Marketing, Accessibility, and Technology.
Slide 3: A graphic layout listing services in bold pill-shaped labels, including Accessible Marketing, Creative, Communications + Outreach, Language Access, Web Design + Development, Digital Advertising, Social Media, Consulting, Enterprise Accessibility, and Innovations.

Slide 4: Michelle + Katherine signing dozanü’s name sign in front of a gradient background. Text reads “Why Us? We are not your typical marketing agency” and “Deaf-led. Disabled-owned. Innovation at the core.”

Slide 5: A black-and-white video of Michelle signing the text. Text reads “Vision Statement: We innovate to build better experiences for everyone.”

Slide 6: A black-and-white video of Katherine signing the text. Text reads “Mission Statement: To ignite inclusive innovation in marketing, accessibility, and technology, building scalable solutions that create impact for all.”

Slide 7: Michelle + Katherine signing the text that reads “Let’s work together and create something amazing” and a callout that says “And make it accessible.”

01/20/2026

Social media isn’t the circus.
It’s just one performer.

Marketing is the strategy that connects every act—and accessibility is part of the main event, not an afterthought.

At dozanü innovations, we don’t juggle tactics.
We build end-to-end marketing systems that bring everything together:

• Marketing strategy
• Brand strategy + positioning
• Advertising
• Paid media
• Social media marketing
• Influencer marketing
• Public relations
• Conversion-focused web design
• Sales enablement
• Accessible marketing (authentic representation, captions, visual + audio descriptions, alt text, compliant websites, clear calls to action)

If you’re done with piecemeal marketing and ready for a system that actually works in 2026 and beyond, welcome to what’s next.

Visual Descriptions + ASL → English transcript by access zanü:

Michelle Lapides, dozanü co-founder, sits in front of a curated bookshelf. She is dressed in a black turtleneck sweater and wears large dark pink pom-pom earrings. Michelle is signing in ASL, with English captions displayed on screen.

Transcript:
It is 2026, and yet people still think marketing is just social media.
It’s not.

Let me tell you a favorite story of mine that explains marketing as a whole—using a circus. Yes, a circus. Intrigued? C’mon over.

If the circus is coming to town and you research where to set up the big top and who usually attends, that’s market research.

If you design a bold, recognizable look—the name, colors, and vibe—so people instantly know it’s that circus, that’s branding.

If you announce, “Circus coming to town on Saturday,” that’s advertising.

If you run that message across billboards, newspapers, digital ads, and online platforms to reach more people faster, that’s paid media.

If you post countdowns, behind-the-scenes moments, performer spotlights, and sneak peeks, that’s social media marketing.

If you invite content creators to experience the circus and share real moments with their audiences, that’s influencer marketing.

If you put a sign on the back of an elephant and march it through town, that’s promotion.

If the elephant tramples the mayor’s garden and it ends up on the news and all over social feeds, that’s publicity.

If the mayor laughs and reframes it as a fun community moment, that’s public relations.

If people click a link, land on a clear website, understand the value, and can easily buy tickets, that’s conversion-focused web design.

When people attend, feel excited, and spend money—that’s sales.

And if every part of this includes captions, visual and audio descriptions, authentic representation, bite-sized visual content, accessible and compliant websites, clear calls to action, alt text—and clearly communicates what accessibility the event offers—that’s accessible marketing.

If all of this is planned intentionally, connected, and managed as one system— that’s marketing.

Hello, 2026!Before we move forward, we want to take a moment to say this:Thank you.To our clients: thank you for trustin...
12/31/2025

Hello, 2026!

Before we move forward, we want to take a moment to say this:

Thank you.

To our clients: thank you for trusting us with big ideas and real challenges.
To our partners: thank you for building alongside us and raising the bar every step of the way.

Together, we didn’t just deliver projects.
We built solutions that created real-world impact.

As we step into 2026, we’re doing so with focus, momentum, and clarity—ready to keep building at the intersection of marketing, accessibility, and technology.

Impact is a team sport.
And we’re grateful to be playing it with you.

Here’s to what’s next. 🚀

Image Description by :
A nighttime view of the Austin, Texas skyline forms the backdrop for a celebratory photo of dozanü innovations’ co-founders, Michelle Lapides and Katherine Lees standing side by side and smiling at the camera. Large, bold white text reading “HAPPY NEW YEAR” is layered across the top of dozanü innovations’ icon mark. The dozanü innovations logo appears centered at the bottom.

12/08/2025

LGBTQ+ Business of the Year.
That’s us.

This moment reflects the company we’ve built as founders:
unifying marketing, accessibility, and technology into one engine for impact.

To our clients and partners: thank you for choosing us as your growth and impact collaborators.

To our community and the Austin LGBT Chamber of Commerce: we’re honored. Thank you.

Celebrating today.
Building from yesterday’s lessons, today’s momentum, and tomorrow’s vision.

Igniting Inclusive Innovation. Always. 💥

Visual description by access zanü:
A short transition-style reel featuring dozanü innovations’ founders, Michelle and Katherine. It opens with both of them at home, sitting on black-and-white cow-print chairs — Katherine working on her laptop and Michelle reading a magazine. They’re in loungewear, sipping their morning coffee, and they clink their mugs toward each other.
The scene transitions to another angle of their living room: Katherine is standing on a vibrating plate while Michelle wears a red light therapy mask, both getting ready for the day.
It then cuts to Michelle and Katherine fully glammed up in all-black outfits, standing together in their backyard.
The final transition brings them to the Austin LGBT Chamber of Commerce’s Business of Pride Gala, where they hold their LGBTQ+ Business of the Year award. The video pauses as on-screen text reads “LGBTQ+ Business of the Year,” alongside the Austin LGBT Chamber of Commerce’s Business of Pride logo.

12/03/2025

When legacy systems fall short, innovation fills the gap.

What started as a leap in our 20s is now a category-defining engine shaping the future of marketing, accessibility, and language technology.

This is what building with intention looks like. 💥

Visual Description by :
A short video begins with Michelle and Katherine standing together, holding a large confetti bazooka. They fire it, releasing a burst of colorful confetti that fills the frame. The scene cuts into a fast-paced montage of the dozanü co-founders over the years — working, presenting, traveling, building, and growing the company. Centered throughout the montage is bold on-screen text that reads:“In your 20s you’ll learn that the system won’t open its doors for you, so you’ll build a new one. It’s important you do… because that new system becomes a category-defining powerhouse in marketing, accessibility, and tech.”

Most brands are chasing Gen Z, Millennials, or the “next big demographic shift.”Meanwhile, they’re overlooking the world...
11/17/2025

Most brands are chasing Gen Z, Millennials, or the “next big demographic shift.”

Meanwhile, they’re overlooking the world’s largest and most economically powerful market — worth $18,000,000,000,000.

The disability community represents 1.8 billion people with $18T in global spending power.

That’s not a niche.

That’s your next growth frontier.

At dozanü innovations, we help organizations tap into the $18T disability market through:

• Marketing that connects
• Accessibility that includes
• Technology that scales

Because inclusion isn’t a trend — it’s a competitive differentiator.

And the brands who move now will define the next decade of growth.

Ready to expand your reach?

→ Start at [email protected] or slide in our DM.

Visual Description by access zanü:
A 5-slide carousel featuring the full number $18,000,000,000,000 stretched across all slides on a dark gradient background with magenta and teal accents.

Slide 1: Partial background text shows “$18.”
“Want to tap into the $18 Trillion market?”
“That’s the global spending power of the disability community — the world’s largest and most overlooked market.”
“This isn’t a niche. It’s your next growth frontier.”

Slide 2: Background shows the next portion of the number “000,000,” from the full $18T.
“The $18T disability market outpaces Gen Z, Boomers, and Millennials — combined.”
“Yet most brands still overlook this audience.”
“Accessibility isn’t a checkbox — it’s a business advantage.”
“Inclusive brands are leading. Others are catching up.”

Slide 3: Background continues with another “000,000,” segment.

“At dozanü innovations, we help brands reach the $18T market through:”
“Marketing — campaigns that connect”
“Accessibility — experiences that include”
“Technology — innovation that scales”
“Representation drives loyalty. Accessibility drives revenue.”

Slide 4: Background shows another continuation of the number.
“Inclusive marketing isn’t next. It’s now.”
“The $18T market is already moving.”
“Make 2026 the year your brand reaches everyone.”
“Don’t get left behind.”

Slide 5: Background shows the completed “$18,000,000,000,000.
“Ready to expand your reach?”
“Let’s make your brand accessible, inclusive, and future-ready.”
“Start at [email protected] or slide in our DM.”
Text at bottom reads: “Marketing • Accessibility • Technology.”

Each slide continues a portion of the full $18T figure, and the dozanü innovations logo appears on the slides.

Address

Los Angeles, CA

Telephone

+13232875685

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