07/27/2026
Guess whose back 👀 Immensum is proud to announce the partnership between Cinq Music and CREAM — a deal we led from the ground up, bringing together world-class distribution with grassroots talent discovery across Africa.
“Cinq has always embraced the international music community, and their partnership with C.R.E.A.M shows their willingness to back infrastructure builders who are changing the playing field of the African music industry.” — Adia Dightman, COO of Immensum Music
This is more than a deal. It’s a direct line from artists on the ground to a global stage, and we’re leading the charge on building out the African music economy for the long term.
Full story on Music Business Worldwide — link in bio 🔗
AfricanMusicEconomy