Lemon Seed's Great American Brand Story

04/08/2026

Designed by Lemon Seed Marketing, this trucks design is unique, bold and tells a story.

03/31/2026

11/24/2025

It’s officially time! 🍋

Applications for the 2026 Great American Brand Story are now open. If your home service company has heart, grit, and a story worth telling, this is your moment. One winner will receive a complete brand transformation from the best partners in the industry.

Ready to grow? Ready to be seen? Ready to tell your story?
Apply now: https://bit.ly/4l8E2sB

11/20/2025

A huge thank you to our 2025 Great American Brand Story sponsors — the partners who brought this vision to life. 💛🍋

Your creativity, generosity, and belief in the power of strong storytelling helped us deliver a life-changing brand transformation for Skagit Plumbing.

The 2025 Great American Brand Story wouldn’t be possible without this incredible group of industry leaders who show up with heart, expertise, and a shared commitment to lifting home service companies higher!

Sponsors:
Lemon Seed Marketing
Service Nation
Online Access, Inc.
To Your Success
Real Graphics
Ripley PR
Bland 2 Grand LLC

Pink Callers
SearchLight
Mail Shark
Criscone Brothers

10/27/2025

And the winner is… 🏆

Today at Service World Expo, we revealed the Great American Brand Story winner, Skagit Plumbing!

We are beyond thrilled to unveil their brand-new identity—a bold look, a powerful message, and a future full of possibility.

Thank you to our AMAZING sponsors who made this transformation possible!

Sponsors:
Lemon Seed Marketing
Service Nation
Online Access, Inc.
To Your Success
Real Graphics
Ripley PR
Bland 2 Grand LLC

Pink Callers
SearchLight
Mail Shark
Criscone Brothers

10/27/2025

We are just a few HOURS away from announcing the winner of The Great American Brand Story! Tune in to our LIVE to find out who won the grand prize! 🎉

10/25/2025

Only 2 days left until the BIG reveal! The stage is almost set, and we can feel the buzz! Mark your calendars, you won't want to miss this!

Service Nation
Service World Expo

10/24/2025

3 days until the BIG announcement! 📣

The countdown is ON. At Service World Expo, we’ll reveal the winner of the Great American Brand Story—and their game-changing new brand!

10/21/2025

One week from today, everything changes. The stage is set, and the story we’ve been building behind the scenes will finally be told. On October 28th, a new brand will launch, and the company’s future will never be the same. Are you ready to witness transformation?

10/14/2025

🚨 Two weeks until lives are changed!🚨

On October 28th, we’ll take the stage at Service World Expo to reveal the winner of the Great American Brand Story. A bold new brand, a fresh vision, and the start of something unforgettable—it’s almost here.

09/23/2025

We couldn’t make the Great American Brand Story possible without our sponsors. 💛 Their support is fueling one of the biggest transformations the trades have ever seen.
Lemon Seed Marketing
Service Nation
Online Access, Inc.
To Your Success
Real Graphics
Ripley PR
Bland 2 Grand LLC

Pink Callers
SearchLight
Mail Shark
Criscone