Race Reach Media

04/14/2026

Race Reach Media will be partnering with a local non-profit group. All the exciting news coming soon.

04/13/2026

Race Reach Media teamed up with the promoters of the event at Russell's M-40 Speedway to take this event to the next level—and the results speak for themselves.

Through a strategic digital marketing plan, we generated nearly 750,000 views across social media platforms using a mix of business pages and community forums. 📲

The inaugural event delivered in a big way:
🔥 Nearly 1,000 people on the property
🏁 Strong crowd and back gate
📈 Proof that the right marketing drives real results

If you're looking to grow your event, boost attendance, and maximize exposure—Race Reach Media is ready to help.

📩 Reach out today and let’s build something big together.

04/02/2026

🚨 Why Work With Race Reach Media? 🚨

Results speak louder than words.

On April Fool’s Day, a single targeted post delivered:
🔥 235,000 Views
💬 22,860 Engagements
👥 100 New Followers
🗣 330 Comments
🔁 238 Shares

…and even caught the attention of a NASCAR Cup Series driver.

Imagine what that kind of reach could do for your speedway or small business. More eyes = more fans, more customers, and ultimately more ticket sales and revenue.

At Race Reach Media, we don’t just post—we create strategic content designed to grow your audience and turn engagement into real results.

📈 Ready to take your social media to the next level?
📩 Email: [email protected]

Let’s build your brand and pack the stands. 🏁

🚨 BREAKING NEWS 🚨

History is about to be made at Kalamazoo Speedway!

For the first time in over 60 YEARS, dirt is coming back — and it’s coming back in a BIG way. The “World’s Fastest 3/8 Mile” is transforming into the World’s Fastest 3/8 Mile Dirt Track for one unforgettable weekend!

💰 Thanks to our partners at 4J Trucking, we’re bringing you:
🔥 $50,000 TO WIN – Sprints on Dirt
🔥 $25,000 TO WIN – Dirt UMP Modifieds

📅 October 11th & 12th
🎟️ Get ready for the October’s Fools 100’s

This is more than just a race — it’s a once-in-a-generation event that will rewrite the history books at Kalamazoo. Dirt. Speed. Big money. HUGE stakes.

Who’s ready to witness history? 👀🏁

04/01/2026

$50,000 to win National Compact Touring Series Race? Sponsored by Race Reach Media?

03/31/2026

🔥💎 Triple Diamond Compact Races 💎🔥

The Triple Diamond Compact Series is set to take on Winston Speedway - Michigan in Rothbury, MI for three action-packed nights of dirt track racing!

📅 Dates:
• May 23
• July 25
• August 22

💰 $1,000 TO WIN EACH NIGHT!

A huge thank you to our sponsors for making this possible:
🏁 Accent Roofing
🏁 Race Reach Media
🏁 Great Lakes Sports Memorabilia

Get ready for some of the best sport compact racing action around as drivers battle it out for diamond glory at Winston! 💥🏎️💨

👉 Who’s ready for the Triple Diamond showdown?!

03/04/2026

When the National Compact Touring Series and Midwest Compact Touring Series came to us about the pain points on their website — especially entering race results and tracking points — we knew there had to be a better way.

The biggest challenges?
• Making it easier for staff to input race results
• Automatically calculating points
• Giving drivers a simple, user-friendly way to quickly find their standings and results

Our web developer, Frankie, built a custom results and points app that does exactly that. The new system streamlines race-night data entry and makes it faster and easier for racers to stay up to date on where they stand.

The new page is live — check it out here:
👉 https://nationalcompacts.com/results%2Fpoints

Cleaner. Faster. Easier for everyone.

02/27/2026

What do we do at Race Reach Media?

Our mission is simple — build and grow your digital and social brand.

We’ve partnered with local race tracks, small businesses, and race teams to strengthen their online presence and create consistent, professional, and engaging content that connects with fans and customers.

Here’s how we can help:

✅ Social Media Brand Building
✅ Social Media Management
✅ Digital Strategy Focused on Growth
✅ Website Hosting through Race Reach Media

Social media is constantly evolving. Understanding trends, patterns, and algorithms is critical to maximizing your reach and engagement. Our team stays on top of those changes so you don’t have to — allowing you to focus on running your business or race team while we focus on building your brand.

If you’re ready to take your digital presence to the next level, reach out to us at [email protected]
to learn more about our available packages.

Let’s grow your brand the right way.

02/18/2026

Promoting between media partners can only help grow your digital presence. Tune in on Thursday on either the Top Row Racing Media or National Compact Touring Series page at 7:00PM to learn more.

🏁 THE RETURN IS HERE: Welcome to NCTS REWIND! 🏁
The wait is over, but the name is new! Sports Compact Weekly is officially back and rebranded as NCTS Rewind. We’re kicking off the new season with a powerhouse premiere you won’t want to miss.

🎙️ The Event
We are teaming up with our media partners at 𝙏𝙤𝙥 𝙍𝙤𝙬 𝙍𝙖𝙘𝙞𝙣𝙜 𝙈𝙚𝙙𝙞𝙖 for a special joint podcast event!

When: Thursday @ 7:00 PM

Hosts: Drew is joined by Louis for a high-energy co-hosted session.

🌟 Special Guest: Buju
We are honored to welcome our first guest of the season, Buju, host of The Bull Ring Chronicles. We’ll be diving deep into his current and past projects, taking a nostalgic look at the legendary racing venues that have passed us by.

If you love the history of the track and the stories behind the asphalt, this is your episode.

📲 How to Watch
Join the conversation LIVE this Thursday. Bring your questions for Buju and let’s celebrate the start of a brand-new era!

02/16/2026

Big news for 2026 and beyond!

Race Reach Media has reached a multi-year agreement with the National Compact Touring Series to take over their digital media operations. As part of this partnership, we will also manage the Midwest Dirt Compact Touring Series — the sister company to NCTS — for the 2026 and 2027 seasons, with a mutual contract option for 2028.

Under this agreement, Race Reach Media will oversee all digital and social platforms for National Compacts LLC, including:
• National Compact Touring Series
• Midwest Dirt Compact Touring Series
• Great Lakes Racing Promotions

In addition, Race Reach Media will once again manage the digital and social channels for Kalamazoo Speedway for the 2026 season.

This partnership strengthens the growth, branding, and digital presence of all three racing properties as we head into an exciting new era.

Frank Dettmar, Co-Owner of Race Reach Media:
"We’re extremely excited to partner with National Compacts LLC and continue building something special in short track racing. Our focus is simple — grow the brand, tell the stories of the drivers and teams, and elevate the digital presence of these series to the next level. We believe in the direction of these organizations and are proud to play a role in their future."

The future is bright. Let’s get to work.

01/23/2026

🤖 AI is everywhere these days — and no, we’re not talking about that AI (sorry, Allen Iverson fans 😄).

So what is AI?
Artificial Intelligence is technology that lets computers learn, think, and make decisions using data. From recognizing patterns to writing content and predicting trends, AI helps machines do things that usually require human smarts — and it gets better the more it’s used.

📱 How does AI affect social media?
AI already decides:
• What posts you see
• When your content performs best
• What captions, hashtags, and ads work
• How videos get recommended
That’s why it’s such a hot topic — it’s changing how attention is earned online.

🚀 How can AI help your business or brand?
• Write stronger posts faster
• Create graphics and videos
• Analyze what fans engage with most
• Stay consistent without burning out
• Reach the right audience at the right time

🏁 Our take:
AI isn’t here to replace people — it’s here to enhance creativity, save time, and help tell better stories. Used right, it’s like having an extra team member focused on growth and engagement.

The real advantage? Knowing how to use it.

💬 What are your thoughts on AI? Helpful tool… or overhyped buzzword?

01/22/2026

Social Media 101: To run a great social media program, you have to provide engaging content year-round to keep your business page active.

Winter is usually the lean time on social media, when many traveling series and tracks go quiet. Not us.

Our customers — the National Compact Touring Series and Kalamazoo Speedway — just posted record numbers in January, reaching over 2 MILLION people in the last 28 days combined, along with record growth. 📈

How? A smart mix of current content and throwbacks from years past that keeps fans connected even in the offseason.

👉 Lesson learned: Don’t disappear in the winter.
👉 Social Media 101: Keep your customers engaged, and they’ll keep coming back. 🏁

11/13/2025

Race Reach Media is proud to sponsor the 6th Annual Bad Santa Enduro at Kalamazoo Speedway! 🏁

We’re not only promoting the event — we’re part of it! 🎅🔥

If you’re looking for something fun to do, come out and support Kalamazoo Speedway and Great Lakes Racing Promotions on Saturday, November 29th at 2:00 PM. It’s going to be an awesome day of racing action! 🚗💨