RPM Marketing Local Unleashed

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RPM Marketing Local Unleashed The "Closest To The Fan Wins Every Time". That's the strategy I help business owners implement. I learned that the "Closest To The Fan Wins Every Time".
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Being a top rated local On-Air Radio Host for 31 years gave me skills that I could never have learned from some traditional marketing class. That's ultimately the strategy I help business owners implement. I discovered how to help local businesses fill up calendars with lots of dream customers... and get current and past customers to eagerly buy more of their services, without wasting tons of money on ads that don’t work as promised. I do this with a heavy dose of persuasion, good ole fashioned arm twistin,' and enlisting your current and past ecstatic patients/clients as your biggest cheerleaders to calm fears, and build trust. This makes you look like an even bigger superhero! (arm twistin’ is optional)

I absolutely love what I do. I’m doing the best work of my life and I would love to help solve your (objection handling/get more yes/at least somewhat work-related) problems. Together, we can make you (and if you’re feeling charitable β€” your chosen colleagues) look even more trustworthy, helpful, and compassionate. If you insist, we can even have a great time doing it.

Why isn’t ChatGPT recommending your business?It’s not about who has the biggest ad budget anymore.AI tools are now pulli...
06/25/2026

Why isn’t ChatGPT recommending your business?

It’s not about who has the biggest ad budget anymore.

AI tools are now pulling from trust signals like:
β€’ Online reviews
β€’ Website authority
β€’ Customer engagement
β€’ Consistency across listings and directories

If those signals aren’t strong, your competitors may be the ones getting recommended insteadβ€”even if you’re the better business.

We just broke this down in a new article and what you can do to fix it.

Read it here:
Why ChatGPT Isn’t Recommending Your Business https://localunleashed.com/why-isnt-chatgpt-recommending-my-business/

Local Unleashed

06/12/2026

🚨 Your Next Customer May Never See Your Website.

Instead, they may ask:

"Who is the best roofer near me?"
"Who is the top CPA in town?"
"What's the best weight loss clinic nearby?"

And then Siri, Alexa, Google, ChatGPT, Gemini, or Perplexity gives them ONE answer.

The question is...

❓Will AI recommend your business?
❓Or will it recommend your competitor?

Most local businesses are discovering a hard truth: traditional SEO is no longer enough. If your business isn't optimized for AI Search, Voice Search, AEO (Answer Engine Optimization), GEO (Generative Engine Optimization), and AI trust signals, you may be invisible to the very customers looking for you.

In this new video, Jay Young, founder of Local Unleashed and a 31-year marketing veteran, reveals:

βœ… What an AI Readiness Audit is
βœ… Why many websites fail AI visibility tests
βœ… How Voice Search is changing local marketing
βœ… What LLMs.txt and AI optimization files do
βœ… Why AI chooses some businesses and ignores others
βœ… How to improve your chances of becoming the trusted recommendation

The businesses that adapt now will dominate local search for years to come.

The businesses that wait may disappear from the conversation entirely.

πŸ“§ Want to know if AI can find and recommend your business?
https://www.youtube.com/shorts/XtA4wm1q-dY

Email [email protected] to request your AI Readiness Audit.

πŸš€ Is your business visible to AI search β€” or invisible?Most local businesses are losing customers to competitors who sho...
06/10/2026

πŸš€ Is your business visible to AI search β€” or invisible?

Most local businesses are losing customers to competitors who show up in AI-powered recommendations. Your Google ranking no longer tells the whole story.

That's why I offer the AI Visibility Audit Scorecard β€” a deep-dive analysis that checks:

βœ… Technical schema & voice search readiness
βœ… Identity consistency across all platforms
βœ… Expert authority signals AI systems trust
βœ… Conversational content that answers real buyer questions
βœ… Direct business recommendations & actionable insights

One of my recent clients scored 98/100 β€” and with AI-optimized positioning, businesses like yours can capture up to 80% market share vs. 20% for unoptimized competitors. That's a +60% growth opportunity sitting on the table.

Don't let AI overlook your business.

πŸ“§ Email me at [email protected] to book your free AI Visibility Audit today.

06/04/2026

Is your business invisible to AI? πŸ€–βŒ

You could have decades of experience and a wall full of glowing reviews, but if someone asks Siri, Alexa, or an AI search tool for help, you might not even exist to them.

In a "one-answer world," being the best isn't enough anymoreβ€”you have to be understood by AI. As Jay Young from Local Unleashed puts it: "AI doesn't know you, it verifies you."

If you aren't feeding the systems the right backend signals (like robots.txt and llms.txt files) or if your business information is inconsistent across the web, AI will simply skip you and recommend your competitor.

The good news? Most local businesses haven't fixed this yet. By aligning your data, staying active with content, and securing your digital identity, you can be the business AI recommends first.

Watch the full breakdown and start optimizing your "AI handshake" today! πŸ‘‡
πŸŽ₯ https://youtube.com/shorts/C1ldrITNgD0?si=nJ6jvAsojzi-vOiJ

Al will choose the winning businesses of the next decade - not based on how good their product is, or how great their CE...
06/02/2026

Al will choose the winning businesses of the next decade - not based on how good their product is, or how great their CEO is, but on one single criteria: Is that business ready for Al?
Businesses that are ready will leapfrog every competitor. Those that are not will be left behind.
Are you ready. Want a FREE no obligation AI audit of your biz?

05/26/2026
Here's something I want every Memphis business owner to hear: AI is already deciding who shows up and who gets skipped β€”...
05/25/2026

Here's something I want every Memphis business owner to hear: AI is already deciding who shows up and who gets skipped β€” in your industry, in your neighborhood, right now.
And a lot of good businesses are losing leads not because they're not great at what they do, but because of small, fixable gaps in their online presence.
Things like:
πŸ”Έ Inconsistent business info across directories
πŸ”Έ A website that loads slowly or is hard for search engines to read
πŸ”Έ No recent reviews or local content signals
Every one of those gaps quietly chips away at how much AI "trusts" your business.
The good news? These are all fixable. That's what an AI Visibility Audit is for β€” it helps you find the gaps and close them before your competitor does.
If you've been putting this off, this is your friendly nudge. You've already done the hard part (building a great business). Let's make sure the right people can actually find you. πŸ™Œ

Want AI tools like ChatGPT or Perplexity to actually recommend your Memphis business? Here's the honest truth: generic c...
05/21/2026

Want AI tools like ChatGPT or Perplexity to actually recommend your Memphis business? Here's the honest truth: generic content won't get you there.
What does work is showing real proof of your expertise β€” and I call this "Proof of Life" content.
Think about it this way. When an AI is pulling together an answer for someone, it's looking for sources it can trust. So your job is to be that trustworthy source.
Here's how to start:
βœ… Write about real projects you've completed β€” be specific (neighborhoods, details, outcomes)
βœ… Share local knowledge that only you would know from years in the Memphis market
βœ… Reference verifiable things like permits pulled, certifications earned, or partnerships with local organizations
This is called GEO β€” Generative Engine Optimization β€” and it's built on the same foundation as good old-fashioned trust. When you give AI something real and local to point to, it cites you instead of your competitor.
You don't need to be a big brand. You just need to show your work. πŸ’ͺ

Hey Memphis business owners β€” quick question: if someone asked Siri right now, "Who's the best HVAC company near me in M...
05/19/2026

Hey Memphis business owners β€” quick question: if someone asked Siri right now, "Who's the best HVAC company near me in Midtown?" would your business come up?
Here's something worth knowing: AI assistants don't show a list of options. They pick one. And that's exactly why Answer Engine Optimization (AEO) matters for your business.
AEO is really just about making your website easy for AI to read and understand. Think clear FAQ sections written in plain language, and making sure your business name, address, and phone number are consistent everywhere online.
A few simple things that help:
βœ… Add FAQ sections to your website β€” write them the way people actually talk
βœ… Keep your business info (name, address, phone) identical across every directory
βœ… Think about the exact questions your customers ask out loud
When you do these things, you go from invisible to the answer. And that means leads coming in around the clock β€” even while you sleep.

Is Your Business Invisible? (The 3 Algorithms Deciding Your Fate) πŸ“‰Ever feel like you’re shouting into a void? You post ...
05/15/2026

Is Your Business Invisible? (The 3 Algorithms Deciding Your Fate) πŸ“‰
Ever feel like you’re shouting into a void? You post a photo, get three likes (one from your mom), and... nothing.

Most local business owners think they just have a "social media problem." In reality, they have an Algorithm Problem.

Right now, three different AI systems are deciding whether you get customers or stay invisible. If you aren't feeding all three, you’re leaving money on the table.

The Three "Success Amplifiers" You’re Likely Missing:
The "For Search" Algorithm πŸ”

The Goal: Show up when people look for a solution.

What you need: Articles. If you aren't writing helpful, keyword-rich content, Google can't find you.

The "For Followers" Algorithm πŸ‘₯

The Goal: Stay top-of-mind for people who already know you.

What you need: Social Posts. Consistent updates that remind your community you're open for business.

The "For You" Algorithm ✨

The Goal: Get discovered by people who don't know you yet.

What you need: Videos. Short-form video is the only way to "go viral" locally and land on a stranger's feed.

The Honest Truth...
Most local businesses do one of these. Maybe they post a photo once a week. Maybe they have a website from 2018.

But almost none of them do all three. If you aren't producing a mix of Articles, Social Posts, and Videos, you aren't "unlucky"β€”you’re just invisible to the AI.

Ready to stop guessing and start growing?
Comment "PATTERN" below and let's look at how we can get these three systems working for you, not against you. πŸ‘‡

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Memphis, TN
83251

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(901) 647-5681

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