etcmarketingmiami

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•We help business owners with marketing solutions that work.
•We make great professional looking websites for e-commerce.
•We provide easy to digest marketing tips for business owners.

4 tips to prepare your website for Black Friday!Prepare Early: Say goodbye to last-minute chaos and hello to organized s...
11/15/2023

4 tips to prepare your website for Black Friday!

Prepare Early: Say goodbye to last-minute chaos and hello to organized shopping euphoria. Prepare early so you can offer the best deals stress-free.

Optimized Descriptions: Get your product descriptions supercharged. Think of them as the VIP pass to understanding the awesomeness of your product. Clarity meets charm – that's the name of the game.

Three Stars, One Stage: Showcase three products that will be stealing the spotlight with discounts that'll make the wallet do a happy dance. We're talking major savings on serious must-haves.

Smart Selling: Cross-selling isn't just a tactic; it's an art. Put together irresistible combos that will elevate the shopping experience and give out more profit to you.

Share with that friend who needs to know about this!

This post will have few likes... how do I know? 🔮Social Media can be cruel 😩, where even brief moments of MIA (missing i...
03/23/2023

This post will have few likes... how do I know? 🔮

Social Media can be cruel 😩, where even brief moments of MIA (missing in action) status can have a tragic impact on one's virtual existence! As the unforgiving algorithms condense our lives into a series of figures and engagement numbers 📈, taking a break from the virtual world can lead to a digital ghost town. 👻

Friends may leave 🖐, connections crumble🚶‍♀️ , and our once-magnetic content risks fading into irrelevance. But fear not, for there is a light at the end of this algorithmic tunnel: with a touch of wit, a dash of adaptability, and a strategic plan in our back pocket, we can navigate these ever-changing digital landscapes and emerge victorious. 🏆

So, share this post if some brave soul in your feed could benefit from these words of social media wisdom!

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3 Major Instagram Features coming soon1️⃣ FeedsWhat does this mean to you?  You will have more control over your IG expe...
01/27/2022

3 Major Instagram Features coming soon

1️⃣ Feeds

What does this mean to you?
You will have more control over your IG experience. You’ll have 3 feeds to choose from, which will help you determine which one you like best :

-Home: This feed is pretty much like the one you have today. Personally, I will give this one a big bye-bye. Despite people saying that the algorithm gets you and your interests, to me, it just doesn’t cut it. Just because I watched a single video of a cute baby inside a tennis basket feeding balls to his dad ti hit, doesn’t mean I want my feed, reels and anywhere I look covered with tennis!

-Favorites: This feed will be the about the lists of accounts you don‘t want to miss. You can include here your family and close friends. Aunt Gertrude adopted a new cat? Never miss it again!

- Following: Chronological feed is back! I think this will be my favorite. Apparently it’s making a big comeback. I’m excited. Nowadays, since news travel so fast, this one is perfect to be up to date on what people are posting now! I don’t want to see what someone posted 3 days ago… if they’re getting married now, I want to see it now!

2️⃣ Messaging: This upgrade will let you reply to any message on your thread, create custom reactions, and send polls in a group thread (unsure where to have dinner with a group? Send a poll! You will need to update to the latest version of IG to see these changes.

3️⃣ Subscriptions: This feature is built for creators: it’s a way to have a predictable income. Stories will go live just to your subscribers. You’ll also have an exclusive subscriber LIVE and a subscriber badge. How do you know who your subscriber is? Look out for the purple indicator or purple ring for stories. There will be the possibility to carry out these contacts to other apps and websites in the future. Exciting news!

Stay tuned for other Instagram announcements that came out of the oven yesterday.

What do you think of these changes? Comment below.

Every beginning of the year we sit down to reflect on what we can do better in our business. With all these open communi...
01/06/2022

Every beginning of the year we sit down to reflect on what we can do better in our business. With all these open communication channels in which we are bombarded with content each day, you’ve probably heard many things about what to do and what not to do.

It’s impossible to give a one size fits all solution to businesses… but pretty much 3 things you can do for your business this 2022 can be summarized in the following:

Grow your E-mail list. Your email list is made of leads and prospects that are there for you and your business, you’ll be able to nurture them and reach out in many ways during the year as long as you provide them with value. Keep them happy so they can stay with you and make conversions so much easy.

Plan your marketing efforts: There are many different ways to promote your products or services. Don’t let the overwhelm attack you and make you work without a plan. Draft a plan (it doesn’t matter if it’s on pen and paper, an excel spreadsheet, or on a sophisticated project management software), just do it and stick to it. It definitely pays off to work with a plan.

Hire professionals that can help your business grow: As business owners, we tend to do all the things. There are many professionals out there that are perfectly skilled to help in tasks that you might not know how to do or don’t have the time to do. This is when hiring a specialist might come in handy. Focusing on things we can handle and passing along other tasks are perfect to keep the ball rolling.

Don’t get stuck for not getting the correct professionals to get the job done right in the first place.

In Etc Marketing Services we wish you the best for 2022 and hope that if you ever get stuck in your marketing goals you know that we’re here for you. Need a brand new website? Someone to take care of your social media or design a cool new sign for your business? You know where to find us, we can help!

Best 4 Paid Subscriptions to gift yourself this Christmas1️⃣Any project management app (Asana, Slack, Trello, Basecamp, ...
12/18/2021

Best 4 Paid Subscriptions to gift yourself this Christmas

1️⃣Any project management app (Asana, Slack, Trello, Basecamp, Monday, Airtable):
The perfect way to communicate with your team and get things done in a streamlined manner.

2️⃣Adobe Creative Cloud UNPOPULAR opinion alert:
(If you’re a designer like me, you’ll quickly figure out that Canva will not suffice). Adobe Illustrator will always be the right software to use.

3️⃣A social post scheduler: Hootsuite, Later, Buffer, etc:
Scheduling content can be useful and can give continuity to your social efforts.

4️⃣Zapier:
If you are like me who loves efficiency married to automations then Zapier is a must-have.

5️⃣BONUS since I’m feeling generous I will include an extra one and that is :
Any course that will help you improve your business in any way: Nerd and proud here. I love studying and updating constantly.

Courses will always keep you up to date with the latest trends of the industry and will set you apart from the rest.

What other paid subscription do you like having? Comment below!

With the holidays just around the corner and Black Friday sneaking in soon enough, having a website that is ready for ho...
11/23/2021

With the holidays just around the corner and Black Friday sneaking in soon enough, having a website that is ready for holiday traffic is very important.
Depending on the purpose of your website, there are many ways to make it look festive while increasing the user experience and making it easy for them to purchase or convert.

Check out these 5 tips to prepare your website for the holidays that pretty much can be applied to any industry, product, or service.

Do you have questions about how to make your website even more appealing to your visitors during the holiday season? I would love to know!

marketingstrategies

If you are a business owner and take care of ALL the things, you’ll probably feel identified with this post. Running a b...
11/19/2021

If you are a business owner and take care of ALL the things, you’ll probably feel identified with this post. Running a business, handling inventory, writing emails, and shipping logistics can be demanding enough to add up dealing with social media. Social media management is a career, so expecting to add that to your daily tasks is a lot. If you do it: congratulations if you’re tired of doing it; let me tell you that there are many professionals out there that can help take that load off your shoulders and give you the time and peace of mind to focus on your business.
If you ever need help with your social media management and content strategy, we are here to help! Shoot us an e-mail at [email protected]




marketingstrategies

Getting tired of social media is something that everyone can eventually feel. It’s real and it’s important to understand...
11/02/2021

Getting tired of social media is something that everyone can eventually feel. It’s real and it’s important to understand that it’s ok to feel this way!

Check out to top reasons why taking a break is a necessity when experiencing burnout, lack of creativity or even anxiety.

Can you thing of other reasons why you should take a break from social? Comment below!



marketingstrategies

Happy Social Media Managers day!Dedicated specially to those who need to make clients understand the difference between ...
09/17/2021

Happy Social Media Managers day!
Dedicated specially to those who need to make clients understand the difference between hiring a professional or 16 year old niece, those who need to study every single trend daily before it becomes obsolete, for those who spend all day answering comments and replying to Dms.

For those who struggle with content burnout, boring -but necessary- analytics reports, and those early adopters of new social media platforms that proliferate every day and spread our community like a wildfire.

For all of you : Happy Social Media Managers Day! The struggle is real folks, but well worth it! 😅



marketingstrategies

Did you know that the way you treat your clients can break or seal the deal? That’s right. No matter in what industry yo...
09/16/2021

Did you know that the way you treat your clients can break or seal the deal? That’s right. No matter in what industry you work on, giving your customers the royal treatment will always pay off.

I have been dealing with clients for a long time now and helping them clarify their ideas while guiding them has always been a priority for me.

It really makes a difference providing a service that’s worth the experience and will lead the way to positive reviews and referrals.

Check out a few practical tips that will help you improve the customer service you provide.

Let’s face it … your website is probably the only place on earth where you love traffic! 🚗🚙🚓Website Traffic is the main ...
09/01/2021

Let’s face it … your website is probably the only place on earth where you love traffic! 🚗🚙🚓

Website Traffic is the main goal for obvious reasons:
-brand awareness
-conversions
-leads
-purchases and so much more!

In this digital world we live in, having a website doesn’t mean we will have traffic instantly just by owning one.Being in the world wide web is more competitive and extreme as we speak. Because of this, it’s important to consider many aspects that help traffic increase.

Each of these tips deserve a post itself because the topic can be extensive and complex. For the sake of making the content digestible and simple I put together 3 of the key tips that could be the most significant for having many visitors in your website.

Check them out! I will talk more about each of these in a future post.

Do you have a website? What do you do to increase traffic?

marketingstrategies

Today we celebrate our dear friend and client Helida from  ! She came to us with a dream. She told us everything about h...
08/06/2021

Today we celebrate our dear friend and client Helida from !

She came to us with a dream. She told us everything about how she envisioned her project and her unique handmade perfume. She knew exactly who her audience was and had a buyer persona that helped us understand perfectly what she wanted to convey on her website. While developing the website, she consistently worked on the side figuring out packaging choices and brainstorming ideas to knock the socks off with her soon to be launched perfume.

We loved helping her out creating her dream e-commerce website while having long conversations about the ins and outs of designing a product from step 1.

I proudly bought one bottle of perfume for myself on launching day ( July the 14th) and decided that I wanted to take beautiful pics with her packaging and bottle to accompany this post. I brought the bottle with me to my beach vacation in the Florida west coast and here is the result!

Today’s project is a reality and we fill extremely proud to have helped her making her vision a reality! Also, we feel extremely proud for our friend Helida who achieved her dream little by little, working long hours to get where she is now.

Check out her website at www.marbellaperfumes.com and her IG .

If you are like Helida, and have a project you want to execute and need help creating your dream website or brand, reach out ! We can help you!



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