Lexica Communications, Inc.

01/23/2026

01/21/2026

01/21/2026

Convergence Summit promo video

01/21/2026

Business Communicators, there's a great professional development event coming to the Twin Cities in April. Learn more at https://iabcmn.com/convergence-summit-2/

12/02/2025

Support the Anoka Area Chamber’s Toys for Joy Luncheon. We’re coming together to support local families, celebrate the season, and make a meaningful impact — and we’d love to have you there. Our guest speaker is FOX9 local, Hannah Flood. Bring a toy and share the joy in our local community.
Date: Tuesday, December 9, 11 at Mississippi Crossings in Champlin Park and the cost is $20/person

10/14/2025

With the passing of the gavel, I officially began my term as board chair. We honored some of the outstanding volunteers and businesses that make our Chamber great at today's annual meeting. We also paid homage to Pete Turok's nearly 40-year career as president of the Anoka Area Chamber. He shared not only insights of his time behind the desk, but some heartfelt sentiments as well. Congratulations on your retirement, Pete! I will miss your leadership immensely!

09/19/2025

One of my new duties as the 25-26 board chair is taping a segment for The Chamber Report at QCTV.

09/08/2025

Today's multi-chamber, multi-course lunch networking event was a great way to network; even for introverts! It's also a great example of the power of collaboration.

06/18/2025

Talk about ingenuity....

06/16/2025

Helping the Vasculitis Foundation tell an impactful story of young man with a family and his journey to diagnosis.

May is Vasculitis Awareness Month! Joshua Roberts' remarkable journey embodies the transformative power of connections through the Vasculitis Foundation's su...

01/30/2025

Want to make your business communication more effective? Consider how what you say impacts your reader/viewer. The newsletter I get from Wylie Communications provides a good illustration of what that looks like in practice.

"I once helped an employee communicator edit an intranet article that started like this:
On August 4, XYZ’s first-ever system-wide physician networking event was held on top of the parking structure at ABC La Jolla. With the theme, “Surf’s up on the Rooftop,” this well-attended event was open to all XYZ physicians and their guests, who dined on island-style cuisine and danced to a live band while watching the sunset.

"The doctors had a party," I said. "And you weren't invited."

People don't want to read the who-what-when-where-why-and how about your event. So instead of writing about what went into your event, write about what came out of it.

Write about the impact, not the event.

Covering a:
Speech? Write about the most important thing the speaker said, not the time, date and place where the speech took place.

Event? Focus on what people will be able to do there — not on when and where the event will be held. Will they have a chance to win a drone? Rub elbows with the CEO? Eat free cupcakes with their neighbors? That’s the story.

Meeting? Cover what came out of the meeting — decisions, policies, procedures — not what went into it: “12 executives went into a conference room …” is not a compelling story angle.

Study? Focus on what you learned in the study, not on the study itself. Move the methodology into one quick sentence with a link in the third paragraph.

Nobody wants to see how the sausage was made. Serve them the sausage instead."

Wylie Communications