Kurtz Digital Strategy

03/11/2026

Today I wrote a guest post for my colleague Julie Young at Young Design. It's all about getting your content SEEN. I hope you will find some useful tips to enhance your online marketing.

https://www.youngdesign.com/guest-post-how-to-get-attention-for-your-online-content/

This link will take you to a page that’s not on LinkedIn

04/01/2025

Here's a post about a foundation of good PR, communication, marketing, and business - honesty. My colleague Marjorie Weisskohl, APR, looks over major events of her career to highlight why honesty is so essential.

No one can take away our commitment to be honest in our work. I hope you will take a few minutes to read Margy's post and that it solidifies your ethical compass in these trying times.

Comments welcome!

The ethical practice of public relations is about one’s behavior, words and deeds, to earn and maintain public trust.

10/30/2024

How is your website doing? It is still a worthy "home base" for your business online? This is a great time to take an assessment and plan for changes needed in 2025.

My recent blog post aims to help with a checklist of items every website needs. Take a look and see how your site measures up.

https://kurtzdigitalstrategy.com/10-things-your-small-business-website-needs/

As always, reach out if I can be of any help.

Here's a quick checklist for 10 things your small business website needs. If you you don't have these covered, it's time for an update!

03/26/2024

Presenting at SML Connects on Thursday. See you there!

Join us this Thursday, March 28, for another fabulous SML Connects Business Networking and Learning Opportunity, this time at Smith Mountain Lake Coffee House!
8:30-9am: We'll meet, greet and network with fellow Members.
9:00am: We'll hear from Jill Kurtz, Kurtz Digital Strategy & Heather Snyder, Heather Hearts Art about 5 Ways to Maximize Your Marketing Budget!
9:50am: We'll have time for announcements and news from attending Members and wrap it up by 10:00am. ⭐️

02/07/2024

⚠️ You Don't Rank in Search - Here's Why - https://mailchi.mp/kurtzdigitalstrategy/feb2024

01/12/2024

👎👍 Unsubscribes: Good Thing or Bad Thing? The answer was in the Kurtz Digital Strategy free online marketing tip for January.

What did you think?

Not on the list? Sign up today!

https://mailchi.mp/kurtzdigitalstrategy/jan2021-15545191

12/12/2023

Share some holiday cheer with lake businesses!

Please join us for our Annual Christmas Networking Potluck Breakfast this Wednesday, Dec. 13 from 8:30-10am at The Franklin Center. We'll enjoy games and fellowship as we celebrate this holiday season together. Breakfast dishes on the list: Grande Mariner’s French Toast, Mini biscuits, 2 Egg Bakes.. western & spinach, Breakfast Sliders, Yogurt Parfaits , Irish Scones, Muffins, Egg Nog, Cheese cookie, pretzel m&m hugs, Milk and Juice, Fruit Platter, Cinnamon rolls, Sausage Balls.
⭐ Signup to bring a breakfast item: https://docs.google.com/forms/d/e/1FAIpQLScyxY8Tc1brzAqkW-Ds6PGZ_arsiqY-xyYgWoTdUMDLi2rscg/viewform?fbclid=IwAR1gjNvMsBDHXTbo_Iyx9BP1hRwOkXkMeZ57SoA-EljS9822c_qa2Tgs1Nw

12/12/2023

This amazing program run by the SML Regional Chamber of Commerce gives an indepth knowledge of SML!

11/02/2023

Here's a smart idea: be sure to integrate public relations efforts with your content marketing efforts. PR expert Lisa Taylor highlights the benefits in a guest post at the blog today.

"While public relations views content through an editorial lens versus a marketing lens, integrating the PR team into the content planning process has benefits. Early involvement of your PR team can contribute to brand success in tow key areas: collaborating on content creation and leveraging media coverage as content."

Integrating the public relations team into the content planning process has benefits for organizational media and marketing efforts.