07/09/2026
Meta recently rolled out a new AI feature alongside its Muse Image model, and it's raising questions about privacy and content control. 😱
Here's what changed:
If your Instagram account is public, someone can your profile in a Meta AI prompt, allowing the AI to use your public photos as visual references when generating new images. By default, public accounts are opted in, and Meta says you won't receive notifications if your content is used this way.
If you'd rather opt out, here's how:
📱 Open Instagram
➡️ Go to your Profile
➡️ Tap the three-line menu in the top right
➡️ Scroll to Sharing and reuse
➡️ Under "Allow people to create with and reuse your content on Instagram and with AI features at Meta," turn Posts, Reels, (and Audio, if available) OFF. You may need to update your app if you don't see the setting yet.
A few things to know:
• This only affects public Instagram accounts.
• Turning the setting off only prevents future AI generations... it doesn't remove anything that may have already been created.
As AI tools continue to evolve, it's a good reminder to review your privacy settings and understand how your content may be used.
💬 Have you checked this setting yet? Will you be turning it off? Tell us in the comments!