Contraflow Strategies

02/11/2026

Financial resources for small and medium sized businesses. RSVP to attend in NOLA.

01/19/2026

Today we recognize the life and contributions of The Rev. Dr. Martin Luther King, Jr. "So even though we face the difficulties of today and tomorrow, I still have a dream. It is a dream deeply rooted in the American dream. I have a dream that one day this nation will rise up and live out the true meaning of its creed: We hold these truths to be self-evident, that all men are created equal." https://loom.ly/zA4PB1s

Americans across the U.S. are celebrating King's legacy this weekend. One way to reflect on his life and message is by revisiting his celebrated 1963 speech delivered at the Lincoln Memorial.

12/09/2025

For business owners, part of the burden of leveraging Facebook, Instagram, Threads, or WhatsApp is dealing with scams, phishing, and fraud attempts. Don't be a victim. If you receive an alarming message from "META," assume you have some time to deal with it. Try to avoid fake fear and fake urgency. This PDF report provides a guide to some of the latest scams. https://loom.ly/mUtCLtY Source: CTM360

11/01/2025

AM I NORMAL?
If you're specifically wondering about your organic social media account engagement, Buffer has some guidance. If you're wondering about something else, that is probably beyond the scope of this engagement.

In this article, we’ll break down the average Facebook engagement rate by follower tier and share what the numbers actually mean in practice.

07/21/2025

If you’re trying to choose a marketing agency, you might use a website like Clutch.co. If you’ve worked with Contraflow Strategies, please help others find us by leaving. 5-Star rating or however many stars it takes. Thanks! https://loom.ly/XKBT-gQ

Contraflow Strategies is an independent marketing and media agency helping businesses and communities in the Gulf South thrive.

06/19/2025

Today, we recognize Juneteenth. On June 19, 1865, enslaved Black people in Galveston, Texas, got word that the Civil War was over and they were free. We support the accurate education of students of all ages regarding the wide-ranging impacts of slavery, which are undeniable in advertising, media, and every industry.

A digital toolkit created with information about the origin of and how to observe Juneteenth, which is a time to celebrate, gather as a family, reflect on the past and look to the future.

07/08/2024

Sorry. If you have privileges to update the Facebook or Instagram accounts for your business or any other, it is only a matter of time before someone attempts to steal your account. Turn on two-factor authentication and don’t share log in information, even with people you trust.

We are providing insights into phishing - what it is and how to protect your Facebook account against it.

07/06/2024

With more users leveraging search on social media platforms, it's making more sense to diversify your paid search budget across these platforms as well.

See why Gen Z and millennials prefer social platforms for search and how to build stronger connections with your target audience.

06/29/2024

A recent study found that 28%) of American Gen Zers identify as LGBTQIA+ . And consumers are much more likely to say LGBTQIA+ support has a positive impact (41%) than a negative impact (17%) on their support of a brand. Source: Horowitz Research

Horowitz Research’s FOCUS Generation Next 2022 study found that almost 1 in 3 (28%) American Gen Zers identify as LGBTQIA+ (compared to about 13% of American adults, as reported in another Horowitz study from 2022). Moreover, Horowitz also found that over 4 in 10 Gen Zers say that being an LGBTQIA...

06/25/2024

Are you advertising only to influence short-term sales? If so, you may be missing out on the long-term power of advertising to differentiate your business. Learn more about brand building ads from Kantar.
https://loom.ly/vsvzf5o

06/23/2024

Marketers are increasing spending by 8.8% for Diversity, Equity and Inclusion marketing initiatives that improve their brand and marketing communications. Learn more about how marketers can lead these efforts.

06/21/2024

We are asked this question all the time: "How much such we spend on marketing?" Use this data from Gartner to guide you. Across industries of company sizes, organizations spend 7.7% of their revenue for marketing. https://loom.ly/a8wR9jg