03/25/2021
Sales funnel vs website :
Double tap , if you like ๐
So, here comes a question -
๐ ๐ต๐ฎ๐๐ฒ ๐ฎ ๐๐ฒ๐ฏ๐๐ถ๐๐ฒ ๐ฎ๐น๐ฟ๐ฒ๐ฎ๐ฑ๐? ๐๐ผ ๐ ๐ป๐ฒ๐ฒ๐ฑ ๐ฎ ๐๐๐ป๐ป๐ฒ๐น?
Let me explain in a small scenario :
Let's say you went to a supermarket to buy some milk and Coffee powder. As soon you enter you see a lot of counters attractive discounts and Focus on all Shiny objects and you come out of the Shop with A big bag of goodies, except for milk and Coffee ;)
๐ช๐ฒ๐ฏ๐๐ถ๐๐ฒ :
Your Website is like a Supermarket with so many tabs like "About us" ,Contact us , Reviews, Sales etc etc Finally user leaves the site confused.
๐๐๐ป๐ป๐ฒ๐น๐ :
Sales Funnel achieves sales by taking your leads in an optimized โSales journey.โ
These Funnels give you the capability of designing your customersโ buying experience.
Enabling you to guide them each step of the way.
You provide customers information in smaller chunks easier for them to digest all the information and slowly warm them up.
๐๐น๐ฟ๐ถ๐ด๐ต๐ , ๐ ๐ด๐ฒ๐ ๐ถ๐ ? ๐๐ผ๐ ๐๐ถ๐น๐น ๐ ๐ฏ๐ฒ๐ป๐ฒ๐ณ๐ถ๐ ๐ณ๐ฟ๐ผ๐บ ๐ฆ๐ฎ๐น๐ฒ๐ ๐๐๐ป๐ป๐ฒ๐น?
Sales Funnels are tailored particularly to execute a sale.
Providing an immediate call to action and incentive to buy a specific product promptly.
It is also designed to lead customer through journey and establish a connection to the user by providing a lot of Information Like
1. Who you are, What do you, Why the product is beneficial? How do they buy from you?
2. More information about the product
3. Social Proof for your products /Services
4. Strong CTA (Call to Action)
So, Conversion in a Funnel is much more than in a website.
Now, In my opinion, We need both.
You need to send your cold audience to Funnel and then use your follow up funnels or website to Retarget :)
Do you leave a comment if you liked it .
