The Greenhouse Marketing

03/26/2021

🚀 ROAS = AOV / CPA

💡In order to get an ROAS > 0 you need your AOV > CPA.

With that been said, the main variable that controls whether your ROAS is positive or negative is your Average Order Value.
The more orders you fulfill and sale the higher the Return on Ad Spend (The way to do that is to cross-sell and sell your products or services as bundles) this increases your AOV and life time value.
🔓However, your cost per Acquisition is something you have no control over. The algorithm decides on those values for the CPA.
💯 But what you can control instead is your CREATIVE + COPY + OFFER. The more engaging and appealing they are the more the Algorithm favors your ads and offer over the rest of competition and this MAKES YOUR CPA LOWER. And vice-versa, if your ads sucks and have a higher bouncing rate, the algorithm penalize you and increase your CPA amount.

📲 NEED HELP? Dm me 😀
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02/18/2021

Over the last 45 days, all consultations and conversations we had with business owners had one thing and only one thing in common, and that is every business wants to be on the first page of Google, and all want the right traffic to their landing page, and want their Facebook ads to have 10X ROAS, and email automation to generate at least another 40% of their marketing campaigns...but few have the ability or expertise to do so.

This adds a ton of pressure for most small businesses who are not getting the kind of return on investment they want and deserve.

Agency overload. Everyone's talking about growth hacking. Everyone has offers, clever tactics and promises that are right in your industry. But who do you trust? In this digital world, there is no room for missed opportunities; no room for failure.

Echelon X Agency has developed a very simple four-steps digital marketing system you can easily follow to massively succeed in your business.

DM US if you want a FREE copy of the 4G Marketing Strategy.

01/07/2021

BOOOM, Just imagine the impact of both ORGANIC & PAID on your brand growth!⁠
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Building a brand identity is very hard if you don't have an outstanding story, branding, and creatives to stand out in front of your audience and between 99999 other competitors. ⁠
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This brings up the forever debate, how can a brand grow its identity using ORGANIC Vs PAID Social. ⁠
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Every marketer and marketing channel offer the organic (Free) and the paid methods for advertising and brand exposure. Each of these methods has it's advantage. with that been said, Nothing beats the organic reach when starting a brand from the ground up. I call this the foundation, and if your brand foundation isn't strong enough your brand won't last. ⁠
Just imagine the impact when both combined, building an organic strong engaging brand with an additional pump of paid advertising!!! BOOOMMMMMMMM ⁠
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Sky is never the limit. ⁠
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- ORGANIC - PAID ⁠
- Genuine engagement - Forced⁠
- Longterm wins - Instant wins ⁠
- Lifetime audience - Immediate leads ⁠
- Existing audience - Always new

01/06/2021

What is your favorite Email Marketing Strategy?

Based on a couple of internal brand case studies. This simple classic strategy appears to generate up to 45% revenue increase. 🔥🔥🔥

Here is the foundation ⬇️⬇️⬇️

- 1-2 Campaigns/week
- 3 Welcome Email Series
- Abandoned Cart flow
- Abandoned Checkout flow
- Thank You/Post purchase Email Flow

Stick to the basics.
Nourish your new leads for more growth.
Maintain and educate your existing leads to gain a lifetime value.

12/21/2020

AUTOMATED REVENUE 🔥💸🤑
Yep, you read that right...
Did you know with email automations you can make money easily in your sleep? Like, we're not kidding.

Here's how email automations work:
⚡️ Set up the automations with triggers (actions that your customers take like signing up for your email list, or abandoning their cart)
⚡️ Design/write emails and schedule them with delays/splits in the automation
⚡️ Save
And then boom
⚡️ Your customers receive your automations every time they hit the triggers

And this just keeps happening 💸 for every email subscriber 💸 for every abandoned cart 💸 etc

There's NO question that email automations will generate more revenue for your business. BUT sometimes they do require testing and research to get them right. Trust us its worth it.

💡Don't know where to start with your email automations?
💡Need more email resources?

📲 DM US, we got you

12/18/2020

Brands and Business owners, we know the struggle. We also know how important this is to you...⁠
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We have the solutions to all your digital marketing struggles. ⁠
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We know how this could get frustrating and exhausting and too much work. We are here to help, please let us know how can we help? ⁠
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Share your struggles and we will help you figure out a solution for FREE. YES for FREE. ⁠
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LETS CONNECT. ⁠
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12/17/2020

💡 E-commerce brands and local business owners STOP wasting your money and SAVE your business NOW. stop using the "Boost Post" Button.🤯🤯

💡 Read this article to learn more .....

📲 Please share if you like or leave a comment 📩

This is why you should stop using the "Boost Post"now.

12/15/2020

We love emaIl marketing because we know IT WORKS. Customers only spend a little bit of time on your website, but they spend up to HOURS a day on their email inboxes.
And you never know what email might just make them convert, or convert again, and again.

That's why we recommend maximizing on email marketing
✔️ Send weekly or 2x weekly email campaigns
✔️ Set up 4+ email automations on your email provider
✔️ Make sure they are FILLED with content and not just promotions
✔️ A/B test subject lines, send times, and imagery/copy to get the best results

One of our brands is currently seeing a 5.5% conversion rate on their email channel... and we were able to raise their revenue from their email channel by 500% (not kidding)

Did we mention its also, FAIRLY CHEAP? Our favorite ecommerce email provider has plans starting at $20, and it increases based on subscribers or sends.

Who loves EMAIL MARKETING? 💌

Drop a 🙋‍♂️🙋‍♀️ if that's you

💡If you need email marketing help or resources WE ARE HERE
📲 Send us a DM

12/14/2020

16 SOCIAL MEDIA CONTENT IDEAS 🔥
Posting on social media DOES NOT have to be stressful.

People don't come to your social media profiles to SHOP, they come to:
✔️ Engage with your brand
✔️ Learn more about the brand
✔️ See products in action
✔️ See behind the scenes
Your social profiles will tell stories that your website or store front cannot.
And remember, the goal here is ⚡️ENGAGEMENT⚡️ so...
✔️ Share engaging content for your audience
✔️ Diversify your content
✔️ Don't aim for 'perfection'
✔️ Show customers what they're really buying into
✔️ Show user generated content

AND.. make sure you look at your data to see which posts your customers engaged with the most. Check out your most viewed and most liked posts and post more of those. LISTEN TO YOUR AUDIENCE, and they will stick around with more engagement for your brand over time!

💡If you need more social media or content help:
📲 send us a DM

We want to help

12/09/2020

🎉🎉🎉 Happy Wednesday! How is your week going?
💡Here is how?

5 Successful marketing tactics to make the most out of your campaigns and 💰💰💰.

💡 Know your ideal client
Who they are? what do they like? what are some of their interests? Who they follow?

💡 The right channels
Paid advertising works 10X better when it is supported by a strong organic foundation (Email Automation, SEO, Social Media Engagement...

💡 Decide your objectives
Engage - Inform - Give Value - Entertain - Share important events - run a promotion - retarget...

💡 Connect all the channels
since the goal everybody wants is to convince the audience to make a purchase you need to have a strategy map to direct them towards the end of you that funnel.
Convert and MOST importantly turn them to a Lifetime Value.

💡Of course maintenance
The digital world is on an automatic update mode. Things change daily and with that comes adjustment and maintenance of old tactics.

⏳DM us if you have any questions, would love to help. 📩

We are here for you.