GCW "Any agency can give you communications. We give you communications that work." We accomplish this in a number of ways.

Unlike most agencies, who see PR only as a vehicle for generating publicity, Global Communication Works views it as a function to be integrated with corporate branding, marketing and image activities. Our position is this: If it doesn’t help grow market share, generate traffic, boost shareholder confidence or contribute in some meaningful way to the corporate or organizational mission, it’s just n

oise. In a world where consumers are hit with thousands of competing commercial messages a day, merely getting a headline – which is the staple of traditional PR firms – just isn’t good enough anymore. To begin with, our people understand the media. Staff members have served as network producers and television reporters. They’ve also been published in prominent magazines across the globe. We’ve won national and international honors for marketing. We’ve worked as PR directors in multi-national companies and that blend of skill has produced a strategic communication team that not only understands news and how to get it and write it, but also marketing professionals who know how to sell a product, an image or a corporate position.

Happy  ! This year, First Response Pregnancy has teamed up with Every Mother Counts to ensure ALL women have access to e...
11/28/2023

Happy ! This year, First Response Pregnancy has teamed up with Every Mother Counts to ensure ALL women have access to equitable maternal care. Every dollar donated until 11:59PM EST tonight will be matched by First Response and Every Mother Count’s longstanding partners. Consider donating through the link below!

Support from Dancing With The Stars Pro, Lindsay Arnold: https://www.instagram.com/p/C0Cw-yFvpuM/?hl=en

Support from Lulu Lemon Ambassador and trainer, Deja Riley Izydorczyk: https://www.instagram.com/p/C0C-MiVLcZW/?hl=en

Support from Olympic Figure Skater, Tara Lipinski: https://www.instagram.com/p/C0CX02_xYAz/?hl=en

Donate here: https://everymothercounts.org/donate/?fbclid=PAAabiW_8tPGvVGbY8vE578GHAPb4cWvNu8Iaq3P4YVnO2GXioWccWWDr0NVY_aem_AZ7w4D6Ui4VxvOvOGNbGYGLn1oDHdTOKmehNNZB5MUACyIyYHU7eZLuP6GKU9UDV4M0

Your contribution enables us to raise awareness about the maternal health crisis, invest in community-led solutions that put the best maternity care models into practice, and advocate alongside partners for critical systems change.

Recapping our amazing week in Mexico that left us feeling inspired, energized, and more connected than ever! Some of our...
11/14/2023

Recapping our amazing week in Mexico that left us feeling inspired, energized, and more connected than ever! Some of our favorite retreat moments included:

🏝️ Location: Nestled in the heart of the jungle, our team had an amazing stay in San Pancho, Mexico with beach views and an infinity pool overlooking the Pacific Ocean! It provided the perfect backdrop for team bonding and relaxation.

🎓 Learning & Growth: Workshops and group discussions allowed us to sharpen our skills, share knowledge, and explore new ideas!

🤝 Team Building: Yoga sessions, beach trips, pool time, and exploring the town helped us strengthen our bonds and foster collaboration!

A special shout-out to our amazing CEO, Suzy, for putting the retreat together and making it one we will never forget! Already looking forward to next year!

Have you tried Arm & Hammer Laundry's new Power Sheets yet? This new liquid-less detergent made US Weekly's Hollywood Bu...
10/20/2023

Have you tried Arm & Hammer Laundry's new Power Sheets yet? This new liquid-less detergent made US Weekly's Hollywood Buzz-O-Meter with Victoria Justice claiming them to be a “game changer.” Be sure to check them out on Amazon!

&HammerLaundry

10/16/2023

Our team is deeply saddened by the egregious events and suffering occurring in the Middle East. Our deepest thoughts and prayers go out to all those affected by the ongoing conflict.

Whether you are a reporter, journalist, client, or friend, we are here for you and hope a brighter, peaceful future is ahead.

This past week,  served as an official sponsor of    show! The brand's new Urinary Tract + Immune Health Support product...
09/11/2023

This past week, served as an official sponsor of show! The brand's new Urinary Tract + Immune Health Support product was given away in show goody bags, and brand loyal influencers attended and posted social media content. A great project and opportunity to further promote the brand amongst a younger audience!

Arm & Hammer Laundry has launched Power Sheets, a new liquid-less detergent option with no more plastic bottle waste. Si...
08/25/2023

Arm & Hammer Laundry has launched Power Sheets, a new liquid-less detergent option with no more plastic bottle waste. Singer and actress, Victoria Justice, has partnered with the brand to spread awareness and excitement of the new product. See her interview with Her Campus below!


hercampus.com/culture/victoria-justice-only-stranger-interview/

Victoria Justice chats with Her Campus about her new song “Only A Stranger," her upcoming debut album, and what it's like to come back after a music hiatus.

Podcast partnerships have become increasingly popular as a marketing strategy due to their ability to provide significan...
08/16/2023

Podcast partnerships have become increasingly popular as a marketing strategy due to their ability to provide significant brand growth. With over 82 million Americans listening weekly to podcasts, and an average $6 in incremental sales for every dollar spent, its no wonder brands have taken advantage of podcast advertisements and partnerships.

RepHresh recently teamed up with Dramatic Effects podcast to further reach a younger target audience. By partnering with Dramatic Effects, RepHresh was able to integrate their messaging directly into the content with host-read endorsements. This approach enhanced their brand awareness and exposure in an organic and trusted manner and encouraged listeners to learn more about their products.

https://www.youtube.com/watch?v=gbGXxhsAg8Q&t=117s

Audrey and Riley are serving up their favorite moments from one of the best TV comedy shows of the year. If you have yet to watch Jury Duty on Freevee then w...

Artificial intelligence (AI) has emerged as a top new tool for efficiently enhancing work in many industries, including ...
07/31/2023

Artificial intelligence (AI) has emerged as a top new tool for efficiently enhancing work in many industries, including PR and marketing. While the technology bosts numerous benefits to the workplace, employers should be aware that a higher risk now exists for being exposed to AI related lawsuits. Cozen O'Connor's labor and employment attorney, Michael Schmidt, details what you need to know in the link below.



ortune.com/2023/06/12/employers-artifical-intelligence-lawsuits-workplace/

It boils down to two steps, says a labor attorney.

07/25/2023

Looking for a way to get rid of that summer funk? Whether it be from smelly shoes, the great outdoors, or your pets, Pourri has the perfect products to eliminate those stubborn summer odors.

This July, Pourri kicked off their Summer Funk campaign, incorporating summer camp nostalgia along with relatable creative and talent to spread the word on their natural odor eliminating line of products. The campaign has seen much success, and our team is flattered to have been given the opportunity to heighten it even further with increased consumer and media awareness. We facilitated a Satellite Media Tour with the brand’s Founder and CEO, Suzy Batiz, to discuss all things Summer Funk and acquired 18 billion impressions! Be sure to check out more on Pourri’s website and social channels.

At GCW, we believe a strong social presence is one of the major keys to success, which is why we've rolled out a brand n...
07/10/2023

At GCW, we believe a strong social presence is one of the major keys to success, which is why we've rolled out a brand new website. https://www.gcw.agency/ is now live and houses links to some of our top partnerships and work. Be sure to check it out!

https://www.gcw.agency/

Welcome to GCW Agency. We are a public relations & reputation management agency that stands for growth, collaboration, and stories worth telling.

We'd also like to shout out some of our other clients and their products who were mentioned and ranked in the U.S. News ...
05/26/2023

We'd also like to shout out some of our other clients and their products who were mentioned and ranked in the U.S. News & World Report's Best OTC Medicines & Health Products 2023-2024!

TheraBreath was ranked as one of the Best Therapeutic Mouthwashes as well as one of the Best in the Artificial Saliva for Dry Mouth Therapy category.

RepHresh Pro-B was ranked for best Yeast Infection Prevention and Relief.

First Response was ranked #1 in the Best Pregnancy Testing Category.

Vitafusion received rankings for Best Multivitamin and Best Prenatal Vitamin while L'il Critters was ranked one of the Best Children's Multivitamins.

We are excited to share that Zicam has been ranked  #1 for Best Zinc Cold Remedies and Best Zinc Lozenges on U.S. News &...
05/26/2023

We are excited to share that Zicam has been ranked #1 for Best Zinc Cold Remedies and Best Zinc Lozenges on U.S. News & World Report’s Best OTC Medicine & Health Products 2023-2024.

Additionally, Zicam came in at #5 for Best Nasal Spray Decongestants and #4 for Best Cold Remedies.

Want to see what all the hype is about? Be sure the click the link below to learn more and purchase!

https://www.zicam.com/

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