SOUP GROUP, Inc.

01/26/2023

Help us fund this recently unearthed film on substance abuse. Any amount is welcome. Find out about our great perks for your contribution and pass this post along to others! Thanks. https://www.indiegogo.com/projects/the-three-phases-of-fern/x/31383747 #/

Shot in 1986 from footage thought lost, help us get this film completed and seen. | Check out 'The Three Phases of Fern' on Indiegogo.

12/17/2019

https://www.aaaa.org/smm-advertisings-bill-blaney-awarded-as-a-king-of-new-york-in-marketing/

Smithtown, NY, November 6, 2019. Bill Blaney, Creative Director at SMM Advertising, was honored for his work during the Kings of New York Awards. This event celebrates and honors successful men in business who lead by example, making a positive impact in the community and workplace.   The event was...

03/14/2018

How do you get a high-end number of views for an unknown YouTube channel in just short of a month? More than just luck. Good content, branding, SEO, and targeted advertising.

Welcome to Big Apple Kids! Billy and Maya are a brother and sister in New York who, when not in school, like to create family-friendly videos! You've seen Bi...

02/02/2018

Went to Grenada a little over a year ago to produce 14 videos for St. George's University. Prior to editing the individual videos, I sent the client this sample of the footage that, without narration or voice over, works beautifully on its own to give a sense of a day in these student's lives.

01/25/2018

Great time at the Pool & Spa Show in Atlantic City. Best wishes for a great show to clients present and former!

09/20/2017

Successful marketing work is the result of talented efforts by many. Congratulations to our team on their great effort for Festo. http://www.festo.com/teamwork

11/22/2016

20 years ago, our President created in Adobe Illustrator what would become, and continues to be, Slomin's logo from a rough sketch by Ad legend George Lois. See what else we've created for clients large and small at http://www.soupgroupny.com

11/18/2016

How do you break through the clutter of a busy photo and electronics store? Create an animated display promotion like ours for Domke:
http://www.soupgroupny.com/soup/component/content/article/9-portfolio/branding/93-domke-store-display?Itemid=0

11/07/2016

As one of our specialties is marketing for broadcast equipment, and lenses, we're always a ready audience for interesting articles like this.

Great filmmakers develop signature styles that we recognize. Let's look at the favorite focal lengths of famous directors.

10/05/2016

Our naming expertise at work: See the new case study for photo lens giant, Kenko Tokina, and how SOUP created branding success that is now the toast of the photography world.
http://www.soupgroupny.com/soup/component/content/article/9-portfolio/branding/90-tokina-lenses?Itemid=0

08/28/2016

Whether retail or B2B, SOUP has the ability to find and sell to your desired audience. See an example of our commercial success below for Adorama.

07/12/2016

SOUP's design skills put to the test...and succeeding. Check out our recent case study for Bye Bye Mosquito. http://www.soupgroupny.com/soup/component/content/article/21-portfolio/packaging/89-mosquit-away?Itemid=0