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Monday 9am - 5pm Tuesday 9am - 5pm Wednesday 9am - 5pm Thursday 9am - 5pm Friday 9am - 5pm

Mindful & Good

Name: Mindful & Good
Address: New York, NY, US
Telephone: +19174493709

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Mindful & Good

B Corp certified design studio dedicated to creating impactful brands that ignite positive change.

Mindful & Good is a B Corp certified design studio that works with purpose-driven businesses who want to create a better world. We deliver honest, effective and stunning creativity led with expert level strategy. We are devoted to high quality sustainable design focused on branding, packaging, print and digital to innovatively solve problems and ignite positive change. Our sustainability expertise

, commitment to social impact and honest intuition drive us to create compelling design to shape our world and culture for the greater good.

04/29/2026

Charlotte’s B Corp community now has a home. We designed the comprehensive brand system and website for the Charlotte B Corp Collective, a hub connecting purpose-driven businesses across the Charlotte region. A directory, resource center, event calendar, and community built for anyone using business as a force for good. Certified, aspiring, or simply mission-aligned, you belong here.

Join the community at cltbcorpcollective.com

Mindful & Good | Sustainable Design | Brand Strategy | Brand Identity | Sustainable Packaging | Website Design | B Corp Certified

04/22/2026

Earth Day is a reminder to reconnect with the systems that sustain us.

Step outside.
Touch some grass.
Take a deep breath.
Notice what is growing.

Nature offers clarity, perspective, and a quiet sense of balance that is often easy to forget in the pace of daily life.

The more time we spend paying attention to the natural world, the more intentional our choices become.

Sustainability begins with awareness.

Happy Earth Day.

04/14/2026

How can we design a better future if we do not understand the systems that shaped the present, or imagine what is possible beyond them? This Earth Month, we are sharing books that have shaped how we think about sustainable design, circular materials, and the role design plays in influencing culture. These reads explore frameworks, tools, and ideas for building a thriving future across business, materials, policy, and community.

Featuring:

Cradle to Cradle by William McDonough and Michael Braungart

The Upcycle by William McDonough and Michael Braungart

Design for the Real World by Victor Papanek

Braiding Sweetgrass by Robin Wall Kimmerer (her book The Serviceberry is excellent as well)

All We Can Save by Ayana Elizabeth Johnson and Katharine Wilkinson

Intersectional Environmentalist by Leah Thomas

The Ecology of Commerce by Paul Hawken

Biomimicry by Janine Benyus

Green Graphic Design by Brian Dougherty

What If We Get It Right? by Ayana Elizabeth Johnson

Because sustainable design is not a trend. It is a responsibility.

What are some of your favorite sustainable design reads?

BCorp

03/18/2026

B Corps have been building a movement for over 20 years. But the work is never static.

The evolving standards for B Corp certification push companies to be more specific, more accountable, and more rigorous in how we create social and environmental impact.

At Mindful & Good, this is embedded in how we design, who we partner with, and how we operate every day.

A few ways this shows up in our work:

- Designing sustainable packaging systems that reduce materials, waste, and environmental impact

- Partnering with purpose-driven brands in food & beverage, wellness, and regenerative agriculture to help scale positive impact

- Applying Cradle to Cradle design thinking and life cycle assessment to our design decisions

- Operating as a net zero–striving studio and supporting local renewable energy through NC GreenPower

- Giving back through 1% for the Planet and donating over 5% of our time annually to mission-driven organizations

- Leading and contributing to the Charlotte B Corp Collective and the broader sustainability business community

Some of this is part of our everyday practice. Some requires us to evolve. These are standards worth fighting for.

Our B Corp certification reflects the work we have done, and the responsibility to keep raising the bar.

Because better business is better for all, especially now.

Mindful & Good | Sustainable Design | Brand Strategy | Brand Identity | Sustainable Packaging | Website Design | B Corp Certified

03/11/2026

Being a Certified B Corp is not a finish line. It is a framework for accountability.

At Mindful & Good, it means designing brands and packaging that move people and the planet forward, while continually improving how we operate as a business.

We are proud to be part of a global community of companies working to make business a force for good.

For founders and companies building a better future, we see you.

Mindful & Good | Sustainable Design | Brand Strategy | Brand Identity | Sustainable Packaging | Website Design | B Corp Certified

03/03/2026

It takes a lot for a company to make a positive impact on the world. Countless actions. Constant effort. Real changes. And rigorous measurement. We know, because we do these things every day.

And while the work is complex, our commitment to continuous improvement is straightforward. One simple symbol says it all: the B.

As a Certified B Corp™, we’re excited to join forces with the 10,000 companies around the world who are united by the B to share our story during .

Mindful & Good | Sustainable Design | Brand Strategy | Brand Identity | Sustainable Packaging | Website Design | B Corp Certified

01/14/2026

Our manifesto is our compass. Our north star. It guides how we think, design, and show up every day.

It keeps us grounded in what matters, design with intention, responsibility, and care. Sustainability is not an add-on. Mindfulness is not a trend. Design is a powerful tool, and it carries weight.

These words remind us to slow down, ask better questions, and make choices that consider people, planet, and long-term impact. They shape how we work with our clients, how we build our studio, and how we show up in the world.

This is not aspirational language. It is a commitment we live by.

We are Mindful & Good.
Sustainable Design That Ignites Positive Change.

Mindful & Good | Sustainable Design | Brand Strategy | Brand Identity | Packaging Design | Website Design | Sustainable Packaging | B Corp Certified

01/07/2026

Same Mission. Stronger Momentum.

As we step into 2026, we carry forward the clarity, purpose, and energy of a milestone year.

Here’s a small sample of what we created in 2025.
Meaningful work with purpose-driven clients committed to doing good for people and the planet.
From brand launches to packaging systems to digital experiences, we stayed rooted in sustainable design and values-aligned collaboration.

We’re proud of the progress, grateful for the partnerships, and energized for what’s ahead.

Big things are on the horizon, and we can’t wait to share more.

We are Mindful & Good.
Sustainable Design That Ignites Positive Change.

Mindful & Good | Sustainable Design | Brand Strategy | Brand Identity | Packaging Design | Website Design | Sustainable Packaging | B Corp Certified in

12/18/2025

25 years in, and still designing with purpose.

2025 was a year of meaningful growth, long-term partnerships, and impact-led work across food systems, biotech, regenerative agriculture, wellness, and circular design. From brand identity, sustainable packaging, web design and strategy to community leadership and volunteer work, we remained focused on what matters most, building brands that stand for something.

Grateful for our clients, collaborators, and community who continue to trust us with work that moves people and the planet forward.

Sustainable Design That Ignites Positive Change™

Mindful & Good | Sustainable Design | Brand Strategy | Brand Identity | Packaging Design | Website Design | Sustainable Packaging | B Corp Certified

12/16/2025

A look back at some of our favorite sustainable brand marks, logos, and graphic elements created this year, along with a few from years past, for the purpose-driven businesses we are fortunate to partner with. Each represents a story, a mission, and a team committed to building a healthier, more connected, and more sustainable world.

Our clients are growers, makers, innovators, and advocates shaping the future of food & bev, wellness, and climate-conscious business. Designing alongside people who lead with values is a privilege, and it continues to fuel the work we do at Mindful & Good.

As we close out the year, thank you for your trust, your collaboration, and your commitment to using business as a force for good. Wishing you a season filled with peace, clarity, and meaning, and a new year illuminated by purpose and possibility.

Mindful & Good | Sustainable Design | Brand Strategy | Brand Identity | Packaging Design | Website Design | Sustainable Packaging | B Corp Certified

12/11/2025

Messaging and storytelling tools crafted to educate, inspire, and connect. Social templates, infographics, and community touchpoints built to help Freshlist share its mission with clarity and consistency while strengthening local food systems.

Mindful & Good | Sustainable Design | Brand Strategy | Brand Identity | Packaging Design | Website Design | Sustainable Packaging | B Corp Certified

Address

New York, NY

Opening Hours

Monday	9am - 5pm
Tuesday	9am - 5pm
Wednesday	9am - 5pm
Thursday	9am - 5pm
Friday	9am - 5pm

Telephone

+19174493709

Website

https://mindfulandgood.com/

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