Plip - Marketing & Advertising Experts

Name: Plip - Marketing & Advertising Experts
Address: New York, NY, US
Telephone: +13329004191

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Plip - Marketing & Advertising Experts

Plip is a one-stop marketing and advertising solution for your business!

We deal with everything including:
Facebook Ads
Organic Marketing
Email Campaigns
Messenger Bot Automations
System Automations
Funnel Creation
Landing Pages
and more!

10/06/2022

Being yourself in sales is underrated

The second you try and be exactly like the guru you're following, you lose authenticity, and the prospect can feel that

I can adopt tactics, use bits and model frames from people better than me, but I am never going to BE them

And they're never going to be me

Embrace that

And be yourself

1) it feels awesome to be authentic
2) nobody can take it from you
3) it genuinely is the best strategy in the long run
4) you bring in clientele that you genuinely enjoy working with

If you're a sales manager and you're influencing people to be just like you, you're doing it wrong

01/19/2022

Is Instagram important for your social media strategy?

✅If yes, good! This will help you a ton.
❌If no, you should read this to find out why its SOOO important to utilize!

You should probably read through this article right here (https://bit.ly/3I2MlBU) and look at the data-driven reasons carousels are a must in 2022.

1. Carousels have a higher than average engagement rate. This is especially true for profiles under 10,000 followers or over 100,000. But carousels stay more engaging than image posts for all profile sizes. 🚀

2. You get more engagement per impression when using carousels. And this is for all profile sizes, from under 5,000 followers to over 100,000 followers.

3. Comments! One of the best engagements are comments. Comments on carousels are also above average. Here though, it’s worth mentioning that videos seem to be the most engaging across the board while images lag behind the bigger the profile gets.

4. Users save carousels more often than average. Again, profile size does make a bit of a difference here, where images are saved the most for profiles over 100,000 followers, but for anything less than that, carousels are leading the way when it comes to generating saves.

5. Increased reach rate. If you want to reach your followers (which is hard enough already organically), carousels have the highest reach rate across all profile sizes. So, they improve your chances of being in front of your followers.

Additional Thoughts: While carousels have positive signs from this data, just posting carousels won’t get you results. Keep in mind that Instagram is doubling-down on video and trying to make Reels a serious TikTok competitor. 🤓

12/16/2021

Short post, but probably one of the more important ones.

MARKETING IS LITERALLY THE BLOODLINE OF YOUR BUSINESS!!!

How do you think people find your business?

How do you think people perceive your business?

How do you think people get in touch with your business?

All of these things can be answered with all the various systems & methods that marketing puts in place for your company!

✅ Marketing creates your image
✅ Marketing forms your systems
✅ Marketing converts your leads
✅ Marketing grows your business

So, if you aren't investing into marketing, what's stopping you?

12/12/2021

Hey Guys, just wanted to talk about something I have been hearing coming up quite a bit.... 🎅

With everyone moving into the holiday season "should i keep my ads up and running?" is a big question a lot of people are asking.

A lot of people seem to think that turning off your ads is the right move as there everyone will seem to be preoccupied with holidays.

However.... You are definitely going to want to keep your ads running as it is an extremely good time to get the lowest cost leads within the market!

Why?

✅ More people are on their phones in their time off so more eyeballs means a much lower CPL and then in turn much more cost effective leads for you to sn**ch up!

✅ Get that ball rolling! Get yourself a killer nurture sequence and get those touch points in for the new year so you already have a batch of fresh hot leads ready to sell for the new year.

✅ Your competition will think to turn their ads off and you will be
able to gain domination over your local market.

Play your cards right and dominate for 2022! 💰

12/11/2021

Websites. Very broad topic, but we will keep this one short.

Should you have a website for your business? (whatever your business may be)

Well, in short, yes.

Did you know that 84% of U.S. consumers believe a business with a website is more credible than one that only has a social media page?

84%...

Lets put it this way.

Your business requires a certain level of trust between it and the client/customer.

Growing your credibility with a website is such an easy way to boost that credibility...
..AND it also benefits YOU!

Not just gaining credibility, but with:

✅ Looking Professional
✅ Becoming an Information Resource
✅ Owning Your Name
✅ Increased Leads Online
✅ Develop a Mailing List
✅ Being Where Your Customers/Clients Are (online)
✅ Gather Data
✅ More Informed Customers

AND THE LIST GOES ON!

Now, if none of that convinced you on getting a website built, then I don't know what will...
..but, consider it. Do some research on it.

And if you are in need of help making it happen...

You know who to call :)

12/10/2021

Have I mentioned to you guys that I have grown Youtube channels before as well?

Best accomplishment: 30k to 300k+ in under 6 months 🤓

Starting a youtube channel or trying to figure out how to grow it? We can help you with that, too!

Plip Marketing has got it all :)

If you are trying to find other routes to grow your business, we, at Plip, will probably be able to help.

If you have questions for me to answer or even a video idea that you would like me to cover...

LET ME KNOW!

I am here to help, so y'all better take advantage of it 😡

12/08/2021

HOW TO STRUCTURE YOUR SALES PAGE COPY TO GET 5X CONVERSIONS

⚠️ Sales funnel is actually a virtual and inanimate salesman for your business. ⚠️

Here is an overview of how to structure your sales copy to Increase your conversion rates

✅ Emotion Based Copy

Headlines and Subheadings in the sales page copy should focus on the pain points of your audience or be a summarizing feature of what is about to be talked about. But at the same time, it should be provoke curiosity.
If you are using the video sales letter it should talk about the pain points of your audience and the ideal solution that you have before you introduce the offer.

✅ Logical Arguments

After you have triggered their emotions, people will scroll down your sales page and when they do that you want to justify to them that your product/service is important for them in order to get rid of their pain points.

In this logical part, you can give them a sneak peek of all things you will cover in your product or service as a solution to their pain points.

✅ The last thing you need to focus on is the urgency/scarcity of the offer

In order to give them a final push, you need to convince them to buy your offer right now to focus on their fears. You can do this by creating a limited-time offer or you can say that the OTO or the order bump is available for a limited period only.

Structuring your sales copy efficiently is very important to get higher conversions from the funnel. If the copy lacks any of these elements the conversions might be low or there might be no conversion at all.

Overall, the structure is only as important as the topic, so pick something relevant to your audience and something that EXCITES YOU!

(it is your post after all 😁)

I hope this helps you to optimize your sales copy to get increased conversions from your sales funnel.

12/07/2021

Being unique ALWAYS provides increase chance of success.

To get a testimonial proving that our ads beat out 15 OTHERS???

Now that is a big deal for us!

We are constantly updating and changing our methods and approaches to bringing businesses new clientele...
..and, after it all, has proven worth it!

I am proud to be a unique marketing & advertising agency and I hope this inspires you all to be that much more creative and unique with your own business!

And, hey...
..as usual, if you need any help or advice, LET ME KNOW!

Let's get you more business!

12/06/2021

𝙏𝙝𝙚 𝙏𝙧𝙪𝙩𝙝 𝘼𝙗𝙤𝙪𝙩 "𝘾𝙖𝙨𝙞𝙣𝙤" 𝙈𝙖𝙧𝙠𝙚𝙩𝙞𝙣𝙜

“Casino” marketing for real estate doesn't work!

You can't pick a tactic, do it once, and then expect results.

Here's what you can do to get results, however...

Did you know the average human has 50,000-70,000 thoughts per day?

That’s a lot of thinking.

The reason I bring this up is that I want to talk about real estate lead follow-up.

Specifically, I want to talk about the importance of building email drip campaigns for your real estate leads.

And what I like to call “Casino” marketing.

Too many agents still think like this…

“If I blog once, I’ll get several leads.”

“If I post to Twitter, I’ll grow my business.”

“If I make one neighborhood landing page, I’ll get to page one.”

“If I spend $500 on Facebook ads, I deserve 2 transactions out of that.”

And frankly, the market doesn’t care about your commission check in any of the situations above.

These are examples of “Casino” marketing. Let me break that down…

If/Then statements usually oversimplify things.

These statements imply if I do this one thing the result is going to be more leads or more commissions.

But the thing is, you’ve lost sight of the fact that the world simply isn’t that simple.

The average human has over 50,000 thoughts per day.

And in your example, you’ve thought that doing one marketing tactic will spur them towards you over all their other thoughts.

That can’t happen.

It simply takes more than one marketing action to start a new behavior (AKA doing business with you) especially when people have 50,000 thoughts per day.

If you market this way, you’ll always experience inconsistent results.

One day, the magic 8 ball will like you. And your marketing will get your leads. “Signs Point To Yes”

And other days, you won’t be so lucky. “Very Doubtful”

So, what can you do?

In order to nurture more real estate leads and convert them into clients, you need to follow up with them via email drip campaigns, so when they’re ready to buy or sell, you’ll be at the top of their mind.

Email allows you to stay connected with those who are interested in working with you, ultimately making it more effective than many other types of marketing.

Real estate marketing can be highly competitive.

In order to warm up the leads you bring in every day and stand out in your market, you’ve got to build effective email drip campaigns.

Since most agents don’t have hours and hours of time to write countless emails, I created a pre-written Real Estate Email Drip Campaigns for you!

Who wants it? Comment "LETS GET IT!" below!

11/30/2021

For all my Realtors, MLO's & other business owners.

If you are trying to to find the best marketing methods that will help you grow your business, allow me to help! 🚀

Our strategy sessions are 15-45 minute long zoom calls where we go over everything you are currently doing, review and audit your social profiles, and plan the next steps you should be focusing on within your marketing!

We have helped over 150 individuals, groups, and organizations optimize their marketing and advertising strategy and I want YOU to be the next business we help!

Click below and shoot me a message requesting a strategy session today 💪

11/30/2021

Do you track everything you do in your business?

If you answered "no," then you NEED TO!

So, what is a KPI exactly?

KPI = Key Performance Indicator

These are all the things you do on a daily basis to keep up your engagement, find new clientele, and stay on track to growing your business.

What should you track?

Well, this is a very opinionated question...
..but, what I track...
..is EVERYTHING!

✅ Every FB page post
✅ Every FB group post
✅ Every FB profile post
✅ Every new person messaged
✅ Every friend request sent
✅ Every Instagram post

I think you get the point.

Why do I do this? and why should you?

It helps you:

⚜️ Stay on top of doing your work
⚜️ Grow your business easily
⚜️ Keep track of how much work produces how much success

and it doesn't stop there!

It's as simple as making a google sheets/excel page and plugging in your information while you are working.

Completely free, simple, and quick to do and it helps SO MUCH!

Wrapping everything up, TRACK YOUR WORK! Trust me, you will need your KPIs one day if you ever need to find the problems in your system, have a partnership brewing, applying for a loan, etc.

It will make the process much easier and give you a higher chance at success!

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New York, NY

Telephone

+13329004191

Website

http://www.plipmarketing.com/

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Plip - Marketing & Advertising Experts

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