Uniqode

Name: Uniqode
Address: New York, NY, US
Telephone: +16469680378

Uniqode's powerful platform helps businesses of all sizes engage with consumers and visitors with QR Codes, NFC Tags, Beacons, and Geofences.

Beaconstac’s custom QR Code marketing solution gives you the power to build brand-owned digital experiences. An all-in-one custom QR Code solution, Beaconstac is built for businesses to create QR Codes that stand out, manage scalable digital campaigns, monitor scans, and consumer behavior, and drive the brand’s digital transformation. We're powering 40 million QR code scans across the world backed by our seamless, secure, and scalable platform.

07/24/2026

Chupa Chups turned a lollipop into a music experience 👀

Scan the QR on the pack and you land on a full interactive experience at melodypops.com.

Tutorial. Karaoke. Community.

From a candy wrapper.

This is what packaging QR codes can actually do.

Follow for more QR code moments you didn’t know existed 👀

[QR Code, QRInTheWild, CPG, Uniqode, Chupa Chups, Connected Packaging, QR Code Marketing, Interactive Experience]

07/23/2026

Every marketer has been here: the poster’s done, the client loves it, and then someone asks, “Can we add a QR Code?”

Cue the exporting, uploading, and re-uploading dance between two different tabs.

Not anymore, thanks to our new integration with Canva .

Swipe through to see how it works →

07/21/2026

Most CPG brands invest in making their QR codes look good.

The data says that’s the wrong priority.

55% of consumers scan because they trust the environment. 49% scan because the content is relevant. Design quality ranks last at 28%.

The real question isn’t what your QR code looks like. It’s what your audience expects to find when they scan it.
75% of consumers scan to get information. Only 36% of marketers use QR codes to deliver it.

Most are sending scans to a homepage. That’s not information. That’s a dead end.

The QR Code Scan Index shows you exactly what your CPG audience expects, by placement, timing, and goal. In under 2 minutes.

🔗 Click the link in bio to run your numbers in the QR Code Scan Index.

[QRCodes, CPG Marketing, QRCode Marketing, The QR Code Scan Index]

07/15/2026

**Somewhere on the long journey back to Ithaca, Odysseus stumbled upon something no Greek hero could explain.**

A QR Code. Nailed to a tree. What do you think it was for?
The Oracle?
A map home?
A warning about the Cyclops?

Drop your best theory below. The funniest answer wins eternal glory. ⚔️

[The Odyssey, Christopher Nolan, IMAX, QR Codes]

07/13/2026

Most QR Codes on packaging point to a homepage. The best ones point to a decision.

Swipe through 5 real brands across pet care, beauty, hospitality, CPG, and food, and see 5 completely different jobs for the same scan: a loyalty signup, a trust signal, a reorder, a discovery moment, and a strategy correction.

Same scan. Different outcomes. That’s the difference between a QR Code that’s just there and one that’s actually working.

🔗 Click the link in bio to see how Uniqode turns packaging into a measurable revenue channel.

[Connected Packaging, QR Code Loyalty Program, Product Packaging, Packaging Ideas, Repeat Purchase, QR Codes, QR Code Marketing Examples]

07/09/2026

turned billboards across New York, LA and Miami into a live World Cup Scoreboard.

People keep glancing back at it for 90+ minutes.

Now imagine a QR Code beside the score.

Scan it, and a device-based rule sends you to the right place. Android to the Play Store, iPhone to the App Store, each with the same World Cup offer waiting once the app opens.

The screen stops being something people glance at. It becomes the easiest app download of the tournament.

But installs are only half the story.

Every scan answers a marketing question.

📍 Which city engaged the most?
🕰️ Did people scan before kickoff, at halftime, or after the final whistle?
📱 Which neighborhoods lean Android or iPhone?
🌆 Which billboard drove the most scans?

With the right attribution setup, marketers can connect scans to installs and downstream conversions.

A World Cup scoreboard already owns attention. A QR Code turns that attention into installs, first-party data, and sharper decisions for the next campaign.

[QRCodes, FIFAWorldCup2026, DoorDash, ScanTheBrand, DeliverUsToFutbol, App Installs, OOH]

07/08/2026

Big Billion Days launched on the same day as an India vs. Australia World Cup 2023 match.

Millions of eyes were on the TV, not the app.

Flipkart used QR Codes to solve two problems at once. On TV, codes built to scan in under two seconds, no zoom. In print, a newspaper page turned into a scan-to-win game.

2 million+ scans. 536,000 unique users. 1,000+ locations. 1 million scans in the first hour, on print alone.
That’s what happens when every ad becomes trackable.

🔗 Click the link in bio to see how Uniqode can make your next campaign just as trackable.

[Ecommerce, QR Codes, Retail Marketing, Uniqode, Flipkart, Big Billion Day Sale]

07/04/2026

Happy Fourth of July! 🇺🇸

Today, we celebrate freedom, community, and the moments shared with family, friends, and neighbors.

Wishing everyone across the U.S. a safe and joyful Independence Day.

From all of us at Uniqode.

07/03/2026

It’s just a square. Until you scan it.

Most people see a QR Code.

The best brands see a product demo.

A storefront.
A loyalty program.
A customer support channel.
A lead.
A sale.

A QR Code isn’t what it looks like.

It’s what it unlocks.

07/01/2026

From MobStac to Beaconstac to Uniqode.

Seventeen years together. Our co-founders Sharat Potharaju and Ravi Pratap Maddimsetty feature in a chapter of Down But Not Out: Gritty Comebacks of India’s Diehard Founders, a new book by Subrata Mitra and Pankaj Mishra, published by .

The book features founders from BlueStone and Ninjacart, among others, and moves past the funding rounds and headlines to the parts that rarely get told: the pivots, the setbacks, the moments of uncertainty, and the persistence it takes to keep rebuilding.

Sharat and Ravi’s chapter is written in their voice, but the journey was never theirs alone. It belongs to everyone who has built Uniqode with them.

A few moments from the launch. ✨

Address

New York, NY

Telephone

+16469680378

Website

https://www.uniqode.com/

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