Hecktic Media Inc.

05/12/2026

“Creators are exceptional at igniting attention, but building and sustaining a company requires a completely different skill set.”⤵️ - Jonathan Chanti, co-founder and CEO of Reign Maker Group.

Successful creators like Alex Cooper or MrBeast are creating media companies, to varying degrees of success and struggle.

05/07/2026

Instagram tools for $Free.99! 🤔

Here are 20+ free Instagram tools to help you create and schedule content, analyze performance, and grow your audience for $0.

05/04/2026

Would love to see this go worldwide!👉

https://www.prnewswire.com/news-releases/institute-for-responsible-influence-launches-certification-program-to-advance-transparency-in-the-creator-economy-302740146.html

04/30/2026

''In this era it is much easier to break out and create a following because if you’re making content that resonates with the audience in whatever subject matter whether it’s entertainment, whether it’s escapism, whether it’s information the speed in which you can gain traction is substantially different than any other era of social media prior." 👇

The way to build a business and a brand has never been easier. But you'll have to fight for it.

04/27/2026

“Don’t expect to have a perfect content strategy from day one. Instead, start by making things your ideal viewer would care about. Then pay close attention to what’s working. Over time, you’ll find patterns that can evolve into signature series.”👇

Struggling to get your YouTube videos noticed? A few small shifts can make a big difference. Learn 13 practical ways to boost your YouTube views.

04/23/2026

Are you ready for Creator TV?🤔

At Spotter's second annual Showcase event, an Upfronts-style presentation touting creator programming, the company positioned its cohort of longform YouTube creators as the future of television. Creator TV, the execs argued, is not the same as regular influencer partnerships; rather, advertisers cou...

04/20/2026

"First off, the data showed that videos that include human speech in the first three seconds drive better response. Emplifi’s data found that human speech performs even better than music, with 10-second retention increasing almost 25%. The data also showed that sound-on rates are higher for videos that include human speech, while speech-based videos see a 5.6% higher engagement rate compared to music-only content."⤵️

Videos that include a person talking or that feature a highly visible person in the first three seconds have better retention, according to new data from Emplifi.

04/16/2026

TRAVEL CREATORS ✨

This is your LAST CALL to submit your application for Creator Coast Nova Scotia. The deadline is Friday, Apr. 17th at noon ADT.

This year, we have 15 individual trips and 1 group trip available! Some highlights are:

🍻 Sampling craft beverages all across the province
🎬 Enjoying the world's largest food film festival
🎄 Experiencing quirky holiday traditions
🎿 Snowshoeing, Nordic skiing, winter hiking, fat biking, snowmobiling on Cape Breton Island

Don't miss out, get your application in today! --> https://hmi.marketing/creator-coast-nova-scotia-2026-2027/

04/13/2026

''Instagram is indeed testing a new subscription offering for Instagram creators, called “Instagram Plus.” The new program will provide a range of Instagram-specific add-on features and options. Instagram Plus, which is now in live testing in some regions, provides access to help boost Instagram content engagement, with the initial package including some features like:
👉Create unlimited audience lists for Stories, beyond Close Friends
👉See how many people have rewatched a Story
👉Extend a Story for an additional 24 hours so more followers can see it''.

The Instagram Plus offering will give creators new features and is now live testing in some regions.

04/09/2026

''People say, ‘if you don’t have a creator marketing strategy, you’re becoming invisible to a large segment of consumers,’ particularly like Gen Z and Generation Alpha, but even millennials as well,” said Leah Marshall, vice president, digital and influencer marketing, at ANA. “While it is a newer tactic and a newer channel, marketers see it as pretty essential.''👇

https://www.marketingdive.com/news/influencer-pay-lacks-transparency-heres-what-the-numbers-say/813822/

04/06/2026

But will this really change anything?🤔

The plaintiff was awarded $6 million in damages following a California trial that focused on intentionally designed systems such as infinite scrolling.