Genuine Article

02/05/2020

Looking forward to participating in this seminar at IFC Center later this month. If you're thinking about crowdfunding a project, get your tickets now!

So you have an idea for a project - you just need the money to put your plan into action. How do you even start? Whether you’re working in fiction o

05/01/2019

Our short film WOKE UP BREATHING is showing at San Francisco IndieFest Doc Fest on June 1st and 6th at the Roxie Theater. It screens in front of the stellar documentary feature SALVAGE. Tickets are already available here: https://prod3.agileticketing.net/websales/pages/info.aspx?evtinfo=446973~675e319f-e7c4-4a79-a043-594a140375bb&epguid=c38c6c79-7580-4652-a103-3e55898dcc8b&

07/24/2018

"To reach new people, McDonnell and Schoenbrun suggest writing emails and personalized notes, making phone calls, and talking to people — anyone you think would be willing to support your project. During The Eyeslicer’s campaign, Schoenbrun says he would sometimes write 50 emails to 50 different people in a single day."

YES. Email is king when it comes to crowdfunding!

The co-creators of the experimental variety TV show ‘The Eyeslicer’ talk about what it takes to build a community that will support…

05/20/2018

This Film Independent piece is filled with excellent advice for crowdfunders.

You may be wondering, what’s the most important part of running a successful crowdfunding campaign? The answer: to develop a direct connection to your audi

04/04/2018

Congrats to Boiled Angels: The Trial of Mike Diana on your audience award win following your world premiere screening at What the Fest?!

(New York, NY | April 2, 2018) What The Fest!? (www.whatthefestnyc.com), a new showcase for outrageous content, completed its first edition with ten sold-out screenings (including a Closing Night encore added by popular demand) and a bevy of filmmakers and special guests in person. Held March 29th t...

09/13/2017

"Crowdfunding always involves risk. When it comes to making movies, though, there’s a particular sense of danger in putting your money into a project. When established stars are involved, you know the final result will be–at the very least–mediocre. Zach Braff’s Kickstarter-funded Wish I Were Here, for instance. When the creators are inexperienced and unknown, the film is just as likely to be bad as good. However, Dayveon, which was originally titled “Loudmouth” for its Kickstarter and Indiegogo campaigns, just might be great."

Crowdfunding always involves risk. When it comes to making movies, though, there’s a particular sense of danger in putting your money into a project. When established stars are involved, you know the final result will be–at the very least–mediocre. Zach Braff’s Kickstarter-funded Wish I Were Here, f...

07/19/2017

David Ninh knows his stuff. Take a listen!

KollabCast Episode 129 – Kickstart Your Art w/ David Ninh by Marvin Yueh on July 17, 2017 http://traffic.libsyn.com/kollaboration/Episode129_17_07_17.mp3 Duration: 1:03:14 | File Size: 43.4mbDownload Episode On this week’s KollabCast, we’re joined by David Ninh, the Senior Communications Specialist…

07/05/2017

Are these three titles on your shelf, filmmakers? Read our new blog post if you're even thinking about crowdfunding, and stock up on these on your next trip to the library.

06/13/2017

People are scratching their heads at the marketing campaign for The Beguiled. One probably has to see the film to best evaluate social media voice, but there's no mistaking how bold the campaign is, in and of itself.

The marketing of movies is a tricky bit of business, particularly in this watch-your-peak-TV-on-your-phone-while-you’re-fidget-spinning-and-Snapchatting age, so it’s hard to begrudge those who have…

04/19/2017

There has never been a more profitable time for documentaries. Here’s why most industry insiders are optimistic about the trend.

03/18/2017

Crowdfunding is an epic journey. Why start without a map? Make sure you reach your destination: order an affordable and customized roadmap report from Genuine Article, for expert strategic advice tailored to your project and your goals.

If you’re working on setting up your crowdfunding campaign now and you want to get affordable access to expert advice tailored to your campaign, order a Roadmap Report from Genuine Article. R…

03/15/2017

Interesting interview on Scriptmag.com / Script Magazine with Seed&Spark's Media & Communications Director, addressing what differentiates them from other platforms.

Dan Goforth discusses funding your film and interviews Seed&Spark's Julie Keck who explains the intricacies of crowdfunding.