Knife & Spork Public Relations

Home
United States
Newport Beach, CA
Knife & Spork Public Relations

Restaurant public relations and social media marketing in Orange County, California, by former OC Re

With over 15 years in communications, public relations and print journalism, Knife & Spork Public Relations provides media relations services, social media support, blog writing, targeted marketing outreach and consulting to emerging, established and elite restaurants in the San Francisco Bay Area and beyond. Knife & Spork owner Niyaz Pirani, a Bay Area native, is a public relations professional,

published writer and journalist with 10 years of experience in social media and community building. He has created web and print content at multiple nationally recognized media organizations, including one of the most read newspapers in California, and the largest municipal union in Orange County. Niyaz is an award-winning food writer and dining critic who has reviewed and featured more than 200 restaurants in his career. He has an eye for fine details and an expertise in creating unique and engaging results-driven content, both in the real world and virtual spaces.

03/16/2026

11 YEARS OF KNIFE & SPORK PR this March. As always, Trust Your Dopeness. You can do whatever is in your mind to create. Just keep pushing yourself to get better. Thank you to my great clients (celebrating 10 years this month and Business of the Year in Dana Point), , and . I love working with you all and appreciate your longterm relationships.

01/22/2026

Repost from

🫠 Don’t miss CHEF JOEL’S PHOSTRAMI SHORT RIB for Newport Beach Restaurant Week thru Jan. 25 at LBW!

👉 SWIPE for menus • BOOK on

03/07/2025

🍊🍽️ LAST CALL FOR OC RESTAURANT WEEK AT SATURDAY!

BRUNCH KAMAYAN / $35 per person / Feeds 1-2
💜 Comes with a FREE Ube Cold Brew or Tropical Mimosa

This modern Filipino brunch Kamayan feast marries the rich culinary experience that is as much a feast for the eyes as it is for the palate.

Served individually on plates lined with banana leaves, each dish features steamed rice at the center, surrounded by traditional breakfast items such as Beef Tapa, Longanisa, Tocino, and Chicken Adobo.

Garnished with a sunny-side-up egg, fried garlic, microgreens, and flowers, the vibrant medley of colors and textures invited diners to partake in a unique and personal touch to the traditional communal dining experience.

🇵🇭 ITEMS INCLUDED IN THE KAMAYAN 🤌

1️⃣ BEEF TAPA: Marinated beef cured and fried to perfection, a savory cornerstone of the feast

2️⃣ LONGANISA: Sweet and spicy Filipino sausage, flavored with garlic and other spices

3️⃣ TOCINO: Sweet cured pork, a crowd favorite for its tender, flavorful bite

4️⃣ CHICKEN ADOBO: Classic Filipino dish of chicken marinated in vinegar, soy sauce and garlic

5️⃣ RICE: Steamed rice, the staple accompaniment to every Filipino meal

6️⃣ LUMPIA: Crispy spring rolls filled with vegetables and meat, a delightful crunch in every bite

7️⃣ CHERRY TOMATO MEDLEY: Fresh cherry tomatoes, a burst of sweetness and color

8️⃣ GREEN ONION & FRIED GARLIC: Adds a fragrant, crunchy topping to rice and proteins

Don’t miss at Lola’s!

03/02/2025

🤌🔥 Here’s a cool update. Knife & Spork Public Relations, turns 10 years old today! Thank you to my clients who have been with me through these years and the ones that are still working with me today!

Thank you also to my wifey Nadia for helping with the business. It’s so much easier than when I was doing it on my own. And more fun!

Many businesses don’t make it 5 years. Ten years is pretty cool. Especially in the ever-evolving world of social media. To continue to provide value to people who matter a great deal to me is everything.

My only advice today would be if you have something in your mind that you want to put out into the world, do it. You never know where it will take you.

I have worked with some of the best restaurants and chefs in Orange County; helped them to get awards, articles and customers; weathered a pandemic that almost destroyed restaurant work; been an advocate for my industry; worked with my friends and to raise $250K+ for fire relief victims; and have had my work written about; and had my own content published in the Los Angeles Times, New York Times, Bon Appetit, Michellin, and more.

I often don’t talk about what I’ve accomplished doing this, but today I feel proud to celebrate this win.

Pic is me realizing that today’s 10 years and raising 2 glasses at the Party today!❤️

02/14/2025

💝🔥 HAPPY VALENTINE’S DAY from and !

02/06/2025

😳🤯 HERITAGE BURGER w/ beef bacon & egg at ! 🫡🫠 Have you tried a burger with Pakistani flavors before? If not … head to Tustin ASAP!! 🔥🚀

02/01/2025

Repost from

❤️🚨 TUESDAY, FEB. 4—20% OF SALES WILL BE DONATED TO LA FOOD BANK!

Last time, O.C. restaurants raised $222,000, which will feed 750,000 meals. This time restaurants from all over the state are joining in!

Here’s a look at Orange County participants so far. Share this with your favorite spot and tell them it’s not too late to join in ❤️

👉 5 days before the Big Game, it’s THE BIG DAY!

JOIN US TUESDAY with and put your dining dollars toward a great cause.

Thank you for making a difference! 🙌

🗺️/📸:

DAY

01/28/2025

Repost from

🇵🇭❤️ BEFORE WE REVEAL WHERE WE’RE GOING FOR LOLA’S No. 2 LOCATION, I want to tell you about where we come from.

Lola’s rose from the (actual) ashes of our last restaurant MFK by AYSEE. That restaurant burned down right before the pandemic. We didn’t know if we would stay in the restaurant industry after that.

AYSEE—our namesake—is in Pasig, Manila. It’s an idea and a dream. It’s 30 years of hard work that my aunt and my grandmother put into what they believed in. Last year we visited, and that pushed us toward Lola’s No. 2.

Filipinos are the epitome of hospitality worldwide—in hotels, cruises, restaurants, etc. There’s a reason for that. We’re generally giving and happy, so it makes sense to be in an industry where we help people.

It gives me a deep sense of pride to continue my family’s legacy that started at AYSEE. From a little province in the middle of 7,000 islands came this idea that spread across the ocean. It’s taken a life of its own and is taking care of families and communities over decades with food and hospitality. I’m really proud to continue being of service and making my family proud by doing what they love and I love—to cook.

I was inspired on my trip by a lot of the innovative dishes happening in the Philippines right now. Before, I wanted to bring back really authentic, cultural ideas, but there’s so many new flavors and ideas to present.

I want to create brand new dishes that are still authentically Filipino but that people haven’t seen before. For me to put my own touch on the Filipino and Filipino-American experience. I’m really excited to bring that to this new Lola’s by MFK.

THANK YOU to everyone who has been down since day one, and to everyone who has joined the squad since then. We do this for you, our team, the love of our family, and our culture.

Here’s to everything that comes next. 🥂

—Chef Henry Pineda
Lola’s by MFK

01/15/2025

Repost:

🌊🧡 WAY TO TURN OUT in support of !

We had a tremendously busy Tuesday, and 20% of sales will be going to !! Stay tuned for the final total of the entire fundraiser as soon as it’s published!!

01/11/2025

Repost from : “Local chefs and restaurants are mobilizing with fundraisers and volunteer opportunities.”

🔗 Link in bio for the full story.

Address

3408 Via Oporto, Suite 103
Newport Beach, CA
92663

Website

http://www.knifeandsporkpr.com/

Alerts

Be the first to know and let us send you an email when Knife & Spork Public Relations posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Shortcuts

Want your business to be the top-listed Advertising & Marketing Company in Newport Beach?