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Omaha Business News Launches

OMAHA, NE.--(BUSINESS WIRE)—Build The BIG O, a leading provider of digital news for local Omaha businesses, today announced the business’ rebrand to Omaha Business News. The comprehensive rebrand elevates the focus on attracting newer customers and includes a new logo, positioning, and website.

“Build The Big O has served the small business community for eight years. It’s come to our attention in recent months that our branding is outdated, and sales are stagnant. We knew that a unique approach was needed, with a rebrand tailored specifically to a younger demographic”

Omaha Business News has a unique blend of a leading marketing software platform, combined with turn-key advertising services, is able to meet the digital news needs of the Omaha community. Omaha Business News will continue to develop feature stories of local Omaha businesses and entrepreneurs. Their goal will continue to be to help local markets grow, one business at a time. With the extensive rebranding efforts, the company will continue to offer all of the same digital news and expertise of Buld The Big O, while investing further in both marketing and rebranding efforts. Omaha Business News new branding further enables the company to stand out, not only within the expansive digital news industry in Omaha, but also within the ever-growing startup and entrepreneurial ecosystem in Omaha.

“The number of news outlets that a small business owner can utilize to grow their business is incredibly extensive. We knew that a unique approach was needed, with a rebranding that attracted a younger demographic. “We took this opportunity to rethink not just our name, but our entire brand. We are proud to be ahead of the curve in a rapidly evolving digital news industry, and our new brand identity as Omaha Business News will now illustrate just how far our company has come.” The Omaha Business News logo brings a sharp new visual identity, characterizing the brand as bold, smart, effective, and original.