Joshua Smock - Copywriter

Joshua Smock - Copywriter Web copy for martial arts companies from someone with a lifetime of experience training, teaching, and living the philosophies of the martial arts. Let’s talk.

The rigors of running a martial arts business are almost as numerous and challenging as the moves we practice and teach. In today’s world of constant stimulation and instant gratification, it can prove difficult to keep up with your audience as you need. Newsletters, emails, outreach…

It can be overwhelming maintaining contact amongst your clientele while also trying to attract new business. That

’s where I come in. As a martial artist (and a teacher), I know the struggles you face. I have helped others simplify the process of outreach and helped ease their minds through the emails I have written and the processes I set in place for them. Getting someone’s attention is so difficult these days. It takes a great deal to get someone’s focus on you, and it’s almost climbing a mountain to keep it. For over ten years, I have made a career helping professionals plan, prepare, and present their ideas, showing them how to make everything they do seem interesting to their clients, but also something they WANT to do. It is not a responsibility. It is a privilege to help businesses keep their clients informed and engaged with the material they need to have. I know how to connect with an audience, maintain their focus, and harness that energy into doing exactly what you need them to do. I take my skills of drawing attention and get people to see you. I mean REALLY see you. Give me a few minutes of your time, and I’ll help you connect with them in a way they will understand, identify with, and follow through on. No more need for uncertainty. Email me at [email protected].

To those healing from the fresh wounds of this past weekend, and to those who are wondering how to keep yourself and you...
07/06/2022

To those healing from the fresh wounds of this past weekend, and to those who are wondering how to keep yourself and your family safe, my thoughts are with you. It is a scary world we live in, and no one should have to face the horrors of these events.

If you own a martial arts school, this article is food for thought. Knowing how to identify potential threats and basic self defense are tools that can help people feel safe.

This year has been filled with so many terrifying and life-altering moments.

With Journey about to release their newest album in two days, as well as rising in popularity through their song, Separa...
07/06/2022

With Journey about to release their newest album in two days, as well as rising in popularity through their song, Separate Ways, on Stranger Things, I take a moment to review and make a case for their 1996 reunion album, Trial By Fire - an underrated album with so much potential.

When you bring up the band Journey, the familiar and inescapable refrain of “Don’t Stop Believin’” almost immediately gets hummed with a look of joy on a person’s face. Something about those hypnotic vocals, that iconic ...

Proudly presenting joshuasmockcopy.com. Check it out and let me know what you think!     via
11/24/2021

Proudly presenting joshuasmockcopy.com. Check it out and let me know what you think! via

In today’s internet market, time is everything. My copywriting works at a fast pace, so you not only receive what you’re looking for, but at the time you need it. I don’t keep you waiting, but help get that change you want now. 

Identity:Our identity is one of the most important aspects of our lives. It encompasses who we were, who we are, who we ...
11/24/2021

Identity:

Our identity is one of the most important aspects of our lives. It encompasses who we were, who we are, who we will be, and who we want to be.

But what exactly is it?

More specifically, what is it to you?

Nationality? Is your identity in where you come from? Does it lie in your culture and your country? How about the face you see in the mirror and the one the world comes to know? The days of independence and remembrance across the globe for every country are always felt strongly and celebrated heartily. For others, it is their race that brings them that sense of self and the comforts of home.

Sexuality? Does your identity come from what gender you identify with or what gender you are attracted to? Pride in sexuality has been such a strong pull in recent years, and the strides taken have been difficult and long-yearned for.

Individuality? The individual is perhaps the broadest spectrum listed here, as it crosses every line of unity and division. Individuality focuses on the person and the unique and special elements they bring to the world. How you bring joy through your own sense of self might be your identity.

Personality? We are all a big mesh of different experiences that helped to form our personality, and this makes us act and think as we do. Is this what defines your identity?

Equality? Does the mistreatment of others eat you up as you see someone just as guilty walk away seemingly without blame? Another element of identity wrapped up in strong emotions these days, equality might be part of your identity if you feel justice needs to be served without regard to any other external factors.

Formality? Does having things in a set way, a predictability of life, bring you comfort? Perhaps you enjoy a night on the town dressed to the nines, or having people act a certain way that comes with being formal. This could be your identity.

Spirituality? Does an unseen force drive you and bring you peace and purpose? For well over half the population of our world, it does, in a multitude of different ways. It can be passive, it can be all-encompassing, but spirituality is what many identify with and derive identity from.

Practicality? Does it drive you crazy that "common" sense is so...un-common? That we have gotten away from doing things smarter, not harder? Practicality has its functions, and for many, this could be something they identify with.

Normality? Coming up through a global pandemic, the notion of normality has been lamented many times. It's something we all miss, and it seems just out of reach for many.

Or is it a blend of these? Is your identity wrapped up in many different forms?

Mine is.

We can sometimes get caught up in the lines drawn by identity, and these lines can put up defenses and pull us away from people. We may, at times, forget that our identities can alter as we go through our lives and have different experiences.

Sometimes we lose our identity.

It seems scary that something so fundamentally "us" can be lost or taken, and yet we find ourselves in a time where that is happening. My hope is that, in those moments, we are able to come out the other side stronger. Surer.

Find our identity.

Find ourselves.

07/19/2021

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Orlando, FL

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