08/25/2021
Evergreen content is NOT the type of content that changes according to news, the season, or what's trending. Evergreen content are articles, blogs, etc., that will always be relevant to readers who are searching on a specific topic.
Here's an example of an evergreen post using the headline "Reasons" within the social media world:
"๐๐ ๐๐๐๐ฌ๐จ๐ง๐ฌ ๐ฐ๐ก๐ฒ ๐ฒ๐จ๐ฎ๐ซ ๐ฌ๐จ๐๐ข๐๐ฅ ๐ฆ๐๐๐ข๐ ๐ฆ๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐ฉ๐ฅ๐๐ง ๐ข๐ฌ ๐๐๐ข๐ฅ๐ข๐ง๐ "
You always want to make sure the majority of your content on social media and your website is evergreen so that you don't need to always be updating your content, and so your content has more time to build and drive more traffic to your page.
I'll be sharing more tips like this for people who want to grow their online presence - click the Social Media Growth Squad link to hear it first ๐ค๐ผ onandupsocial.com/links
Content inspo from Social Media Today's article with BuzzSumo