09/02/2026
45% of people now ask AI for local recommendations. 88% of them fact-check it before they call. Most business owners have checked neither.
There's a free way to find out exactly why AI is or isn't sending you customers, and it takes four minutes.
Open ChatGPT. Paste this:
"You are a real person in [city] who needs a [service] right now. Name the three local businesses you'd shortlist and why. Then evaluate [my business name] at [my website]: did it make your list? If not, what's missing compared to the three you picked? Then give me the three highest-impact changes I could make in 30 days, ranked. Be blunt, don't be encouraging."
That's it. That's the whole thing.
Here's why it works: Google never told you why you ranked 14th. AI will tell you in a full sentence, for free, in about thirty seconds. The black box opened and almost nobody's looked inside.
The most common thing it catches: no pricing anywhere on the site. AI skips you for it constantly, and fixing it takes under an hour.
Run it. Screenshot the fix list. Then actually do item one.
Full prompt (the five-section version) is in this week's Firestarter Forum. Link in bio.
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