Reductio Design

Reductio Design // Brand & Graphic Designer //
Posters, identities, and visual systems for music, arts and culture. HELLO,
I’m Evan.

I am a brand designer rooted in thoughtful systems, narrative direction, and visual craft. My work isn’t about prettiness — it’s about creating identities that feel intentional, coherent, and memorable, with a focus on clear typography and playful hierarchy, with a pinch of grit. I think deeply about why things are the way they are, how they function, and how they make people feel. I thrive in collaborative environments where ideas get pushed, refined, and made stronger.

Already rebranding lol. Going with a new direction.
05/29/2026

Already rebranding lol. Going with a new direction.

I’ve been working pretty diligently on these labels for a new coffee and ritual goods company. In the process of banging...
05/24/2026

I’ve been working pretty diligently on these labels for a new coffee and ritual goods company. In the process of banging out a website and socials. Bringing it to life!

06/05/2018

Currently looking for projects!

Sketchbook drawings w/ charcoal and conti.
05/31/2018

Sketchbook drawings w/ charcoal and conti.

Random one-timers done in the last year or so. Each one special, some incomplete.
05/31/2018

Random one-timers done in the last year or so. Each one special, some incomplete.

These were made for the Annual Dana Park Series pamphlet for our wonderful sponsors, and for the local paper.
05/31/2018

These were made for the Annual Dana Park Series pamphlet for our wonderful sponsors, and for the local paper.

My ultimate passion project that still lives on today. Based in Albany, NY, Out There Ent Group provides local artists t...
05/31/2018

My ultimate passion project that still lives on today. Based in Albany, NY, Out There Ent Group provides local artists the opportunity to shine, while supporting small business and community efforts. This here's a compilation of some of the productions we've hosted and had tons of fun being a part of. Blessings to all our friends and families and those who have helped us grow along the way.

I took on this project for my buddy Gabe Rueda, tree trimming extraordinaire. The M in Motion resembles a house to repre...
05/31/2018

I took on this project for my buddy Gabe Rueda, tree trimming extraordinaire. The M in Motion resembles a house to represent the type of services that are provided. He wanted to put the Earth in there, as I inlaid in the background of the M, and preferred the color green for the logo font to resemble trees. Fun project for a great guy. Call up the InMotion Handyman for any of your handyman needs!

A lot of time went into this product and I'm happy to have involved myself with it. The menus came out spectacular IMO. ...
12/18/2017

A lot of time went into this product and I'm happy to have involved myself with it. The menus came out spectacular IMO. Involving myself with this restaurant has brought me deeper into consciousness over the things I eat. I highly recommend Cali Greens Cafe for anyone looking for the best food in Yucca Valley.

Thank you Amanda Hernandez for the opportunity!

I really enjoyed this project. It allowed me to experiment with a new design style, and open doors into the world of mar...
12/18/2017

I really enjoyed this project. It allowed me to experiment with a new design style, and open doors into the world of martial arts. Though I failed to hit the mats, the influence it has given me is immense.
I met a lot of great people through this, and I wish success to everyone involved. Thank you Travis Newaza and the Americana Jiu Jitsu Collective family for the opportunity.

Many blessings---

Address

Philadelphia, PA

Telephone

+19285753206

Website

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