06/16/2026
So… what actually makes a proposal stand out?
In this episode, we chat with Jessica McKinney about what really works—from ditching the boilerplate and actually tailoring your message, to keeping your team on track and aligned. She’s got 25+ years of experience, and it shows.
If you’re in proposals, marketing, or BD, this one’s worth the listen. Check it out: https://buildingpapodcast.com/proposal-development-best-practices-jessica-mckinney/