04/04/2023
Shock factor is one of the biggest attention grabbers in marketing and content creation.
This can come in many forms. A few examples:
- Something controversial
- Unbelievable data
- Something they haven’t seen before
- Intriguing questions
- And, of course, a snake coming at you
Next time you scroll through TikTok, pay attention to what videos are only taking a moment to reel in your attention.