WSU Tartan

HOW DOES HAVING TARTAN BENEFIT WSU?

*Tartans demonstrate kinship*

A traditional Scottish tartan symbolizes a clan and communicates kinship. The WSU tartan will provide an exciting new way for members of the Cougar Nation to recognize each other and to demonstrate support for the University. Tartans combine colors meaningful to a clan to create a striking pattern. The tartans created by WSU stude

nts incorporate the University's traditional crimson and gray colors. Your vote will help determine which of the three patterns will become the official WSU tartan.

*Benefits scholarships too*

Revenues generated through the sale of licensed WSU tartan merchandise will support a variety of university programs and services, including scholarships for current students.

*Practical experience for AMDT students*

Students involved in the development and marketing of the WSU tartan are gaining practical experience that they can apply to their career aspirations. Already, they've applied their knowledge of product development and merchandising to narrow 16 original tartan designs to 9, which were evaluated by a WSU selection committee comprised of university, community, and apparel industry representatives. Currently, students are leading the marketing efforts, developing a hang-tag to attach to WSU tartan merchandise explaining the project and its benefits.