The Social BUZZ Lab

01/01/2026

New year = new goals 🎯

As businesses start planning what they want to accomplish this year, we like to keep social media and digital marketing simple and intentional.

Our recommendation?

👉 Focus on two things:

✔️ Choose the platforms you’re going to invest in

Not everywhere, just where your audience actually shows up.

✔️ Show up authentically and consistently.

Daily if you can. As often as possible if you can’t. Make engagement a priority.

When you do this, your social presence becomes clearer, stronger, and more effective over time.

Consistency + authenticity = momentum.

Let’s make this the year your social presence truly works for your business.

12/25/2025

Merry Christmas from all of us at The Social Buzz Lab!🥼 🎄🎅

12/20/2025

After a recent post from Mari Smith and others, meta confirmed they are testing capping the amount of link-posts that non-verified pages can publish.

“This is a limited test to understand whether the ability to publish an increased volume of posts with links add additional value for Meta Verified subscribers.”

Will this increase the number of verified pages? Time will tell.

Learn more via Mari’s blog:

Facebook seems to be testing a potential cap on link posts for non–Meta Verified Pages and Professional Mode personal profiles, limiting them to just TWO organic link posts per month. ***UPDATE December 17, 2025*** Since I published this blog post, social media consultant, founder of the Geekout N...

11/27/2025

Thanksgiving week always reminds me to slow down , really slow down and take stock of the year behind me.

Instead of cramming five days of work into three, this is the perfect time to pause, breathe, and look honestly at what worked… and what didn’t.

I’m grateful for every client, partner, and friend who’s been part of this year’s journey.
And I’m excited for what we can build together in 2026.

Wishing you peace, gratitude, and a meaningful Thanksgiving. 🧡

11/18/2025

🚀 New Podcast Feature!

Our leader, John Lusher, joined Mike Garrison on the Can I Borrow Your Car? podcast for a powerful conversation about Ideal Client Acquisition, what it is, why it matters, and how it impacts everything from your marketing to your bottom line.

If you want to attract better clients, streamline your strategy, or simply understand how to stop “marketing blindly,” this episode is packed with insights.

🎙️ Watch or listen here: https://youtu.be/YGXCovP-yTM?si=WJGRpV2DSzBbdx2z

11/11/2025

Today we pause to honor the brave men and women who have served and protected our nation.

Your courage, sacrifice, and dedication remind us what true service means.

From all of us at The Social Buzz Lab, thank you. 🇺🇸❤️

10/31/2025

Your story is your brand’s heartbeat. ❤️

If you don’t define it, the market will, and that’s risky business.

Take the time to tell your story your way. Need help? Let us know.

today.

09/17/2025

As a marketer, you might have heard that Gen Z prefers TikTok, Instagram is trendier and so on. But Facebook is far from flailing. It’s the biggest social network in the world — by a large margin.

Read more in 16 Facebook Statistics to Know for 2025:

Buffer is an intuitive social media management platform trusted by brands, businesses, agencies, and individuals to help drive social media results.

09/16/2025

Buffer for iOS 26 is our biggest update ever. With a fresh Liquid Glass design, a brand-new Apple Watch app, a smarter calendar, posting goals, and shortcuts for capturing ideas on the go, this release makes Buffer smoother and more flexible for creators everywhere.

Buffer is an intuitive social media management platform trusted by brands, businesses, agencies, and individuals to help drive social media results.

09/15/2025

Could we finally be close to an end to the TikTok-U.S. saga?

Today, U.S. Treasury Secretary Scott Bessent has reported that a framework has been established for a final TikTok sell-off deal, which could see the app sold to an as-yet unnamed U.S. investor, while also enabling its Chinese-owned parent company ByteDance to maintain a key ownership stake.

The details are reportedly being finalized ahead of this week's deadline.

09/04/2025

🚀 Finally, Instagram on iPad is HERE! 🎉

iPad users, your wait is over! After 15 years of dealing with a stretched iPhone version, Instagram has launched a native iPad app that embraces the larger screen and makes everything feel more snappy and intuitive. 

What’s awesome about it:
• Reels first—you’ll dive right into the fun short videos as soon as you open the app. Perfect for discovery and entertainment. 
• Friendlier feed options—switch between “All,” “Friends,” or “Latest” in the new Following tab to control how you browse. 
• Built for multitasking—watch a Reel and scroll comments at the same time, or chat while browsing—all thanks to the split-view layout. 

Whether you’re editing content, chatting with followers, or just catching up on Reels, this is going to feel so much better on the big screen.

👉 If you’ve already tried it, drop a comment—what’s your favorite feature so far?