Jane Rothe Real Estate Marketing

Jane Rothe Real Estate Marketing Jane Rothe Real Estate Marketing is a relationship-first real estate marketing that turns your SOI into steady repeat and referral business.

Services: social content, digital ads, lead gen, email, listing launch kits, print, direct mail, and GBP. Our marketing is different than your typical real estate marketing company. We focus on content that helps our clients build and nurture relationships. We support our clients marketing efforts by creating a library of marketing pieces to execute monthly. Our work increases brand awareness and

engagement, as well as, manages marketing for each listing and closing. Schedule a call to find out how we can support your business!

😲 The Real Reason You’re Burnt Out 😲Burnout doesn’t always come from doing too much.It comes from doing too much withou...
04/22/2026

😲 The Real Reason You’re Burnt Out 😲

Burnout doesn’t always come from doing too much.
It comes from doing too much without direction.

When every day starts with “what should I even be working on?”—that’s a fast path to exhaustion.

Here’s the fix:
✨ Build structure around your strengths
✨ Create rhythms that make decision-making easy
✨ Stop reinventing the wheel every Monday

Try this framework to simplify:
• Mondays = Follow-up day
• Tuesdays = Touch base with your top 10 SOI
• Wednesdays = Social post day
• Thursdays = Database clean-up
• Fridays = Client gift, handwritten note, or vendor check-in

At The Jane Rothe Co., we’re big believers in simple systems that build real momentum.

The Jane Rothe Co. 💕
Marketing for Real Estate Agents

04/22/2026

Don’t Let Your CRM Collect Dust

Your CRM isn’t just storage—it’s potential income.
If you're not checking in with it weekly, you’re losing money and relationships.

Quick CRM health check:

🟠 Are your leads sorted by urgency or timeline?
🟠 Are you using notes to remember key details (birthdays, jobs, favorite features)?
🟠 Are you setting reminders to check in—even when there’s no “official” reason?

Block 30 minutes each week to keep your CRM alive.

We build this into our clients’ systems on purpose—because consistency is everything.

The Jane Rothe Co. 💕
Marketing for Real Estate Agents

Today’s a day for good luck, good friends, and maybe a little too much green—but in business, we know that success isn’t...
03/17/2026

Today’s a day for good luck, good friends, and maybe a little too much green—but in business, we know that success isn’t about luck. It’s about strategy, consistency, and showing up for your clients every single day. 💼✨

So while we hope you find a four-leaf clover (or at least an excuse for an extra coffee ☕), remember: the best way to create your own luck is by staying top of mind, nurturing relationships, and building a brand that people trust.

Wishing you a day filled with good fortune & great connections!

You Don’t Need to Go ViralSay it with us:“I don’t need to go viral. I just need to be visible.”The agents who stay booke...
03/11/2026

You Don’t Need to Go Viral
Say it with us:
“I don’t need to go viral. I just need to be visible.”

The agents who stay booked?
They aren’t always trendy. They’re consistent.

✨ Share real things—wins, lessons, updates
✨ Post even if it’s imperfect
✨ Show your face. Use your voice. Humans hire humans.

A simple post like:

“Quick market check before I head into a showing—if you're wondering what your home might be worth, let’s talk.”

That’s enough. That’s real. And it works.

The Jane Rothe Co. 💕
Marketing for Real Estate Agents

Stop it right now 😂Why is this painfully accurate?I will teach systems.I will build systems.I will preach consistency.A...
03/02/2026

Stop it right now 😂

Why is this painfully accurate?

I will teach systems.
I will build systems.
I will preach consistency.

And then behind the scenes?

Three notebooks.
Seventeen tabs open.
A “temporary” Google Doc that’s now permanent.
And a color-coded spreadsheet that made sense… yesterday.

Listen. The strategy is solid.
The ex*****on for clients? Absolutely on point!

The ex*****on internally? Slightly feral.

But honestly, this is your reminder that you don’t need a perfect internal process to get results. You need momentum. You need consistency. And you need to actually hit publish.

Also, side note: this is what being an entrepreneur with ADHD looks like.

No listings this week? You still have plenty to say.Try these:🏡 Share what buyers are asking for right now📍 Highlight a ...
02/25/2026

No listings this week? You still have plenty to say.

Try these:

🏡 Share what buyers are asking for right now
📍 Highlight a neighborhood you love (and why)
🎥 “3 things I wish more buyers knew” video
🧡 Shout out a vendor you trust
🗓 Share a weekly recap: “What I’ve been up to as your local agent”

Remember: YOU are the brand, not just your listings.
Keep showing up. That’s what builds trust.

The Jane Rothe Co. 💕
Marketing for Real Estate Agents

I’ve never been someone who fits neatly in a box. If you tell me I’m “supposed” to do one thing over another, I usually ...
02/18/2026

I’ve never been someone who fits neatly in a box. If you tell me I’m “supposed” to do one thing over another, I usually push back. That’s exactly how I run my business and why I work the way I do.

You don’t fit in a box. Don’t hire someone who’ll put you in one.

The truth is, a lot of marketing companies want to plug you into their system: same templates, same captions, same strategies. The problem? You’re not the same as everyone else.

At The Jane Rothe Co., we don’t do one-size-fits-all. We build strategies that actually fit you—your market, your voice, your pace, your personality.

Because your brand isn’t just a logo or color palette. It’s how you show up, how you connect, and how you make people feel.

Here’s what that looks like in practice:

✅ Systems that make sense for your workflow
✅ Content in your voice, not ours
✅ SOI-first strategy, because relationships drive repeat and referral business
✅ SEO + hyperlocal visibility that gets your name in front of people most likely to work with you
✅ Clean CRM and simple follow-up so no one slips through the cracks

It’s not about squeezing you into a box. It’s about building a structure that supports who you already are and makes it easy to stay consistent.

✨ You bring the heart, the expertise, the relationships.
We’ll bring the strategy that amplifies it.





Not really into Valentine’s Day? Same. But love? That’s always worth celebrating. Love your people, love your community,...
02/14/2026

Not really into Valentine’s Day? Same. But love? That’s always worth celebrating. Love your people, love your community, love yourself—and hey, maybe love a new pair of shoes while you’re at it. 😉 💞

The Jane Rothe Co. 💕
Marketing for Real Estate Agents
🌐 www.JaneRothe.io

Read the caption 👇Don’t look for ways to get someone to buy; look for ways to start a conversation.Conversations lead to...
02/09/2026

Read the caption 👇

Don’t look for ways to get someone to buy; look for ways to start a conversation.
Conversations lead to understanding.
Understanding leads to trust.
Trust leads to relationships.
And relationships lead to business.

Here’s the truth: the best conversation starters rarely come from talking about real estate. They come from you (personality, stories, opinions) and from creative marketing that invites a reply. That’s exactly what we build at Jane Rothe Real Estate Marketing.

Try these engagement sparks:
• “Unfortunately, I do love…” (quirks list — fun + human)
• Two options, one pick: “Keep the original hardwoods or go modern?”
• Local love: “Best latte in [city] — go!”
• Micro-story: “The moment that taught me to over-communicate with clients…”

Want a conversation-first marketing plan done for you? Schedule a quick call: https://calendly.com/amy-janerothe/15-min-results-call

What people think we do vs. what we actually do.On the surface, marketing looks like graphics, pretty posts, and clever ...
02/02/2026

What people think we do vs. what we actually do.

On the surface, marketing looks like graphics, pretty posts, and clever captions. And yes—we do that. But that’s not where the real impact comes from.

Here’s what a marketing partnership really looks like with Jane:
• Partnering + collaborating with you so your marketing reflects your voice (not cookie-cutter templates).
• Strategizing around your SOI and referral systems—because that’s where your most sustainable business comes from.
• Targeting the right audience with hyperlocal and SEO-driven content, instead of chasing everyone.
• Managing CRMs and data so your contacts are organized and you never lose track of opportunities.
• Building systems for consistency—before, during, and after the close—so every client feels remembered and cared for.
• Leveraging Google + visibility so your name not only shows up where people are searching—but also in front of the people most likely to work with you.

Here’s the truth: the what we do is very similar across the board. Every client gets strategy, systems, and consistency.

But the how we do it? That’s where everything changes.
Because the way we build your SOI strategy, the way we create referral systems, the way we manage your CRM, the way we design your content—it’s all unique to you.

✨ That’s the difference between marketing that looks nice and marketing that actually works.

We don’t just make things pretty. We build systems that keep your business visible, consistent, and referral-ready—designed around who you are and how you work.

👉 Ready to stop chasing leads and start building a referral-ready business? Let’s talk about how to make your SOI your biggest strategy.

Referrals don’t happen because you “asked at the right time.”They happen because you showed up consistently, built real ...
01/14/2026

Referrals don’t happen because you “asked at the right time.”

They happen because you showed up consistently, built real relationships, and made people feel seen and supported—long before they were ready to send business your way.

If you're wondering how to become more referable as a real estate agent, here's what the best are doing behind the scenes:

• Sending thoughtful, personalized check-ins—not just lead-chasing texts
• Offering referrals to other local pros (contractors, lenders, movers, etc.) without expecting anything in return
• Remembering life moments: birthdays, new babies, losses, promotions—because people remember how you made them feel
• Delivering a client experience so good it feels like they’re your only client

People don’t refer based on results alone.
They refer based on how much they trust you—and how confident they feel putting their name behind yours.

✨ Want to grow a referral-based real estate business? Start by being the agent they remember for all the right reasons. Need help doing that? Give us a call! 916-716-4070

~Jane Rothe ~


Wishing you all the happiest holiday! 🎄The Jane Rothe Co. 💕 Marketing for Real Estate Agents🌐 www.JaneRothe.io ...
12/25/2025

Wishing you all the happiest holiday! 🎄

The Jane Rothe Co. 💕
Marketing for Real Estate Agents
🌐 www.JaneRothe.io

Address

Sacramento, CA

Opening Hours

Monday 9am - 6pm
Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 6pm
Friday 10am - 6pm

Website

Alerts

Be the first to know and let us send you an email when Jane Rothe Real Estate Marketing posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Jane Rothe Real Estate Marketing:

Shortcuts

Share

Category

Jane Rothe for Real Estate Agents

Jane Rothe is your modern real estate business-building program that helps agents set up and organize their business for success. Most agents get their real estate license, look around, and say "now what?" Whether you are fresh into it or a veteran agent, not setting up your business properly can be detrimental to your success, or worse, put you out of business.

Jane has a proven model and program that will teach you how to identify key elements for success and sustainability. Her program will guide you in setting up systems and processes to increase day-to-day efficiencies, keeping you on top of your tasks and ahead of the game. She believes that setting up a solid foundation while being proactive, rather than reactive is the only way to reach your goals. No More flying by the seat of your pants!

Last but definitely not least, marketing! Yes, of course, she will take care of that too. Marketing is a critical pillar of your business, but you don’t have the time to create content and ensure the pieces get out on a consistent basis. Leave it to the pro, she has you covered.