Outer Alignment Media

04/05/2023

A great review of Global Marketing Trends 2023

2023 Global Marketing Trends offers four trends that could help marketers better contribute to brand success and guide CMOs as they set priorities.

04/03/2023

We are Outer Alignment Media, full-service marketing agency that specializes in developing powerful marketing campaigns, building customer-centric strategies, and driving growth.

The six key areas of our expertise:

Brand Marketing Campaigns, which involves creating campaigns that are grounded in customer insights and a strong brand strategy to drive growth.

Content Marketing & Strategy, which includes developing a comprehensive content strategy that aligns with business goals and delivers content that resonates with the target audience.

Digital Marketing Strategy, which optimizes inbound strategies and marketing technology infrastructure to improve customer experiences and increase marketing effectiveness.

Direct-to-Customer (DTC) Strategy & Growth Transformation, which helps companies establish a direct-to-customer mindset and approach for customer-centric, performance-based marketing and commerce activities.

Digital Selling, which helps sales teams convert leads and drive growth through a comprehensive digital selling strategy.

Marketing Strategy & Planning, which involves developing a winning go-to-market strategy that drives growth and revenue based on business and brand strategies and consumer insights.

04/03/2023

Ten marketing trends and predictions for 2023 from top marketing experts. It's all about managing digital expectations, establishing authority, the fear of artificial intelligence, social commerce, and the importance of integrating video and written content. The experts also predict an acceleration in physical/digital connectivity and greater accuracy in artificial intelligence, leading to improved trust. Other predictions include a shift in spending for both consumers and companies, re-examining the selling process, and prioritizing retention over new lead acquisition.

I polled several marketing experts to get their forecasts. Read what they predict regarding AI, customer purchasing patterns, social commerce and more.

04/03/2023

A list of VC funds, that led seed rounds with $500K+ in 2022

https://airtable.com/shrqQ1jzoQ4pLpzmJ/tbleUOoPr3YtgLbWr?backgroundColor=greenLight&viewControls=on&fbclid=IwAR0jq1ErHQI_UX8L9xgLZx_2V27DywmLtfcvljX4bUFWet8c2dklq6WFoAY

Airtable is a low-code platform for building collaborative apps. Customize your workflow, collaborate, and achieve ambitious outcomes. Get started for free.