Dry Humor Marketing

04/01/2026

Big announcement: We’re officially embracing the AI revolution.

Not because we have to… but because we’re all tired of the messy, emotional advertising informed by the human experience.

Starting today, we’ll be using AI to handle:
- Deep emotional brand storytelling
- Nuanced humor
- Understanding your unique audience
- And all client communication

No more messy human insight. No more lived experience. No more “getting it.” Just clean, efficient messaging without all of the human drama.

Contact us today to create ads for your business that won’t do any of that “resonating with people” thing.

03/28/2026

🎉 Big news… we’ve officially been named one of the Top 11 Video Production Companies in Salem.

Out of what we assume is a very competitive field of… 12. 😅

But hey, we’re not asking questions. We’re just honored to be at the top of the list and grateful to keep doing what we love: telling stories that actually connect (and occasionally make people laugh in a meeting when they weren’t expecting to).

If you want to see who else made the cut, or just confirm SetHero's very scientific ranking system, you can check it out here:
👉 https://sethero.com/video-companies/salem-or/

Thanks to our clients, collaborators, and anyone who’s trusted us with a camera and a weird idea. We couldn’t have cracked the Top 11 without you.

Discover the best video production companies near Salem, Oregon. These top-rated production partners are the place to start for your next film or video project.

01/14/2026

It was one of the great honors of my career to help Nina and Capital Fútbol Club tell Meah's story and honor her legacy. I never got to meet her, but I know Meah was an incredibly special person. Her memory lives on in the ForMeah Foundation, providing scholarships for future CFC players.

10/10/2025

I had a blast today as the official photographer for the Grant Community School - Escuela Comunitaria Grant Jog-a-thon! 📸 I was honored to be an event sponsor for our amazing neighborhood school, and it was so cool to see this awesome logo printed on HUNDREDS of shirts. (Cheers to my fellow sponsors as well!)

So many smiles, so much school spirit… and only one kid asked if I was the yearbook guy. (Close enough.) 😎

07/25/2025

🎪✨NEW in Downtown Salem!✨🎪
Parking has never been easier—unless you count the time it was free.

Nothing says “welcome to downtown” like a little confusion. But hey, local business needs you. And parking hoops are just... part of the show. 🎟️

05/05/2025

I was out taking photos in downtown Salem when this well-dressed gentleman approached me. He was super friendly, delightfully dapper, and full of charm—so naturally, I asked to snap his photo, and he agreed.

Hey Salem, does anyone know who this guy is? I think his name is Adam... or Zack... or Tolliver, maybe? Let’s find him! 🕵️‍♂️📸

04/01/2025

🚨 New Service Alert 🚨 Introducing: AutoJoke™

We trained an AI on 14,000 episodes of The Office and one PowerPoint about branding. Now it writes your ads AND your punchlines. Here's one it just spit out:

"Our product is so good, even your ex wants it back."

We're calling that a win.

If you want your own SERIOUSLY fun marketing, check us out at www.dryhumormarketing.com.

02/11/2025

🏆 Another One in the Books! 🏆

Our second Halfway Handyman commercial aired during Super Bowl LIX, and we couldn’t be more thrilled! 🎬 Some projects get left halfway, but our commercials? They go the distance.

Catch the ad, see what’s next, and learn more at www.halfwayhandyman.com!

02/10/2025

🚨 We Did It! 🚨

Our two Halfway Handyman commercials ran during Super Bowl LIX, and we couldn't be prouder! 🎉 Some people finish their work halfway, but we take our commercials all the way. Take a look at the first one here!

Missed it? Want to know what’s next for the Handyman? Head to www.halfwayhandyman.com to learn more!

10/21/2024

I was really on a night sky photography kick this summer! I captured this shot of the Milky Way at Camp Lutherwood Oregon after a great photoshoot with campers and staff.

Let’s get together and capture some magic at your business or organization. I don’t just take photos of the sky; I take professional headshots, I make your real estate listings look amazing, and I capture the joy at your events. Message me to schedule a photoshoot today!

10/09/2024

I have more photos to share, but I especially like this timelapse video from Monday night. It's only a few seconds long, so I've looped it several times. Enjoy this natural beauty!