Holler A strategic communications firm specializing in reputation enhancement and public engagement.

11/24/2025
25 years ago, a tire recall shook the auto industry—and destroyed a 100-year business partnership.The Bridgestone/Firest...
08/12/2025

25 years ago, a tire recall shook the auto industry—and destroyed a 100-year business partnership.
The Bridgestone/Firestone–Ford crisis wasn’t just about defective tires. It was about mismatched messaging, slow response, and public finger-pointing.

Find out what went wrong, how the companies rebuilt, and what your business can learn from it. Read more at our blog by clicking the link below!

On the anniversary of the Bridgestone/Firestone–Ford tire recall, Holler Strategic Communications revisits one of the most notorious corporate crises in history. Discover the crisis communications failures, lessons for brand reputation management, and how these companies adapted after the TREAD Ac...

💧 San Antonio water rates could rise in 2026.Before the debate begins, SAWS has a chance to win public trust—by fixing l...
08/11/2025

💧 San Antonio water rates could rise in 2026.
Before the debate begins, SAWS has a chance to win public trust—by fixing leaks, being transparent about costs, and involving the community.

Here’s our analysis on what worked in past rate hikes, what’s different now, and how clear communication can make all the difference.

San Antonio water rates may rise in 2026. Discover how SAWS can build public trust with transparency, leak repairs, and clear communication.

When a routine visit turns into a viral crisis, your response matters as much as the incident itself. Our latest blog br...
08/09/2025

When a routine visit turns into a viral crisis, your response matters as much as the incident itself. Our latest blog breaks down how the San Antonio Aquarium’s handling of a child’s octopus encounter fueled mistrust—and what organizations can learn about empathy, transparency, and credibility.

Learn how the San Antonio Aquarium’s response to a viral TikTok of a child’s octopus encounter became a reputational crisis. We break down what went wrong—missing empathy, lack of transparency, and no proof of key claims—and share crisis communication lessons for building trust before troubl...

Grateful for the insightful session at our Reputation Management Seminar last week, thanks to Gabe Ruiz of GCR Creative!...
06/18/2024

Grateful for the insightful session at our Reputation Management Seminar last week, thanks to Gabe Ruiz of GCR Creative! 🌟
His expertise in social media management set the bar high for the day, leaving us all inspired and motivated.
Gabe is also the brilliant mind behind Fluence, a powerful social media management platform that simplifies handling multiple accounts, scheduling posts, monitoring performance, and analyzing results all in one convenient place. 🚀

Grateful to everyone who attended the Reputation Management Seminar! 🙏 Our CEO Jonathon Holler had a great time discussi...
06/17/2024

Grateful to everyone who attended the Reputation Management Seminar! 🙏

Our CEO Jonathon Holler had a great time discussing reputation capital with local businesses and entrepreneurs.

Special thanks to the Greater San Antonio Chamber for helping to organize it, Encore Bank for hosting it, and Estate Coffee for providing delicious coffee and pastries.

Excited for more sessions like these in the future! 💬✨



We are proud of our work with ACT DSABC in promotion of the 2nd Annual Lt. Jeremy Payne Memorial ACT Golf Tournament on ...
04/17/2024

We are proud of our work with ACT DSABC in promotion of the 2nd Annual Lt. Jeremy Payne Memorial ACT Golf Tournament on May 16, 2024, at the Hyatt Hill Country Golf Club.

Proceeds support the deputy sheriffs of Bexar County and their families with medical expenses, funeral costs, scholarships, and other critical services.

Join us and make a positive impact by registering for tickets or sponsorships at act-dsabc.org

See you there, golfers! 🏌️‍♂️🌟🏆

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NEW BLOG POST: This Texas heat is showing no sign of letting up. Companies of all sizes are exposed to risks of heatwave...
07/14/2023

NEW BLOG POST: This Texas heat is showing no sign of letting up. Companies of all sizes are exposed to risks of heatwave crises. Read our first blog entry on how you can protect your company and manage relations with stakeholders when the A/C fails! 😓

Our tips on how to handle communications during a heatwave crisis!

Meet our new summer PR intern Alexandra! She is an anthropology student at San Antonio College where she leads the Nativ...
07/06/2023

Meet our new summer PR intern Alexandra! She is an anthropology student at San Antonio College where she leads the Native American/Indigenous Student Alliance. Alexandra is also a recent graduate of SAY Sí, a youth art school, where she created mixed media visual art.
With her years of experience, she is ready to showcase her artistic skills by producing content that inspires people to think differently and to take action. Glad to have you with us, Alexandra!

Meet Daniel Jimenez - a recent graduate from Palo Alto College who obtained his Associates of Arts Degree in Public Rela...
06/14/2023

Meet Daniel Jimenez - a recent graduate from Palo Alto College who obtained his Associates of Arts Degree in Public Relations and will be joining us this summer as a PR Intern! At Palo Alto College, he served as the Executive Officer of Public Relations for the Student Government Association, and will soon be pursuing a bachelor's degree at UTSA - The University of Texas at San Antonio.
He's ready for new challenges, has an impressive head of hair, and and has wide expertise that will be essential in how we build strategies and connect our clients with key audiences. Glad to have you on board, Daniel! Palo Alto College

05/10/2023

At Holler, we analyze every facet of our clients’ reputations, all their blemishes, weaknesses, assets, and strengths. Our long-term planning helps to fortify them against risk, and to prepare them for a range of crises, from the slightest to the most severe.
Your company’s reputation is precious—don’t let it unravel. Make it resilient.
Learn more at www.hollerstrategies.com.

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5150 Broadway, Ste. 494
San Antonio, TX
78209

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