Drake Web Development

Drake Web Development What you have to say to your visitors is important, so you want it to be powerful and persuasive. Th

You've probably heard about the power of using story in your messaging, but how is it done?
02/02/2021

You've probably heard about the power of using story in your messaging, but how is it done?

Asking your visitors to picture themselves in your message sounds good, but how is that done?

Imagination can spell the difference between success and failure. However, there are different ways you can ask your vis...
01/26/2021

Imagination can spell the difference between success and failure. However, there are different ways you can ask your visitors to use their imagination. One way will give you great results; the other will have them leaving your site without responding.

The right way and the wrong way to invite your visitors to use their imagination.

Getting visitors to engage with your website can be a difficult task, but using the right communication vehicle can tota...
01/18/2021

Getting visitors to engage with your website can be a difficult task, but using the right communication vehicle can totally transform how they respond to you.

How putting the power of story to work for you transforms how your visitors engage with your website.

What one factor puts you at the top? What causes visitors to search you out and beg to engage with you? There is just su...
01/06/2021

What one factor puts you at the top? What causes visitors to search you out and beg to engage with you? There is just such a factor and it will have an enormous impact on your success.

This one factor has an enormous impact on your ultimate success.

How quickly can your visitors identify what you have to offer, how it helps them, and what they need to do to respond to...
12/21/2020

How quickly can your visitors identify what you have to offer, how it helps them, and what they need to do to respond to you?

Will your visitors notice and understand your primary talking points before they leave?

How do you go about deciding what your website should say? What points are important? What words should be used?
12/14/2020

How do you go about deciding what your website should say? What points are important? What words should be used?

Powerful communication doesn’t just happen – it requires a solid plan.

You need another website like you need another spouse - right? What could possibly be a good reason to have more than on...
12/07/2020

You need another website like you need another spouse - right? What could possibly be a good reason to have more than one?

How to connect with a larger segment of your target audience.

You're probably familiar with the fear and flight response - but why is it important to your website visitors?
11/30/2020

You're probably familiar with the fear and flight response - but why is it important to your website visitors?

A look at the fear and flight response and how it impacts your website

Why don't visitors respond to your beautiful website?
11/16/2020

Why don't visitors respond to your beautiful website?

Beauty last only seconds when your message is hard to understand.

If your website IS your marketing plan, you're going to want to read this article.While it's true your website is often ...
11/09/2020

If your website IS your marketing plan, you're going to want to read this article.

While it's true your website is often the major way you'll do marketing, here's important information on how to do that.

How your marketing plan and website work together for success.

Wix, Squarespace, and Weebly are examples of DIY website building services. Should you ever consider using one of them? ...
11/03/2020

Wix, Squarespace, and Weebly are examples of DIY website building services. Should you ever consider using one of them? You might be surprised at the answer, coming from a web developer.

There are a number of DIY website building services, and yes, there ARE times when you should definitely consider using one.

Do you really need to go to the expense of securing your website? There ARE reasons to do it, but not all of them may ap...
10/27/2020

Do you really need to go to the expense of securing your website? There ARE reasons to do it, but not all of them may apply to your website.

What having a SECURE website means

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