Blüm Agency

Blüm Agency Blüm Agency is a digital marketing agency for small and medium sized businesses. We help brands bloom with marketing strategy and data-based design.

It’s been quiet around here because I’ve been busy getting married! (And there was also a bot attack in March - April th...
05/30/2022

It’s been quiet around here because I’ve been busy getting married! (And there was also a bot attack in March - April that was top priority. More to come 😅)

But I wanted to say thank you to all of the incredible clients who have been so patient and generous throughout this past month! It means so much to me to be able to fully soak in this new stage of life, and excited to get back to work!

01/21/2022

Please enjoy these bloopers from filming for our ABC E-Course revamp 👀

In case you’re new to Blüm or the e-courses, these started as in person events and transitioned online in 2020.

The goal of the e-courses is to teach tangible digital marketing skills to small business owners, so they they have all the tools they need to DIY. We have e-courses covering…

✔️Digital Marketing Strategy
✔️Blogging for SEO
✔️Google Ads
✔️Email Marketing
✔️Social Media Marketing

It’s also important to us to keep pricing accessible with a “pay what you want” feature and minimum price for each e-course (from $5).

You can shop the e-courses at the link in our bio, or sign up for the newsletter to be the first to know about the launch 👋

Switching it up from the weekly TL;DR series to post about a new service that had its soft launch in December! Newslette...
01/07/2022

Switching it up from the weekly TL;DR series to post about a new service that had its soft launch in December! Newsletter subscribers got the details early (so sign up to get early access for future launches!)… And very excited to share it here!

🌸Meet the Blüm Day!🌸

A Blüm Day is a design intensive, where we work 1:1 on anything you need for a 4-hour time period. You set your priorities for the day, and then we get straight to work via screen share. You can have as much or as little input as you’d like, but you’ll be able to see my progress at any point during the 4 hour period.

🌸What’s the difference between a Blüm Day and other services?🌸

A Blüm Day is an alternative to a full web design project! With a more affordable price point and short time horizon, it’s perfect for getting a project completed quickly and with a smaller budget. You may choose to work on a website, or maybe your top priority project is setting up an email newsletter. The Blüm Day structure is more flexible than the full web design process because our time together is condensed.

🌸How do I learn more and book?🌸

Visit blumagency.com/services/blum-day to learn more about the Blüm Day, read FAQs, and book your day. Can’t wait to work with you!

                       

11/05/2021

A few recent logo concepts, plus announcements on this moody morning ☁️

The fact that it’s November still blows my mind… which brings up a few things! We are in the thick of Q4, and that means the holidays and the end of the year are not far away. With that being said, here’s what’s happening this month…

WEBSITE DEADLINE

Want a new website before the end of the year? Schedule a consultation for next week because the deadline is NEXT FRIDAY, 11/12.

Web design takes between 4-8 weeks, so we’d need to get started ASAP to meet your end of launch timeline (with breaks for the holidays!). Schedule a consultation by clicking the link in my bio, or visit blumagency.com/schedule-a-consultation 🌿

AD CAMPAIGNS

Ad campaigns are CLOSED through the rest of 2021 because of competitive ad spend around the holiday season.

Why?

Small businesses don’t typically see the same return on investment for ad spend during Black Friday - Christmas unless you’ve built some traction with a current campaign. But new campaigns would launch within the next 2 weeks, which is too close to Thanksgiving and too late to move the needle.

That being said, ad campaigns will be back up and kicking in 2022 and I’d love to help with other marketing channels in the meantime (email marketing is a key channel during the holidays!)

Want help with what to do next? Schedule a free consultation to get in touch (link in bio) 💌

                             

It’s crunch time, people! If my email backlog can attest (😅), there’s a feeling of urgency heading into November due to ...
10/29/2021

It’s crunch time, people! If my email backlog can attest (😅), there’s a feeling of urgency heading into November due to holiday prep.

Check out holiday marketing tips for web design, email marketing, blogging and advertising in the slides above, or get more details in the latest blog post. Link in bio 👩‍💻

What goes into a website? It comes down to: Strategy, Design, and Time.STRATEGY 🤓This is the first step,  and should nev...
09/30/2021

What goes into a website? It comes down to: Strategy, Design, and Time.

STRATEGY 🤓

This is the first step, and should never be skipped! A lot of people launch straight into the design phase, but no matter what business or industry you’re in, you should always think about your goals first. The strategy phase is also helpful for getting clear on your branding (images, colors, brand voice) and your focus or niche… which is used later on for SEO!

DESIGN 🎨

Web design is art art, part science. It combines best practices in user experience design (who clicks where, when, and why) with visually pleasing layouts and features. Design is an iterative process, meaning the first version is rarely the final version. This helps everyone get on board with the design and content before the final website launch.

TIME ⏰

A crucial and intangible part of what goes into a website! But web design takes time because there are so many factors at play, from choosing images and colors to optimizing for SEO and making sure the website loads quickly. Our process is typically 4-6 weeks, which means the 2021 launch cutoff is quickly approaching!

More questions about web design? Check out our blog for more info or comment below 👇

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San Diego, CA

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