RGA Public Relations

08/13/2026

If you're running a business and hanging out on Facebook, you're in good company. There are a bunch of us here. My work is all about helping other businesses succeed.

If you want success to be easier, the people you want to serve have to see you as an authority.

As a journalist, my job was to find authorities to be sources for my stories. Fortunately, authority leaves clues.

Many professional marketers will tell you to choose a market position and defend it. Become the authority in your niche.

I don't buy into that. If you have even one satisfied client, you already have a niche. It came out of the passion you brought to your work and the choice you made about the people you want to serve.

An attractive position can be selected. An Earned Position has to be discovered in the evidence of what you have done, what you've learned, who has trusted you, the problems you've solved, the results you've produced, and the judgment you've accumulated. Find it, and success gets easier.

I wrote about this in my free newsletter.

Why Earned Authority is a leadership imperative.

07/21/2026

🚗Cruise & Brews 🏍🛥 is approaching fast! Do you have a cool and vintage car, hot rod, or motorcycle you want to show off? Then you need to be a part of this exciting event perfect for the whole family!

Register your vehicle at https://forms.cloud.microsoft/Pages/ResponsePage.aspx?id=bl30HgBXikaytTfVD2B87g9JThC0J8lMoaFKX_J_9YhUOUhYN0NTRVlaTTFGSTIyMU5HSUtQTDZOQS4u

For more information, please visit https://www.facebook.com/share/18w3sUcBT3/

06/15/2026

When marketing stops producing results, the instinct is often to do more.

More content. More platforms. More outreach.

But real progress usually starts with a clearer message and a better understanding of your audience.

Read more:
https://rga-pr.com/why-most-marketing-doesnt-work/

06/03/2026

What do you say when someone asks, "So, what do you do?"

RGA's Rick Grant sat down with Jamie Lasher of Worthy Performance Group to discuss why clear messaging is one of the most important tools a business can have.

Watch now:
https://www.youtube.com/watch?v=ZgdxSAOFIkk&t=1s

Subscribe to Rick's Room for more conversations with business leaders and innovators.

06/01/2026

RGA's Rick Grant recently had the opportunity to work with a sales team in Green Lake, Wisconsin.

One takeaway stood out: people perform better when they know and trust the people they work alongside every day.

Read more:
https://rga-pr.com/sales-training-beyond-the-name-tag/

05/29/2026

Most organizational problems are not caused by lack of effort.
They are caused by lack of clarity.

When communication becomes confusing, trust starts to erode.

https://rga-pr.com/clarity-as-an-important-leadership-skill/

05/25/2026

Today we remember and honor the men and women who gave their lives in service to our country.

Their sacrifice made countless opportunities, freedoms, and futures possible.

Wishing everyone a meaningful Memorial Day.

05/22/2026

Posting more is not the answer.
Clarity is.

When you understand who you are trying to reach and what questions they need answered, your content starts to work for you.

This is a great reminder to step back and build strategy first.

Take a look: https://rga-pr.com/creating-content-marketing/

05/18/2026

AI is a powerful tool.
But communication is still human.

People connect with perspective, experience, and authenticity—not perfectly structured generic content.

https://rga-pr.com/how-ai-is-making/

05/18/2026

Your story matters.
How you tell it matters even more.

Follow RGA Public Relations for content focused on public relations, thought leadership, media visibility, and building trust with your audience.

Helping Wisconsin businesses and organizations communicate with clarity and purpose.

Follow us for more insights and ideas.